Press release
Protein Supplements Market to Reach USD 12.1 Billion by 2030, Driven by Fitness and Plant-Based Trends
Protein Supplement Market
Get a Free Sample PDF Brochure of the Report (Use Corporate Email ID for a Quick Response): https://www.datamintelligence.com/download-sample/protein-supplement-market?utm_source=OpenPR&utm_campaign=Onkar
Protein supplements are witnessing strong traction among athletes, fitness enthusiasts, and consumers transitioning toward high-protein and low-carb diets. North America leads the market with strong consumer interest in health and wellness, while Asia-Pacific represents the fastest-growing region due to rapid urbanization, dietary shifts, and sustainable nutrition demand.
Key Highlights from the Report
➤ Market to reach USD 12.1 billion by 2030, growing at 8.1% CAGR during 2024-2031.
➤ Protein powders dominate the market due to high convenience, affordability, and versatile applications.
➤ Plant-based proteins like pea, rice, and hemp are gaining traction among vegan consumers.
➤ North America leads with 38.26% share driven by awareness of fitness and sports nutrition.
➤ Innovative RTD (Ready-to-Drink) and functional products cater to evolving consumer lifestyles.
➤ Price fluctuations in dairy-based ingredients like milk and soy impact production costs.
Market Segmentation
The global protein supplements market is segmented by product type, source, form, application, distribution channel, and region.
Product and Form Segmentation
Protein powder is the most dominant form, widely adopted due to its balanced nutrition profile, convenience, and adaptability. It supports muscle recovery, weight management, and energy enhancement, appealing to professional athletes and casual users alike. Brands such as Tata Consumer (plant-based protein, 2022) and Max Protein (tastiest plant formula, 2022) reflect the innovation driving this segment.
Ready-to-drink (RTD) protein beverages and high-protein snacks are also witnessing steady growth, propelled by consumer preferences for on-the-go nutrition. For example, in 2022, MusclePharm launched a sugar-free whey protein drink line containing 20g protein per serving to target performance-oriented consumers.
Get Customization in the Report as Per Your Business Requirements: https://www.datamintelligence.com/customize/protein-supplement-market?utm_source=OpenPR&utm_campaign=Onkar
Regional Insights
North America: Market Leader
North America accounts for approximately 38% of global revenue due to its mature health and nutrition industry. The region's widespread gym culture, growing awareness about muscle health, and active promotion of wellness have made it the largest market globally. Companies like Saputo and Herbalife are investing in production expansion and customized protein formulations.
For instance, Saputo's acquisition of Wisconsin Specialty Protein LLC's Reedsburg facility (2021) demonstrates continued innovation in whey protein processing, expanding its footprint in the U.S. and international ingredient markets.
Asia-Pacific: Fastest-Growing Region
Asia-Pacific is the fastest-growing market, driven by rising disposable incomes, increased youth participation in fitness, and the popularity of plant-based and organic proteins. Nations such as India and China are major contributors, where awareness about dietary balance and sports nutrition is rapidly increasing.
Market Dynamics
Market Drivers
Growing consumer awareness about health, nutrition, and protein's role in muscle maintenance and recovery is a major driver. From athletes to aging populations, diverse consumer groups are boosting sales across powders, bars, and shakes.
Market Restraints
Fluctuations in raw material costs such as milk and soy directly impact pricing and profitability. The seasonal availability of milk and global economic factors can trigger supply chain challenges that hinder consistent pricing.
Market Opportunities
Expanding product innovation-such as vegan, organic, and fortified supplements-offers vast opportunities for differentiation. Additionally, the global trend toward lifestyle fitness and increased demand for sustainable plant-based sources will accelerate growth over the forecast period.
Purchase This Exclusive Report at Just USD 4440 Only: https://www.datamintelligence.com/buy-now-page?report=protein-supplement-market?utm_source=OpenPR&utm_campaign=Onkar
Reasons to Buy the Report
✔ Detailed insights into market trends, growth rates, and competitive dynamics through 2031.
