Press release
Cambridge Institute Declares STAR Method Obsolete, Launches F.I.R.E.S.T.A.R. Trademark as the Future of Interviewing
The STAR method (Situation, Task, Action, Result), used globally since the 1990s, helped structure responses around past behaviour. But according to experts at the Cambridge-based institute, STAR is no longer enough.
"Everyone is using the STAR method - and that's the problem," said Geo, Founder of The FIRESTAR Institute. "When your answers sound like everyone else's, you disappear. STAR shows you're competent, but not compelling. F.I.R.E.S.T.A.R. Trademark is designed to help professionals stand out, connect, and demonstrate future value."
F.I.R.E.S.T.A.R. Trademark : A Strategic Upgrade
Rather than scrapping structure altogether, F.I.R.E.S.T.A.R. Trademark enhances STAR's foundation by adding depth, strategic foresight, and emotional intelligence. Built on a dual-axis system, it draws from neuroscience, behavioural psychology, and strategic communication to help candidates showcase both capability and future potential.
The method shifts interviews from robotic Q&A sessions into meaningful, results-driven conversations - a critical advantage in a market that hires for impact, adaptability, and cultural alignment.
"You can give a textbook STAR answer and still get rejected," Geo added.
"F.I.R.E.S.T.A.R. Trademark helps candidates show not just what they've done - but how they think, lead, and solve problems before they arise."
Media Contact
Company Name: The FIRESTAR Institute
Contact Person: Media Relations
Email:Send Email [https://www.abnewswire.com/email_contact_us.php?pr=cambridge-institute-declares-star-method-obsolete-launches-firestar-as-the-future-of-interviewing]
Phone: +44 7913 561587
Country: United Kingdom
Website: https://www.firestar-institute.com/
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