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Global Electric Lawn Mowers Market to Reach USD 8.2 billion by 2032 with Steady Growth at 8.9% CAGR - Worldwide Market Reports
Global Electric Lawn Mowers Market
➤Strategic Actionable Insights for the Market
The demand for electric lawn mowers is being driven by rising awareness of environmental sustainability. In 2024, it was reported that electric mowers produce significantly less noise and emissions compared to gas-powered models, leading to a surge in adoption among eco-conscious consumers.
Technological advancements in battery efficiency are enhancing the appeal of electric lawn mowers. For instance, a leading manufacturer recently introduced a mower with a battery life extending to 90 minutes on a single charge, addressing one of the primary concerns among users regarding runtime.
The expansion of e-commerce platforms has revolutionized the distribution of electric lawn mowers, providing greater accessibility to consumers. A study indicates that online sales have increased by 25% in the last year, as customers prefer the convenience of shopping from home.
The growing trend of smart homes is influencing the electric lawn mower market. Innovations such as app-controlled mowers are gaining traction, with a notable brand reporting a 30% increase in sales of smart mowers in 2024, appealing to tech-savvy homeowners.
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➤Leading Companies of the Market
• Husqvarna
• John Deere
• Greenworks Tools
• Ryobi
• Bosch
• Snapper
• Ego Power+
• STIHL
• Worx
• Toro
• Black+Decker
• Cub Cadet
Leading companies in the electric lawn mowers market are adopting various competitive strategies to enhance their market share. For example, Husqvarna has been investing in R&D to develop more efficient battery technologies, which has resulted in a 15% increase in their product line's market share over the past year. Meanwhile, Ego Power+ has focused on aggressive marketing campaigns highlighting their mowers' performance, which has contributed to a 20% growth in sales in 2024.
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➤Market Taxonomy and Regional Coverage of Report
Identify Comprehensive Market Taxonomy of the Report:
• By Product Type: Robotic Mowers, Push Mowers, Riding Mowers, and Others.
• By Power Source: Battery-Powered, Plug-In Electric, and Others.
• By End Use: Residential, Commercial, and Others.
➤ Regional and Country Analysis:
• North America: U.S. and Canada
• Latin America: Brazil, Argentina, Mexico, and Rest of Latin America
• Europe: Germany, U.K., Spain, France, Italy, Benelux, Denmark, Norway, Sweden, Russia, and Rest of Europe
• Asia Pacific: China, Taiwan, India, Japan, South Korea, Indonesia, Malaysia, Philippines, Singapore, Australia, and Rest of Asia Pacific
• Middle East & Africa: Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, United Arab Emirates, Israel, South Africa, North Africa, Central Africa, and Rest of MEA.
➤Key Reasons for Buying the Electric Lawn Mowers Report
Comprehensive analysis of the changing competitive landscape
• Assists in decision-making processes for businesses along with detailed strategic planning methodologies
• The report offers forecast data and an assessment of the electric lawn mowers market
• Helps in understanding the key product segments and their estimated growth rate
• In-depth analysis of market drivers, restraints, trends, and opportunities
• Comprehensive regional analysis of the electric lawn mowers market
• Extensive profiling of the key stakeholders of the business sphere
• Detailed analysis of the factors influencing the growth of the electric lawn mowers market
➤Key Growth Drivers Fueling Market Expansion
The growth of the electric lawn mowers market is primarily driven by rising environmental concerns and a shift toward sustainable practices. The increased availability of advanced battery technology has significantly improved the performance and usability of electric mowers, allowing for longer operation times and reduced charging times. Furthermore, the expansion of urban areas is leading to a higher demand for lawn care solutions that are not only efficient but also environmentally friendly. In 2024, the market witnessed a 12% increase in sales due to these factors, emphasizing a strong trend towards greener living.
➤Emerging Trends and Market Shift
The electric lawn mowers market is experiencing notable trends such as the integration of AI and IoT technologies, which are enhancing the functionality of these mowers. Companies are increasingly focusing on developing smart features that allow for remote operation and scheduling, catering to the growing demand for convenience in lawn care. Additionally, the trend of subscription-based lawn care services is emerging, where consumers can subscribe for regular maintenance, presenting new revenue streams for companies in this sector.
➤High-Impact Market Opportunities by Segment and Region
One of the high-impact opportunities in the electric lawn mowers market is the growing demand for robotic mowers, which are gaining popularity among residential consumers for their convenience and efficiency. In 2024, robotic mowers accounted for 35% of the market share, presenting a lucrative opportunity for manufacturers to invest in this segment. Additionally, the Asia Pacific region is emerging as a key market, driven by rapid urbanization and increasing disposable incomes, leading to a projected growth rate of 10% in this region by 2032.
➤Frequently Asked Questions
Who are the dominant players in the electric lawn mowers market?
The dominant players include Husqvarna, John Deere, Greenworks Tools, and several others that lead in innovation and market share.
What will be the size of the electric lawn mowers market in the coming years?
The market size is expected to grow from USD 4.5 billion in 2025 to USD 8.2 billion by 2032.
Which end-user industry has the largest growth opportunity?
The residential segment presents the largest growth opportunity due to increasing homeowner interest in sustainable lawn care solutions.
How will market development trends evolve over the next five years?
Trends such as smart technology integration and subscription-based services are expected to shape market development significantly.
What is the nature of the competitive landscape and challenges in the electric lawn mowers market?
The competitive landscape is characterized by rapid innovation and the emergence of new players, posing challenges for established brands to maintain market share.
What go-to-market strategies are commonly adopted in the electric lawn mowers market?
Companies often utilize online sales channels, aggressive marketing strategies, and partnerships with large retailers to enhance their market presence.
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Mr. Shah
Worldwide Market Reports,
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About Us:
WMR Worldwide Market Reports is a global business intelligence firm offering market intelligence reports, databases, and competitive intelligence reports. We offer reports across various industry domains and an exhaustive list of sub-domains through our varied expertise of consultants having more than 15 years of experience in each industry vertical. With more than 300+ analysts and consultants on board, the company offers in-depth market analysis and helps clients take vital decisions impacting their revenues and growth roadmap.
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