FashionSonder Jewellery Presents "Bright Eyes" Collection for World Sight Day: Advocating Global Vision Protection Through Art

Affordable jewellery brand FashionSonder Jewellery announced today the official launch of its "Bright Eyes" high jewellery collection on October 9, 2025, World Sight Day, under the theme "Protect Your Vision, Protect the Windows to the Soul." Centered around eye-shaped designs that blend Eastern aesthetics with international jewellery craftsmanship, the collection aims to raise public awareness of vision health through artistic expression and promote the concept of eye care for all.

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I. Design Philosophy: Artistic Refinement and Functional Expression of the Eye Motif
The "Bright Eyes" collection draws inspiration from both the physiological structure and aesthetic symbolism of the eye, conveying the message of vision protection through three design dimensions:

- Form Interpretation: Features abstract iris contour as gem settings and teardrop-shaped sapphires outlining eye curves, capturing the lively spirit of eyes;
- Material Symbolism: Primary stones include natural aquamarine and Australian opal, chosen for their "clarity and translucency," symbolizing the bright luster of healthy eyes;
- Functional Integration: Select necklaces and bracelets conceal customizable miniature vision charts, reminding wearers to conduct regular self-checks.

The collection was led by Ms. Lin Jing, FashionSonder Jewellery's Craftsmanship Director and inheritor of the intangible cultural heritage "filigree inlay" technique. She noted: "Guided by the philosophy of 'seeing people in the eyes, light in the gaze,' we transform eye structures into flowing metal lines, making jewellery not just adornment but a gentle reminder of vision protection."

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II. Craftsmanship Innovation: Interdisciplinary Collaboration Between Traditional Techniques and Modern Technology
To accurately capture the delicate forms of the eye, FashionSonder Jewellery overcame multiple technical challenges:

- Micro-Setting Gradient Technology: Achieves natural color transitions from pupil to iris through 0.3mm micro-setting;
- Dynamic Suspension Structure: Uses magnetic levitation to enable slight rotation of eye-shaped gemstones when worn, enhancing vitality;
- Light-Sensitive Smart Coating: Adds photochromic materials to select accessories, automatically darkening in strong light to metaphor the importance of sun protection for eyes.

The collection has received dual certification in technology and art from the National Gemstone Testing Center (NGTC).

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III. Philanthropic Advocacy: From Artistic Expression to Concrete Action
FashionSonder Jewellery will donate 8% of global sales revenue from the "Bright Eyes" collection to the International Agency for the Prevention of Blindness (IAPB), focusing on supporting children's refractive error correction programs in rural China. According to the WHO 2025 World Report on Vision:

- At least 2.2 billion people globally have vision impairment, with over 1 billion cases preventable through early intervention;
- Myopia rates among Chinese adolescents have reached 67.3%, showing a trend toward younger onset.

"We hope the aesthetic appeal of jewellery will generate broader societal resonance for the public health issue of vision protection," said Li Zekun, CEO of FashionSonder Jewellery. "The integration of art and philanthropy can provide lasting momentum for global eye health."

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IV. Professional Recognition and Cross-Sector Collaboration
The development of the "Bright Eyes" collection received technical support from ophthalmology experts:

- Collaborated with Fudan University Eye & ENT Hospital to publish the White Paper on Jewellery Design and Visual Health;
- Integrated UV-sensing capabilities in select high-end custom pieces, providing vibration alerts in high-UV environments.

Professor Wang Xiaoying, Chairperson of the Chinese Medical Association Ophthalmology Society, commented: "Integrating health advocacy into daily aesthetics is an innovative practice in public health education."

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V. Release Information and Consumer Experience
- Launch Date: Limited global release at FashionSonder Jewellery boutiques and official online platforms starting October 9, 2025, World Sight Day;
- Special Services: Purchasers receive customized eye care guides and philanthropic donation certificates;
- Long-term Initiative: Special privileges available with any 2025 ophthalmology examination report.

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Media Contact
FashionSonder Jewellery Public Relations Department
Official Website: https://www.fashionsonder.com

6256 CA-27, Woodland Hills, CA 91367, United States

FashionSonder Jewelry Co., Ltd. is an integrated jewelry enterprise specializing in the research and development, production, sales, and after - sales service of jewelry products. It stands out in the jewelry industry for its extensive product categories and high - cost - performance advantage.

With a professional team of jewelry designers and craftsmen, FashionSonder Jewelry creates a diverse range of jewelry series, including gold, platinum, diamonds, colored gemstones and pearls. The designs meet the varied needs of different clients, whether it's classic or trendy. You can shop including necklaces, rings, earrings, pins, bracelets and any other affordable jewelry with FashionSonder.

This release was published on openPR.