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The Decided Collection Redefines Tween Fashion with Soft, Sustainable, and Age-Appropriate

10-09-2025 12:57 PM CET | Fashion, Lifestyle, Trends

Press release from: The Decided Collection

/ PR Agency: Kloss Creatives PR
Traci Channer, Founder of The Decided Collection

Traci Channer, Founder of The Decided Collection

[Orlando, FL] - [October 8, 2025] As families refresh closets for a new season, one mom-founded brand is reshaping how tween girls experience fashion. The Decided Collection, an online apparel company launched by entrepreneur and mother Traci Channer, blends age-appropriate style with unmatched softness and sustainability. The goal: to help tween girls feel confident, comfortable, and celebrated in their own skin.

Channer founded The Decided Collection after seeing firsthand how limited clothing options were for tweens - typically ages 8 to 12 - in the apparel space. "Tweens aren't little kids anymore, but they're not teens either. They want style that feels elevated while parents want clothing that's age-appropriate. We created The Decided Collection to meet both needs," Channer explains.

Made with eco-friendly modal fibers and a touch of spandex for stretch, the brand's pajamas and loungewear are "made-for-her soft," blending breezy comfort with long-lasting quality. But it's about more than fabric. The Decided Collection embraces inclusivity, sustainability, and purpose - values that today's tweens and their parents are demanding.

"Tween fashion matters because tweens matter," says Channer. "They're building their sense of identity, they influence family purchasing, and they deserve fashion that supports who they are becoming." With its fall lineup, The Decided Collection is proving that cozy can be stylish - and that girlhood deserves to be front and center.

The Decided Collection
Orlando, Florida,
United States
Media Contact: hello@decidedco.com

About The Decided Collection
Founded by entrepreneur and mother Traci Channer, The Decided Collection is a fashion-forward, sustainable apparel brand designed for tween girls ages 8-12. With an emphasis on comfort, confidence, and inclusivity, The Decided Collection offers premium loungewear and sleepwear that let girls feel as good as they look. Learn more at www.decidedco.com

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