Press release
Lingerie Market Expected to Reach USD 92.14 Billion by 2032, Growing at a CAGR of 7.8%
Lingerie Market
According to a new report by Maximize Market Research, the global Lingerie Market was valued at USD 50.52 Billion in 2024 and is projected to reach USD 92.14 Billion by 2032, growing at a CAGR of 7.8%. Growth is fueled by increasing numbers of working women, rising demand for fashionable and comfortable lingerie, and the influence of social media in shaping consumer preferences across key regions worldwide.
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Key Highlights:
Market Size & CAGR: USD 50.52 Billion in 2024; projected USD 92.14 Billion by 2032 at 7.8% CAGR.
Leading Segment: Bras dominate the market due to functional support and fashion trends.
Fastest-Growing Region: Asia-Pacific, driven by expanding female workforce and rising disposable incomes.
Key Drivers & Trends: Workforce participation of women, health-conscious and active lifestyle needs, fashion-forward apparel, social media influence.
Top Companies: Victoria's Secret, Triumph International, Hanesbrands Inc., L Brands, Calvin Klein.
Market Outlook:
The lingerie market is expanding with a focus on comfort, functionality, and style. Bras, knickers, loungewear, shapewear, and other products are seeing increased demand due to technological advancements in fabrics and design innovations. The rise of sports bras and workout-friendly lingerie reflects health and fitness trends. Social media and digital retail platforms are enhancing brand visibility and consumer engagement globally.
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Regional Insights:
Asia-Pacific shows the fastest growth, supported by rising female employment, growing urbanization, and increasing fashion awareness. North America and Europe maintain significant market shares due to high disposable incomes and established brand presence. Emerging regions are witnessing rising demand for affordable yet fashionable lingerie options.
Key Players:
Major companies like Victoria's Secret, Triumph International, Hanesbrands Inc., L Brands, and Calvin Klein are driving market growth through product innovation, digital marketing, and expanding distribution networks to meet diverse consumer needs.
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Quote:
Growing female workforce and increasing preference for stylish yet comfortable lingerie are key drivers of market expansion," said an analyst at Maximize Market Research. "Brands that combine fashion, functionality, and inclusivity are positioned to capitalize on global growth opportunities.
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About Maximize Market Research:
Maximize Market Research is one of the fastest-growing market research and business consulting firms serving clients globally. Our revenue impact and focused growth-driven research initiatives make us a proud partner of majority of the Fortune 500 companies. We have a diversified portfolio and serve a variety of industries such as IT & telecom, chemical, food & beverage, aerospace & defense, healthcare and others.
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