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Global CRM Software Market Projected to Grow at 17% CAGR, Reaching $539.12 Billion by 2029
Use code ONLINE20 to get 20% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shifts.What Will the CRM Software Industry Market Size Be by 2025?
The size of the CRM software market has experienced rapid expansion in the recent past. The projected growth will take it from a value of $247.22 billion in 2024 to $287.26 billion in 2025, with a Compound Annual Growth Rate (CAGR) of 16.2%. Factors fueling growth during the historic period include the advent of the digital age, a focus on customer-centered business strategies, the necessity for automating sales and marketing, the rise of online trading, along with globalization and market growth.
What's the Long-Term Growth Forecast for the CRM Software Market Size Through 2029?
The expected expansion in the CRM software market size will likely be swift in the coming years. It's projected to escalate to $539.12 billion by 2029, with a Compound Annual Growth Rate (CAGR) of 17.0%. The growth prediction for this period is primarily due to the incorporation of AI and predictive analytics, the expansion of cloud-based solutions, mobile-centric CRM, heightened focus on customer experience (CX), and integration of the Internet of Things (IoT). The forecast period will prominently feature trends like hyper-personalization, mapping of customer journeys, omnichannel integration, data quality and governance, and the evolution of social CRM.
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What Are the Key Growth Drivers Fueling the CRM Software Market Expansion?
The customer relationship management (CRM) software market is set to prosper due to the growing trend of corporate institutions heightening their customer figures and pursuing improved client satisfaction. Tailoring services to customer needs, obtaining a deeper knowledge of their purchasing behaviors, promoting cross-selling and establishing unique selling propositions can help businesses retain their existing clientele and entice new consumers. All these factors contribute to the rising dependency on CRM software to comprehend the needs of the customers better and sustain a favourable relationship with them. A case in point is Apollo Hospitals, who have made use of Veon Consulting's bespoke CRM software. This has led to heightened user acceptance, a 27% reduction in the review process duration, streamlined patient visit protocols, which led to a 42% drop in manual labour, and efficient reporting and dashboards, decreasing travel by 50%.
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What Are the Key Trends Driving CRM Software Market Growth?
The incorporation of social media channels into CRM platforms is becoming more prevalent, enabling full functionality across all smart devices with real-time accessibility, anytime, anywhere. This integration facilitates enhanced productivity, superior customer experience, and pertinent information access. Marketers are leveraging social media platforms to interact and engage with customers, which aids in product development and shaping perceptions. It also assists companies in handling customer complaints, needs, and questions. A wider user base can access the data through social and mobile CRM. For instance, Wells Fargo has utilized social CRM to connect with customers and enhance their accessibility. They also use CRM to address customer inquiries.
How Is the CRM Software Market Segmented?
The crm softwaremarket covered in this report is segmented -
1) By Deployment: Cloud CRM, On-Premise CRM
2) By Size of Enterprise: Small And Mid sized enterprises, Large enterprises
3) By Application: Sales, Marketing, Manufacturing, Customer service, Social networking, Supply chain, Distribution, Other Applications
Subsegments:
1) By Cloud CRM: Saas-Based CRM (Software As A Service), Hybrid Cloud CRM, Multi-tenant Cloud CRM, Public Cloud CRM, Private Cloud CRM
2) By On-Premise CRM: Self-Hosted CRM Solutions, On-Premise With Customization, Single-Tenant On-Premise CRM
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Which Companies Are Leading the Charge in CRM Software Market Innovation?
Major companies operating in the CRM software market include Microsoft Corporation, Oracle Corporation, SAP SE, Salesforce.com Inc., Adobe Inc., The Sage Group plc, NICE Systems Ltd., Genesys Telecommunications Laboratories Inc., HubSpot Inc., Zendesk Inc., Pegasystems Inc., Zoho Corporation, Verint Systems Inc., Freshworks Inc., Swiftpage ACT LLC, Pipedrive Inc., Creatio Ltd., SugarCRM Inc., Keap Co., Maximizer CRM Inc., vCita Company, Agile CRM Inc., Insightly Inc., Apptivo Inc., Nimble Inc., Salesboom.com Inc., InfoFlo Solutions Inc., Method CRM, PipelineDeals Inc., Really Simple Systems Ltd.
Which Regions Are Leading the Global CRM Software Market in Revenue?
Asia-Pacific was the largest region in the customer relationship management (CRM) software market in 2024. North America was the second largest region of the global customer relationship management (CRM) software market. The regions covered in the CRM software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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