United States Augmented Analytics Market is expected to reach US$ 46.3 billion by 2030 | Major key players - SAP SE, Salesforce.com, Inc., Sisense Inc.

Market Size and Growth:

The Global Augmented Analytics Market Size reached US$ 8.5 billion in 2022 and is expected to reach US$ 46.3 billion by 2030, growing with a CAGR of 23.4% during the forecast period 2024-2031.

The Augmented Analytics Market report, published by DataM Intelligence, provides in-depth insights and analysis on key market trends, growth opportunities, and emerging challenges. Committed to delivering actionable intelligence, DataM Intelligence empowers businesses to make informed decisions and stay ahead of the competition. Through a combination of qualitative and quantitative research methods, it offers comprehensive reports that help clients navigate complex market landscapes, drive strategic growth, and seize new opportunities in an ever-evolving global market.

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The Augmented Analytics Market involves the use of artificial intelligence (AI), machine learning (ML), and natural language processing (NLP) to automate data preparation, insight generation, and explanation. It enhances business intelligence by enabling users to explore data, uncover hidden patterns, and make faster, data-driven decisions without requiring advanced technical or analytical expertise.

Industry Recent Developments:

USA:
In August 2025, the software segment dominated the US augmented analytics market with over 64% market share, driven by rising integration of AI and ML in business intelligence platforms and strong R&D investments.

By September 2025, US government initiatives like the AI Talent Surge significantly accelerated hiring AI professionals, enhancing capacity to implement AI-related technologies including augmented analytics, fostering market growth.

Japan:
August 2025 saw increased adoption of augmented analytics tools across various sectors in Japan such as CRM, financial services, retail, manufacturing, and healthcare, driven by demand for automated data discovery and predictive analytics.

Japan's government exhibited strong commitment via funding, collaboration initiatives, and regulatory measures to support growth and innovation in augmented analytics technologies by August 2025.

Europe:
In August 2025, Europe's augmented analytics market showed robust growth with technological innovations driving adoption across industries like automotive, healthcare, and telecommunications, helped by government policies supporting digital transformation.

By September 2025, the market benefitted from escalating investments in R&D and strategic collaborations fostering advanced, scalable, and sustainable augmented analytics solutions with regulatory frameworks like GDPR driving demand for compliant data analytics.

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Major Key Players:

SAP SE
International Business Machines Corporation (IBM)
Salesforce.com, Inc.
Sisense Inc.
Tableau Software
THOUGHTSPOT
Tibco Software Inc.
QLIK
Microsoft
SAS Institute Inc.

Key Growth Drivers:

Increasing volume of unstructured and complex data, which creates demand for advanced analytics tools that simplify data preparation, analysis, and insight generation.

Rising adoption of AI-powered analytics platforms and integration of technologies such as machine learning and natural language processing to automate data workflows and enable faster, more accurate decision-making.

Growing need for real-time insights and user-friendly self-service analytics to support data-driven business decisions across various industries, including healthcare, finance, retail, and manufacturing.

Segments Covered in the Augmented Analytics Market:

By Component: Software, Services.

By Deployment: Cloud, On-Premise.

By Organization Size: Small & Medium Sized Enterprises, Large Enterprises.

By Business Function: Sales & Marketing, Finance, IT, Operations, Others.

By End-User: Retail, Healthcare and Life Sciences, BFSI, Telecom and IT, Manufacturing, Government, Others.

Regional Analysis:

⇥ North America (U.S., Canada, Mexico)

⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)

⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)

⇥ South America (Colombia, Brazil, Argentina, Rest of South America)

⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)

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Chapter Outline

⏩ Market Overview: It contains five chapters, as well as information about the research scope, major manufacturers covered, market segments, Augmented Analytics market segments, study objectives, and years considered.

⏩ Market Landscape: The competition in the Global Augmented Analytics Market is evaluated here in terms of value, turnover, revenues, and market share by organization, as well as market rate, competitive landscape, and recent developments, transaction, growth, sale, and market shares of top companies.

⏩ Companies Profiles: The Global Augmented Analytics market's leading players are studied based on sales, main products, gross profit margin, revenue, price, and growth production.

⏩ Market Outlook by Region: The report goes through gross margin, sales, income, supply, market share, CAGR, and market size by region in this segment. North America, Europe, Asia Pacific, Middle East & Africa, and South America are among the regions and countries studied in depth in this study.

⏩ Market Segments: It contains the deep research study which interprets how different end-user/application/type segments contribute to the Augmented Analytics Market.

⏩ Market Forecast: Production Side: In this part of the report, the authors have focused on production and production value forecast, key producers forecast, and production and production value forecast by type.

⏩ Research Findings: This section of the report showcases the findings and analysis of the report.

⏩ Conclusion: This portion of the report is the last section of the report where the conclusion of the research study is provided.

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