Organic Personal Care Products Market Analysis, Size, Share, Growth | Trends, Forecast 2020

The use of natural, organic, and ethical labels has significantly increased in the organic personal care products market, impacting it favorably on the global front. After exhibiting considerable growth in the food and beverages industry, the practice of manufacturing organic products have penetrated into the personal care industry. Several nations around the world have introduced policies and guidelines encouraging the production of organic personal care products, thus providing considerable impetus to their market.

Changing lifestyle, the rising awareness, and availability of a wide range of products are key factors contributing to the market’s growth. CAGR exhibited by the market through the course of the forecast period is expected to remain robust as concerns such as hair fall and skincare become widespread. While the demand for organic personal care product is expected to remain high worldwide, the opportunities witnessed across emerging economies is slated to be more lucrative.

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The report provides a comprehensive overview of the global organic personal care products market. It conducts Porter’s five forces to gauge the growth drivers and market restraints influencing the market. The analysis also provides insights into the bargaining power of buyers and suppliers, threat from substitutes and new entrants, and degree of competition. SWOT analysis is also conducted to study the key companies and strategies adopted by them.

Products that are manufactured from organically grown or derived ingredients in environment-friendly conditions are known as organic personal care products. As consumers are trying to replace synthetic cosmetics and personal care products, they are gradually opting for organic products. The growing awareness amongst consumers about the hazards of synthetic chemicals is also providing a boost to the global organic personal care products market. Organic personal care products are free from chemicals such as aluminum salts, phthalates, parabens, and petrochemicals. Countries in Asia Pacific, Europe, and North America use standardizations such as Ecocert, BDIH, Soil Assiciation, Cosmebio, and NPA to certify and regulate organic products.

The global organic personal care products market is segmented on the basis of type and region. The types of organic personal care products are skin care, hair care, cosmetics, oral care, and other products. Geographically, this market is segmented into North America, Europe, Asia Pacific, and Rest of the World.

Currently, North America is leading the global organic personal care products market due to growing awareness amongst consumers about benefits of these products. Europe is following the footsteps of North America and is presently the second-largest organic personal care products market in the world. Analysts also predict that Japan will grow at a rapid pace in the global organic personal care products market as it accounted for over 42.6% of the Asia Pacific market in 2013.

Some of the key players in the global organic personal care products market are Estee Lauder, The Body Shop, The Hain Celestial Group, and Yves Rocher. The research report profiles these players to assess the competitive landscape of the overall market. Additionally, it also evaluates the unique management styles, branding ideas, business and marketing strategies, research and development activities, and financial outlook of these top players for the coming few years.

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