Veterinary Point of Care Diagnostics Market Size to Reach USD 4.02 Billion by 2033, Driven by Rising Pet Health Awareness

As per Straits Research, the veterinary point of care diagnostics market is poised for significant expansion, growing from USD 1.64 billion in 2024 to USD 4.02 billion by 2033, growing at a CAGR of 10.45% fueled by the rising demand for swift, reliable animal diagnostic solutions.

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Veterinary Point of Care Diagnostics Market Growth Driver

The veterinary point of care diagnostics market is growing rapidly due to the rising prevalence of animal and zoonotic diseases, driven by increased urbanization and closer contact between humans and animals. Rapid diagnostic tools enable early detection and better disease control, while advances in technologies like microfluidics and lab-on-chip systems make testing faster, more accurate, and affordable. The growing digitalization of veterinary care and integration with telemedicine platforms further enhance adoption and efficiency.

However, the market faces challenges such as regulatory hurdles, high equipment costs, and limited access in remote regions. Despite this, opportunities remain strong as demand for affordable, portable, and easy-to-use diagnostic solutions rises, especially in emerging markets. Expanding applications across livestock and exotic animal care are expected to open new avenues for growth.

Segmentation Insights

The veterinary point of care diagnostics market is segmented by animal type, product, sample type, testing category, indication, and end-user. Companion animals form the largest segment, driven by growing pet ownership, rising spending on animal health, and increasing awareness of preventive care. Pet insurance and the demand for immediate diagnostic results are also accelerating adoption in clinics. Livestock diagnostics remain vital for food safety, herd health, and early detection of zoonotic diseases. Among products, consumables, reagents, and kits dominate due to frequent usage and replacement cycles, while instruments and devices are witnessing strong growth as clinics upgrade to advanced diagnostic platforms.

Based on sample type, blood, plasma, and serum are the most commonly used for general health and biomarker testing, while urine samples are gaining traction for assessing metabolic and kidney conditions. Parasitology leads among testing categories because of the high prevalence of parasitic infections in both pets and farm animals, while hematology is expanding rapidly with the rising use of blood cell analysis in regular checkups. Infectious diseases remain the primary indication, emphasizing the need for fast, accurate detection. By end-user, veterinary hospitals and clinics dominate, supported by better infrastructure and higher diagnostic capabilities, whereas home care and mobile veterinary services are emerging as promising segments with the growing availability of portable and user-friendly test kits.

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Regional Insights

North America leads the global veterinary point of care diagnostics market, supported by advanced veterinary infrastructure, high pet healthcare spending, and the strong presence of key industry players driving innovation and accessibility. The region's well-established clinical networks and early adoption of cutting-edge diagnostic technologies further reinforce its dominance.
Asia-Pacific is poised for the fastest growth, fueled by expanding veterinary facilities, increasing pet ownership, and growing awareness of animal diagnostics.

Rising disposable incomes and changing perceptions of pet health in countries such as China, India, Japan, and South Korea are accelerating market adoption. Europe remains an important contributor, backed by strong regulatory systems and a focus on preventive diagnostics. Meanwhile, Latin America and the Middle East & Africa are witnessing steady progress as veterinary services improve and animal health gains higher priority among both pet owners and livestock producers.

List of key players in Veterinary Point of Care Diagnostics Market

IDEXX Laboratories
Zoetis
Virbac
Heska Corporation
Thermo Fisher Scientific Inc.
Neogen Corporation
Mindray
Esaote SpA
FUJIFILM Corporation
Woodley Equipment Company Ltd

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Conclusion

In summary, the veterinary point of care diagnostics market stands at an important inflection point. Fueled by rising animal disease prevalence, technological breakthroughs, and shifting expectations in animal health management, its trajectory points toward sustained double-digit growth through 2033. Segmentation across animal types, product categories, sample modalities, testing methods, and end-users offers multiple layers of opportunity. Regionally, while North America remains the leader, Asia-Pacific is emerging as a growth hotspot, and other regions are gradually catching up.

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Veterinary Diagnostics Market: https://straitsresearch.com/report/veterinary-diagnostics-market

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