✔ Evaluation of innovative product launches and plant-based product expansion strategies.
✔ Analysis of regional performance and investment potential across major geographies.
✔ Identification of pricing, sourcing, and production volatility impacts on profitability.
✔ Comprehensive profiles of leading protein supplement manufacturers and brands.
Frequently Asked Questions (FAQs)
◆ How big is the protein supplements market in 2024?
◆ Which product form holds the largest global share in the protein supplements market?
◆ What is the projected CAGR of the market during 2024-2031?
◆ Which region dominates the global protein supplements market?
◆ Who are the key players contributing to innovation in protein formulations?
Company Insights
Glanbia plc
Kerry Group Plc
Reliance Vitamin Company, Inc.
Herbalife Nutrition
GNC Holdings, LLC
Nutiva Inc.
The Simply Good Food Co.
Iovate Health Sciences International Inc.
MusclePharm Corporation
True Nutrition
Recent Developments
July 2022: Dymatize Enterprises LLC launched Dymatize Complete Plant Protein, featuring a blend of five plant sources delivering 25g of high-quality protein per serving.
March 2022: MusclePharm introduced a ready-to-drink whey protein beverage line with 20g protein and zero sugar, targeting fitness-conscious consumers.
Conclusion
The Global Protein Supplements Market is expanding rapidly due to the mainstream adoption of health-conscious lifestyles, diverse protein sourcing, and rising demand for plant-based nutrition. While North America continues to dominate, Asia-Pacific's dynamic growth underscores a shift toward clean-label and sustainable products. Coupled with ongoing product innovation and distribution expansion, the industry is set to achieve sustained growth and reach new consumer segments through 2030.
Contact Us
Mr. Sai Kiran
DataM Intelligence 4market Research LLP Ground floor
DSL Abacus IT Park, Industrial Development Area
Uppal, Hyderabad, Telangana 500039
USA: +1 877-441-4866
Email: Sai.k@datamintelligence.com
Visit Our Website: https://www.datamintelligence.com
About Us
DataM Intelligence 4Market Research is a comprehensive market intelligence platform offering syndicated and customized reports along with expert consulting across multiple industries, including chemicals, healthcare, agriculture, food & beverages, and more. With extensive experience and a strategy-focused approach, DataM provides businesses and individuals with reliable market insights, statistical forecasts, and personalized research solutions to help them make informed decisions and successfully bring innovations to market.
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Protein Supplements Market to Reach USD 12.1 Billion by 2030, Driven by Fitness and Plant-Based Trends here
News-ID: 4216221 • Views: …
More Releases from DataM Intelligence 4Market Research LLP
United States Feed Testing Market Booms on 6.50% CAGR - North America Dominates …
According to DataM Intelligence, the global feed testing market size was valued at US$3.50 billion in 2024 and is forecasted to reach US$5.70 billion by 2031, growing at a CAGR of 6.50% during the forecast period (2024-2031). This steady growth is propelled by stringent regulatory standards for animal feed safety, rising demand for high-quality meat and dairy products, increasing livestock production, growing pet food safety concerns, and expanding focus on…
United States Sugar Decorations & Inclusions Market Surges on 5.80% CAGR - Custo …
According to DataM Intelligence, the global sugar decorations and inclusions market size was valued at US$2.15 billion in 2023 and is forecasted to reach US$3.45 billion by 2030, growing at a CAGR of 5.80% from 2023 to 2030. This steady growth is propelled by rising demand for personalized baked goods, expanding bakery and confectionery sectors, increasing consumer preference for visually appealing desserts, growth in organized retail for convenience foods, and…
Aluminum Extrusion Industry Forecast 2025-2031: Rising Demand in Automotive and …
Global Aluminum Extrusion Market reached US$ 78.7 billion in 2022 and is expected to reach US$ 117.8 billion by 2030, growing with a CAGR of 5.7% during the forecast period 2025-2031.
