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Internet User Surge Fuels Cognitive Media Market Growth Despite Cognitive Concerns: A Key Catalyst Accelerating Global Cognitive Media Market Growth in 2025
Cognitive Media Market
Cognitive Media Market Size Valuation Forecast: What Will the Market Be Worth by 2025?
Recent years have seen a significant expansion of the cognitive media market size. This market is projected to rise from its 2024 value of $2.14 billion to $2.66 billion by 2025, achieving a compound annual growth rate (CAGR) of 24.3%. Factors contributing to this growth during the historical period include the escalating intricacy of media ecosystems, a heightened demand for customized user experiences, the implementation of content monetization tactics, the incorporation of natural language processing (NLP), and solutions aimed at managing information overload.
Cognitive Media Market Size Forecast: What's the Projected Valuation by 2029?
In the coming years, the cognitive media market is forecasted to witness a substantial surge in its size. By 2029, it is predicted to expand to $7.14 billion, with a compound annual growth rate (CAGR) of 28.0%. This growth during the projection period can be traced back to the incorporation of augmented and virtual reality (AR/VR), content verification through blockchain, evolving advertisement models, and delivery of content across different platforms. Key trends throughout the forecast period would encompass personalized content experiences, analysis of emotion and sentiment, automated generation of content, interactive and immersive experiences, and real-time content adaptation.
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What Are the Drivers Transforming the Cognitive Media Market?
The burgeoning number of online users is anticipated to fuel the expansion of the cognitive media market in the future. The swift rise of digital services and an increasing dependence on technology in different facets of everyday life have made internet connectivity a necessity for most individuals. The dramatic surge in online users has indelibly changed the media consumption landscape, giving birth to the idea of cognitive media designed to dynamically involve the cognitive capacities of the audience. For example, as per the National Telecommunications and Information Administration, a government agency in the US, in 2023, 83% of individuals aged three and above in the United States used the internet. This marked an increase from 80% in 2021, signifying an addition of 13 million more internet users in a span of two years. Thus, the escalating number of internet users is propelling the growth of the cognitive media market.
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What Long-Term Trends Will Define the Future of the Cognitive Media Market?
Technological progress is becoming an increasingly popular trend in the cognitive media industry. Major businesses operating in the cognitive media sector concentrate on technological advancement to maintain their market standing. For example, Juji Inc., an American artificial intelligence firm that focuses on designing chatbot and empathetic AI solutions, introduced a novel generative AI tool in March 2023. This tool automates the creation of cognitive AI chatbots, allowing any entity to swiftly create tailored AI chatbots without the need for additional IT resources or coding. These cognitively advanced AI chatbots have the ability to enhance human teams by managing and automating high-value interactions, thanks to their superior human interaction skills, such as proactive listening and understanding body language.
Which Segments in the Cognitive Media Market Offer the Most Profit Potential?
The cognitive mediamarket covered in this report is segmented -
1) By Component: Services, Solution
2) By Technology: Natural Language Processing, Deep Learning and Machine Learning
3) By Deployment: On-Premises, Cloud
4) By Application: Predictive Analysis, Security Management, Content Management, Network Optimization, Recommendation and Personalization, Customer Retention, Other Application
5) By End User: Banking Sector, Retail Sector, Healthcare Sector, Other End User
Subsegments:
1) By Services: Consulting Services, Implementation Services, Support And Maintenance Services
2) By Solution: Content Creation And Management Solutions, Audience Engagement Solutions, Analytics And Insights Solutions
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Which Firms Dominate the Cognitive Media Market by Market Share and Revenue in 2025?
Major companies operating in the cognitive media market include International Business Machines Corporation, Google LLC, Amazon Web Services Inc., Microsoft Corporation, Salesforce.com Inc., Adobe Inc., Baidu Inc., Nvidia Corporation, Veritone Inc., Albert Inc., Crimson Hexagon, Valossa Labs Oy, SoundHound AI Inc., Newsrx, ByteDance Ltd., Kenshoo Inc., Zeta Global Holdings Corp., Kitewheel LLC, Clarifai Inc., Spotad Ltd., accenture* plc, Alteryx, Cisco Systems Inc., Brandwatch, Video Intelligence AG, OpenText, SAS Institute Inc., Hewlett Packard Enterprise Company LP, Pegasystems Inc.
Which Regions Offer the Highest Growth Potential in the Cognitive Media Market?
North America was the largest region in the cognitive media market in 2024. The regions covered in the cognitive media market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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