Premenstrual Syndrome (PMS) and Menstrual Health Supplements Market to Grow at 5.3% CAGR Amid Rising Awareness of PCOS and PMS

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Premenstrual Syndrome (PMS) and Menstrual Health Supplements Market- (By Product Type (Combined Nutritional Supplements, Single Nutritional Supplements), By Type Indication (Perimenopause, PMS), By Formulation (Capsules/Tablets, Powder, Softgels, Other), By Sales Channel (Pharmacies/Drug Stores, Online Sales Channel, Direct Sales Channel, Others)), By Region, Trends, Industry Competition Analysis, Revenue and Forecast To 2031."

According to the latest research by InsightAce Analytic, the Premenstrual Syndrome (PMS) and Menstrual Health Supplements Market is valued at US$ 21.1 Bn in 2023, and it is expected to reach US$ 31.4 Bn by 2031, with a CAGR of 5.3% during the forecast period of 2024-2031.

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Premenstrual Syndrome (PMS) encompasses a range of physical and emotional symptoms that occur prior often significantly affecting daily activities and overall quality of life. The market for PMS and menstrual health supplements is witnessing substantial growth, driven by rising consumer awareness and an increasing preference for natural, non-pharmaceutical solutions. In response, manufacturers are focusing on the development of advanced formulations that combine essential vitamins, minerals, and botanical extracts to address hormonal imbalances, reduce inflammation, and mitigate menstrual discomfort.

The product portfolio spans single-ingredient and multi-ingredient supplements, with combination formulations gaining prominence due to their holistic approach in supporting menstrual health. The rising global prevalence of PMS has further stimulated demand for evidence-based, nature-derived interventions.

E-commerce platforms have significantly enhanced consumer access, increasing market penetration and product visibility. Concurrently, ongoing advancements in clinical research are facilitating the development of more effective and targeted supplement formulations, enabling individuals to manage PMS symptoms more efficiently and support overall well-being.

List of Prominent Players in the Premenstrual Syndrome (PMS) and Menstrual Health Supplements Market:
• Herbalife International of America, Inc.
• Nature's Bounty Co.
• Amway Corporation
• Pharmavite LLC
• GNC Holdings, Inc.
• USANA Health Sciences, Inc.
• Health and Her Ltd.
• RBK Nutraceuticals Pty Ltd.
• Looni
• Ora Organic
• SMP Nutra
• Nature's Way
• Pure Encapsulations, LLC.
• Keffy
• Other Prominent Players

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Market Dynamics:
Drivers
The growth of the PMS and menstrual health supplements market is being propelled by increasing consumer awareness and education regarding menstrual well-being. As women become more informed about the impact of hormonal fluctuations on overall health, demand for products that provide symptom relief and support menstrual health has intensified.

Additionally, the rising prevalence of hormonal disorders, such as polycystic ovarian disease (PCOD), is further driving market expansion. For instance, in regions like Southern India and Maharashtra, approximately 9.13% of menstruating women are affected by PCOS, while 22.5% experience PCOD. Globally, the World Health Organization (WHO) estimates that 8-13% of women of reproductive age are affected by PCOS, highlighting the critical need for accessible and effective menstrual health interventions.

Challenges
Despite favorable growth prospects, the market faces several challenges. The widespread availability of alternative treatments, including hormone replacement therapy (HRT) and selective serotonin reuptake inhibitors (SSRIs), presents significant competition. HRT, involving estrogen and occasionally progesterone supplementation, is commonly used to manage perimenopausal symptoms, while SSRIs are frequently prescribed off-label for PMS management. Moreover, the limited scientific validation for many formulations constrains market adoption. The absence of large-scale clinical trials supporting the efficacy of these products has led to skepticism among healthcare providers and consumers, restricting broader market penetration.

Regional Trends
The Asia-Pacific region dominates the PMS and menstrual health supplements market, driven by increasing public awareness and targeted educational initiatives in countries such as Japan, China, and India. Rising consumer recognition of the importance of menstrual care has fueled demand for supplements addressing PMS symptoms.

The region's high prevalence of hormonal imbalances-where PCOS affects between 3.7% and 22.5% of women depending on the demographic-further supports market growth. Additionally, the expansion of digital retail platforms has enhanced product accessibility, while government-led programs promoting menstrual hygiene and women's health, including educational campaigns in China, have facilitated regional market development.

Recent Developments:
• In November 2023 Pharmavite LLC, known for Nature Made® vitamins, acquired Bonafide Health, a women's health company specializing in managing menopause. This acquisition expands Pharmavite's women's health portfolio, which includes Uqora for urinary tract health and Equelle, clinically proven to address symptoms of estrogen decline.
• In August 2022, US-based company Looni is introducing Balance Beam Mood Complex, a menstrual health supplement addressing a critical gap in women's health awareness. These vegan capsules function as hormone stabilizers, aiming to reduce mood swings, cravings, and irritability associated.

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Segmentation of Premenstrual Syndrome (PMS) and Menstrual Health Supplements Market-
By Product Type
• Combined Nutritional Supplements
• Single Nutritional Supplements
o Vitamins
o Minerals
o Herbal Supplements
o Others
By Indication
• Perimenopause
• PMS
By Formulation
• Capsules/Tablets
• Powder
• Softgels
• Other
By Sales Channel
• Pharmacies/Drug Stores
• Online Sales Channel
• Direct Sales Channel
• Others
By Region-
North America-
• The US
• Canada
• Mexico
Europe-
• Germany
• The UK
• France
• Italy
• Spain
• Rest of Europe
Asia-Pacific-
• China
• Japan
• India
• South Korea
• Southeast Asia
• Rest of Asia Pacific
Latin America-
• Brazil
• Argentina
• Rest of Latin America
Middle East & Africa-
• GCC Countries
• South Africa
• Rest of Middle East and Africa

Why should buy this report:
 To receive a comprehensive analysis of the prospects for Premenstrual Syndrome (PMS) and Menstrual Health Supplements market
 To receive industry overview and future trends of Premenstrual Syndrome (PMS) and Menstrual Health Supplements market
 To analyze the Premenstrual Syndrome (PMS) and Menstrual Health Supplements market drivers and challenges
 To get information on the Premenstrual Syndrome (PMS) and Menstrual Health Supplements market size value (US$ Mn) forecast till 2031.
 Major Investments, Mergers & Acquisition in Premenstrual Syndrome (PMS) and Menstrual Health Supplements industry

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