According to DataM Intelligence has published a new research report on "Aluminium Extrusion Market Size 2025". The report explores comprehensive and insightful Information about various key factors like Regional Growth, Segmentation, CAGR, Business Revenue Status of Top Key Players and…
United States Cellulose Gel Market Poised for 7.12% CAGR Through 2031 Driven by …
The global cellulose gel market is projected to reach at a CAGR of 7.12% from 2024 to 2031., according to DataM Intelligence.
United States: Recent Industry Developments
✅ In October 2025, Cargill Inc. launched a new line of clean-label food-grade cellulose gel derived from sustainable U.S. cotton sources, optimized for low-calorie bakery stabilizers amid rising demand for processed foods.
✅ In September 2025, DuPont de Nemours expanded its pharmaceutical-grade cellulose gel production in…
More Releases for Protein
Cell-Free Protein Synthesis Market Forecast: Opportunities in High-Throughput Pr …
"Cell-Free Protein Synthesis Market" in terms of revenue was estimated to be worth USD 299.9 million in 2024 and is poised to reach USD 585.3 Million by the year 2034, growing at a CAGR of 7.0% from 2025 to 2034 according to a new report by InsightAce Analytic.
Get Free Access to Demo Report, Excel Pivot and ToC: https://www.insightaceanalytic.com/request-sample/1445
Latest Drivers Restraint and Opportunities Market Snapshot:
Key factors influencing the global cell-free…
Plant Protein Market : Latest Market Research Report for Strategic Advantage | S …
Global Plant Protein Market
Market Overview:
Global Plant Protein Market Report 2022 comes with the extensive industry analysis by Introspective Market Research with development components, patterns, flows and sizes. The report also calculates present and past market values to forecast potential market management through the forecast period between 2022-2028.This research study of Plant Protein involved the extensive usage of both primary and secondary data sources. This includes the study of various parameters…
Pea Protein Ingredients Market Prospects, Consumption, Cost Structure, Competiti …
The food industry is continuously searching for healthier and cheaper protein ingredients that can be replaced by animal-based and gluten-based proteins. Pea protein is beneficial due to its low allergenicity, availability, and high nutritional value. The Global Pea Protein Ingredients Market is witnessing a major rise in its revenue from US$ 2.35 Bn in 2021 to US$ 6.78 Bn by 2030. The market is recording a CAGR of 12.5% during…
Astonishing growth in Dairy Protein Market Growth? Milk Protein Isolates (MPIs), …
Dairy Protein Market Business Insights and Updates:
The latest Market report by a Data Bridge Market Research with the title [Global Dairy Protein Market - Industry Trends and Forecast to 2026] . Dairy Protein Market research analysis and data lend a hand to businesses for the planning of strategies related to COVID-19 impact on industry, investment, revenue generation, production, product launches, costing, inventory, purchasing and marketing. Dairy Protein market insights with…
Global Plant Protein Market 2019 – Soy Protein, Wheat Protein, Pea Protein | K …
The Global Pea Protein Market Research Report conducts a deep estimation on the present state of Pea Protein Industry with the definition, classification and market scope. The fundamental Pea Protein Industry aspects like competitive landscape structure, eminent industry players, Pea Protein Market size and value is studied. The Pea Protein Market growth trends, development plans, dynamic market driving factors and risk assessment is conducted. All the traders, dealers, distributors of…
Protein Packaging Market Report 2018: Segmentation by Product (Rigid packaging, …
Global Protein Packaging market research report provides company profile for Amcor Limited, DuPont, Flexifoil Packaging Pvt., Swiss Pac Private Ltd. and Others.
This market study includes data about consumer perspective, comprehensive analysis, statistics, market share, company performances (Stocks), historical analysis 2012 to 2017, market forecast 2018 to 2025 in terms of volume, revenue, YOY growth rate, and CAGR for the year 2018 to 2025, etc. The report also provides detailed…
