United States Bone Broth Protein Supplement Market to hit US$165.34million by 2032 | Top Companies - Ancient Nutrition, Bare Bones' Bone Broth Company, Bulletproof 360, Inc.

"The global bone broth protein supplement market reached US$89.99million in 2024 and is expected to reach US$165.34million by 2032, growing at a CAGR of 7.9% during the forecast period 2025-2032." As per DataM intelligence research report

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United States: Recent Industry Developments

✅ In September 2025, Vital Proteins launched a new bone broth protein powder with enhanced collagen content. The product targets fitness enthusiasts and joint health consumers. Early adoption shows strong sales growth and high customer satisfaction for functional wellness.

✅ In August 2025, Kettle & Fire expanded its ready-to-drink bone broth protein line across major U.S. retailers. The beverages focus on convenience and nutrient density. Initial market feedback highlights growing demand for protein-rich, gut-friendly supplements.

✅ In July 2025, Ancient Nutrition introduced bone broth protein capsules with added vitamins and minerals. The formulation supports joint, skin, and digestive health. Early trials demonstrate high consumer engagement and repeat purchases.

✅ In June 2025, Further Food launched a collagen-rich bone broth powder with clean-label ingredients targeting health-conscious consumers. The product emphasizes sustainability and high protein content. Pilot distribution reports positive reviews and increasing brand recognition.

Japan: Recent Industry Developments

✅ In September 2025, FANCL launched a functional bone broth protein supplement targeting joint and skin health. The product integrates collagen peptides with digestive-supporting ingredients. Early adoption shows strong uptake among urban wellness-focused consumers.

✅ In August 2025, Asahi Group Holdings expanded its protein supplement portfolio with bone broth-based powders and drinks. The launch emphasizes convenience and nutrient-rich formulations. Initial market response highlights increasing demand for functional nutrition products.

✅ In July 2025, Morinaga Milk Industry introduced collagen-infused bone broth protein beverages for athletes and fitness enthusiasts. The products support recovery and joint health. Early trials report high consumer satisfaction and repeat usage.

✅ In June 2025, Meiji Co. partnered with health tech startups to develop bone broth protein supplements with added vitamins and minerals. The initiative targets personalized nutrition and wellness trends. Pilot programs indicate growing interest and positive consumer feedback.

Bone Broth Protein Supplement Market: Drivers

The bone broth protein supplement market is growing rapidly due to increasing consumer awareness about gut health, joint support, and overall wellness. Rich in collagen, amino acids, and minerals, bone broth protein is gaining popularity among fitness enthusiasts, athletes, and health-conscious individuals. Rising demand for clean-label, natural, and high-protein dietary supplements is further fueling market adoption. Convenience-oriented formats such as powders, ready-to-drink beverages, and capsules are enhancing consumer accessibility. The growing trend of functional foods and nutraceuticals is driving innovation and expanding the product portfolio.

Increasing focus on preventive healthcare and aging-related wellness is boosting the popularity of bone broth protein supplements. Collaborations between supplement brands and health influencers are promoting awareness and driving consumer engagement. Rising interest in holistic nutrition, paleo diets is supporting sustained market growth. Technological advancements in protein extraction and formulation are improving product quality, taste, and digestibility. Overall, health trends, functional nutrition demand, and product innovation are propelling steady growth in the global bone broth protein supplement market.

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Bone Broth Protein Supplement Market: Major Players

Ancient Nutrition, Bare Bones' Bone Broth Company, Bulletproof 360, Inc., Dr. Kellyann, Epic Provisions, Garden of Life, Great Lakes Wellness, Kettle & Fire

Segment Covered in the Bone Broth Protein Supplement Market:

➥ By Source: Chicken Bone Broth, Beef Bone Broth, Turkey Bone Broth, Fish Bone Broth, Other Sources (Pork, Bison, etc.)

➥ By Nature: Conventional, Organic

➥ By Form: Powder, Liquid/Ready-to-Drink, Capsules/Tablets

➥ By Application: Sports Nutrition, Functional & Wellness Foods, Dietary Supplements, Other Applications

➥ By Distribution Channel: Supermarkets/Hypermarkets, Health & Specialty Stores, Online Retail/E-commerce, Drug Stores & Pharmacies, Direct-to-Consumer (D2C)

Research Process:

Both primary and secondary data sources have been used in the Bone Broth Protein Supplement Market research report. During the research process, a wide range of industry-affecting factors are examined, including governmental regulations, market conditions, competitive levels, historical data, market situation, technological advancements, upcoming developments, in related businesses, as well as market volatility, prospects, potential barriers, and challenges.

Most Frequently Asked Questions in the Bone Broth Protein Supplement Market Research Industry:

➠ Who leads the Bone Broth Protein Supplement industry and what's their competitive positioning regarding capacity, performance, and profitability?
➠ What growth opportunities and market challenges do Bone Broth Protein Supplement market vendors face?
➠ Which segments show the highest growth potential and market share distribution?
➠ What factors are driving or limiting Bone Broth Protein Supplement market growth?
➠ What are the dominant sales and distribution strategies in the Bone Broth Protein Supplement industry?

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Regional Analysis:

⇥ North America (U.S., Canada, Mexico)
⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)
⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)
⇥ South America (Colombia, Brazil, Argentina, Rest of South America)
⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)

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✅ Competitive Landscape
✅ Technology Roadmap Analysis
✅ Sustainability Impact Analysis
✅ KOL / Stakeholder Insights
✅ Consumer Behavior & Demand Analysis
✅ Import-Export Data Monitoring
✅ Live Market & Pricing Trends

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