Comprehensive 2025 Dietary Supplements In An Age Of Personalized Nutrition Market Overview: Trends, Forecasts, and Growth Drivers

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What Is the Expected CAGR for the Dietary Supplements In An Age Of Personalized Nutrition Market Through 2025?
In recent times, the market size for dietary supplements in an era of personalized nutrition has witnessed significant growth. The market size is forecasted to increase from $88.53 billion in 2024 to $97.46 billion in 2025, with a compound annual growth rate (CAGR) of 10.1%. Factors contributing to the expansion during the historical period include heightened awareness of health and wellness, an upsurge in self-care and preventive healthcare trends, the development of the market for organic and natural products, wider availability of dietary supplements, a concentration on functional foods and beverages, and an enhanced comprehension of nutrition and genetics.

What's the Projected Size of the Global Dietary Supplements In An Age Of Personalized Nutrition Market by 2029?
The market for dietary supplements within the era of personalized nutrition is predicted to experience considerable growth in the forthcoming years, potentially reaching $145.17 billion by 2029, with a CAGR of 10.5%. The expansion anticipated during this forecast period is tied to an increasing awareness of health matters, a rise in chronic lifestyle diseases, the escalating use of wearable health monitoring devices, the demand for tailor-made healthcare, an aging population, and heightened consumer interest in preventive healthcare. Key trends for the coming years incorporate the use of artificial intelligence for personalized suggestions, genetic testing to identify nutrient requirements, the use of machine learning algorithms for data analysis, smart supplements enhanced with real-time tracking, biofeedback-driven supplementation, and the use of blockchain technology to ensure traceability and authenticity.

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Top Growth Drivers in the Dietary Supplements In An Age Of Personalized Nutrition Industry: What's Accelerating the Market?
The escalating occurrence of persistent illnesses is projected to fuel the expansion of the dietary supplements market in an era of personalized nutrition. Chronic illnesses are long-standing health issues that usually evolve slowly and necessitate continuous supervision. These conditions encompass diseases like diabetes, heart ailments, hypertension, arthritis, persistent respiratory diseases, cancer, and obesity. The rising occurrence of these diseases is attributed to changes in lifestyle, particularly poor nutrition and absence of physical exercise, that lead to protracted health issues. Dietary supplements in this personalized nutrition age back the management of these chronic illnesses by providing custom-made nutrient solutions based on an individual's health patterns. These supplements tackle specific deficiencies and encourage targeted health benefits, thereby improving the overall health results and mitigating the complications related to diseases. For example, in June 2024, the National Health Service, a health care system governed by the UK, revealed that pre-diabetes cases in England surged by 549,000 (18%), from 3,065,825 in 2022 to 3,615,330 in 2023. Moreover, in those aged below 40, the cases hiked by 25%, from 173,166 to 216,440. Thus, the escalating occurrence of chronic illnesses is catalysing the growth of the dietary supplements market in the age of personalized nutrition.

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What Are the Key Trends Driving Dietary Supplements In An Age Of Personalized Nutrition Market Growth?
Leading enterprises in the dietary supplements sector within the personalized nutritional market are concentrating on the development of innovative advancements such as customizable vitamin assessment. This is aimed at offering customers tailored healthcare solutions that cater to their unique nutritional requirements, amplify well-being results, and encourage active healthcare management. Customized vitamin assessment entails a personalized review that scrutinizes a person's particular nutritional demands, lifestyle, and health objectives, leading to the recommendation of an appropriate vitamin and supplement regime. For example, Persona Nutrition, a firm specialized in personalized nutrition based in the US, introduced a white label service in November 2024. This is designed to assist brands in offering customized supplement solutions, intensifying customer interaction, and simplifying subscription administration. The white label service contains this innovative dietary supplement*, which features a customizable vitamin assessment. This enables businesses not only to provide tailored services and foster customer loyalty but also to scale effectively within the personalized nutrition industry. The adaptability of the white label service fosters effortless personalization across diverse health demands. It uses customizable vitamin assessments to provide accurate supplement suggestions and intensify customer interaction.

What Are the Main Segments in the Dietary Supplements In An Age Of Personalized Nutrition Market?
The dietary supplements in an age of personalized nutrition market covered in this report is segmented -

1) By Product Type: Vitamins, Minerals, Amino Acids, Herbal And Botanicals, Other Product Types
2) By Technological: Mobile Applications, Wearable Devices, Health Monitoring Software
3) By Dosage Form: Capsules, Powder, Liquids, Soft Gels, Other Dosage Forms
4) By Application: General Wellness, Sports Nutrition, Immune Support, Skin Health, Other Applications
5) By End-User: Children, Adults, Elderly

Subsegments:
1) By Vitamins: Vitamin A, Vitamin B-Complex, Vitamin C, Vitamin D, Vitamin E, Vitamin K
2) By Minerals: Calcium, Magnesium, Zinc, Iron, Potassium, Selenium
3) By Amino Acids: Essential Amino Acids, Non-Essential Amino Acids, Branched-Chain Amino Acids (BCAAs), Amino Acid Blends
4) By Herbal and Botanicals: Ginseng, Turmeric, Ashwagandha, Ginkgo Biloba, Green Tea Extract, Milk Thistle
5) By Other Product Types: Probiotics, Omega Fatty Acids, Enzymes, Fiber Supplements, Collagen Supplements

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Which Top Companies are Driving Growth in the Dietary Supplements In An Age Of Personalized Nutrition Market?
Major companies operating in the dietary supplements in an age of personalized nutrition market are Amway Corporation, McKesson Corporation, Athletic Greens, Niagen Bioscience, ?Darwin AG, Viome Life Sciences Inc., Oshi Health Inc., ?Harbin Pharmaceutical Group Co. Ltd., DNALYSIS Biotechnology, Panaceutics Nutrition, Segterra Inc., GenoPalate Inc., Bioniq Health-Tech Solutions Ltd., Vous Vitamin LLC, Nourished, NutriStyle Inc., Vitable, Quantbiome Inc., Elo Health, Cuure.

Which Regions Will Dominate the Dietary Supplements In An Age Of Personalized Nutrition Market Through 2029?
North America was the largest region in the dietary supplements in an age of personalized nutrition market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the dietary supplements in an age of personalized nutrition market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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