North America Gastric Bands and Balloons Market Projected to Grow at 7.5% CAGR

Introduction
Obesity has become a critical public health challenge in North America, with rising prevalence rates leading to increased risks of diabetes, cardiovascular disease, and other chronic conditions. As healthcare systems focus on preventive care and weight management, demand for bariatric interventions has surged. Among the available options, gastric bands and balloons have gained popularity as effective, minimally invasive treatments for obesity.

These devices provide an alternative to traditional bariatric surgery by reducing stomach capacity and controlling food intake, offering patients a safe and reversible option. With growing awareness, technological advancements, and supportive reimbursement policies in the United States and Canada, the North America Gastric Bands and Balloons Market is positioned for robust growth in the next decade.

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Market Overview
According to Exactitude Consultancy, the North America Gastric Bands and Balloons Market was valued at USD 450 million in 2024 and is projected to reach USD 930 million by 2034, growing at a CAGR of 7.5% during the forecast period.

Key Highlights
• Obesity prevalence in the U.S. exceeds 40% of the adult population, fueling demand for gastric bands and balloons.
• Gastric balloons dominate the market due to higher patient acceptance, minimally invasive insertion, and temporary use.
• Favorable reimbursement coverage in the U.S. and increasing healthcare spending in Canada boost market adoption.
• Market growth is supported by lifestyle-related health conditions and rising preference for outpatient weight-loss procedures.
• However, device-related complications and patient adherence challenges pose barriers.

Leading Players include Allurion Technologies, Apollo Endosurgery, Medtronic, Ethicon (Johnson & Johnson), ReShape Lifesciences, Obalon Therapeutics, and Spatz Medical.

Segmentation Analysis
By Product
• Gastric Bands
• Gastric Balloons (Single Balloon, Dual Balloon, Adjustable Balloon Systems)

By Platform
• Hospitals
• Ambulatory Surgical Centers
• Specialty Weight-Loss Clinics

By Technology
• Endoscopic Intragastric Balloon Systems
• Laparoscopic Adjustable Gastric Band Systems
• Non-Invasive Balloon Technologies

By End-Use
• Public Healthcare Providers
• Private Healthcare Networks
• Medical Tourism Facilities

By Application
• Obesity Management
• Type 2 Diabetes Management
• Metabolic Syndrome & Other Conditions

Segmentation Summary
Gastric balloons represent the largest and fastest-growing product category due to their minimally invasive nature and rising patient preference. Adjustable gastric bands are still in use but face declining adoption because of long-term complications. Hospitals remain the primary platform, but ambulatory surgical centers and weight-loss clinics are rapidly gaining traction as cost-effective, convenient options.

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Regional Analysis
United States
• Largest share of the North American market.
• High obesity rates, supportive reimbursement policies, and well-developed bariatric surgery infrastructure.
• Strong adoption of gastric balloons for outpatient procedures.
Canada
• Rising obesity prevalence and growing healthcare expenditure drive adoption.
• Private clinics are expanding weight-loss treatment offerings.
• Increasing demand for minimally invasive and reversible interventions.
Mexico
• Medical tourism hotspot for bariatric procedures due to cost advantages.
• Growing middle-class population and lifestyle changes are contributing to obesity prevalence.
• Expanding private hospital networks are investing in bariatric care facilities.

Regional Summary
The U.S. dominates in terms of market value, but Canada is showing steady growth with expanding private care networks. Mexico offers significant opportunities, particularly through medical tourism, where international patients seek affordable bariatric interventions.

Market Dynamics
Growth Drivers
1. Rising obesity prevalence - Lifestyle changes and dietary habits have fueled obesity across North America.
2. Minimally invasive preference - Gastric balloons and bands offer reversible, less invasive alternatives to bariatric surgery.
3. Reimbursement support - Coverage in the U.S. makes these procedures accessible to a broader patient base.
4. Technological advancements - Development of adjustable and swallowable gastric balloons enhances adoption.

Challenges
• Device-related complications, including balloon deflation and band erosion.
• Declining popularity of gastric bands due to long-term failure rates.
• Patient compliance issues with diet and follow-up care.

Latest Trends
• Growth of swallowable, non-invasive balloons that require no endoscopic placement.
• Expansion of medical tourism in Mexico for cost-effective bariatric solutions.
• Integration of digital health monitoring tools to track patient outcomes post-procedure.
• Increasing focus on comorbidity management (diabetes, hypertension) through bariatric devices.

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Competitor Analysis
Key Players
• Allurion Technologies
• Apollo Endosurgery
• Medtronic plc
• Ethicon (Johnson & Johnson)
• ReShape Lifesciences
• Obalon Therapeutics
• Spatz Medical
• Cousin Biotech

Competitive Landscape Summary
Apollo Endosurgery and Allurion Technologies dominate the gastric balloon segment with innovative devices such as swallowable and adjustable balloons. Ethicon and Medtronic remain significant players in gastric bands, though demand is declining. ReShape Lifesciences and Obalon focus on advanced balloon technologies targeting outpatient settings. Competitive strategies include mergers, new product launches, and expansion into Mexico's medical tourism market.

Conclusion
The North America Gastric Bands and Balloons Market is projected to grow from USD 450 million in 2024 to USD 930 million by 2034, at a CAGR of 7.5%. Rising obesity prevalence, technological innovation, and supportive reimbursement frameworks will continue to drive adoption across the region.

Key Takeaways
• Gastric balloons dominate, with adjustable and swallowable systems gaining popularity.
• U.S. leads the market, Canada shows strong growth, and Mexico benefits from medical tourism.
• Technological advances and outpatient treatment trends will shape the future of this market.
• Competitive differentiation will hinge on safety, convenience, and affordability.

This report is also available in the following languages : Japanese (北米の胃バンドおよびバルーン市場), Korean (북미 위밴드 및 풍선 시장), Chinese (北美胃束带和胃球囊市场), French (Marché nord-américain des anneaux et ballons gastriques), German (Nordamerikanischer Markt für Magenbänder und Ballons), and Italian (Mercato dei nastri e dei palloncini gastrici del Nord America), etc.

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