United States Lutein Supplements Market Growth Driven by Eye Health Awareness & Aging Population | Major Players: Kemin Industries, BASF SE, DSM, PIVEG, Inc., Allied Biotech Corporation

Global Lutein Supplements Market reached US$ 165.2 million in 2023 and is expected to reach US$ 267.3 million by 2031, growing with a CAGR of 6.2% during the forecast period 2024-2031.

The Lutein Supplements market analysis by DataM Intelligence delivers authoritative insights into the sector's growth, offering geographic coverage, demand outlook, and strategic trends that highlight both regional dominance and emerging opportunities. Beyond a surface-level overview, the research explores underlying drivers, breakthrough innovations, and market dynamics that could transform the Lutein Supplements industry during the forecast period. Backed by in-depth data and expert evaluation, this study empowers stakeholders with reliable, actionable intelligence to navigate challenges, capture growth opportunities, and make informed decisions in a competitive global landscape. Will the Lutein Supplements market emerge as the sector's next major growth frontier? The projections reveal the answer.

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DataM Intelligence profiles some of the most reputed organizations present in the Lutein Supplements market. They are as follows: Kemin Industries, BASF SE, DSM, PIVEG, Inc., Allied Biotech Corporation, Vitae Naturals, Fenchem Inc., Chr. Hansen Holding A/S and Nature's Way Products, LLC.

Lutein is a carotenoid used in dietary supplements for eye health and macular protection; the market is driven by aging populations, preventive health awareness, and multi-ingredient eye formulations. Demand grows through OTC channels and nutraceutical innovation. In the U.S., 2025 market activity shows continued product launches targeting aging consumers, clinical nutrition positioning, and retail promotions tied to eye-health education campaigns.

Lutein Supplements Market Dynamics:

Growth Driver in Lutein Supplements Market: Increasing awareness of eye health and age-related macular degeneration prevention fuels lutein supplement demand.

Restraints in Lutein Supplements Market: Lack of standardization and competition from other nutraceuticals restrain growth.

Lutein Supplements Market Opportunities: Expansion into functional foods and personalized nutrition creates opportunities.

Lutein Supplements Market Challenges: Regulatory barriers and limited clinical evidence remain hurdles.

Segment Covered in the Lutein Supplements Market:

By Ingredient (Zeaxanthin, Vitamins and Minerals, Omega-3 Fatty Acids, Antioxidants, Others) By Form (Powder, Liquid, Chewing Gums, Tablets, Others) By Packaging (Bottles, Sachets, Blister Packs, Others) By Application (Eye Health and Vision Support, Antioxidant Supplements, Sports Nutrition, Skin Health, Brain Health and Cognitive Function, Others) By Distribution Channel (Supermarkets/Hypermarkets, Online Retail, Pharmacies and Drug Stores, Others)

North America: Recent Industry Developments

✅ In August 2025, Herbalife Nutrition launched a lutein-enriched daily wellness drink mix across North America.
✅ In July 2025, Amway Nutrilite expanded distribution of its lutein softgel capsules through digital-first channels in the U.S. and Canada.
✅ In May 2025, GNC Holdings unveiled a new eye health product line combining lutein, bilberry, and antioxidants for North American markets.

United States: Recent Industry Developments

✅ In September 2025, Bausch + Lomb expanded its eye health supplement line with new lutein-based formulations, targeting age-related macular degeneration (AMD) support.
✅ In August 2025, Nature's Bounty launched a new lutein + zeaxanthin blend supplement across U.S. retail and e-commerce channels.
✅ In July 2025, NOW Foods partnered with healthcare professionals to promote lutein supplementation in blue light protection programs.

Europe: Recent Industry Developments

✅ In September 2025, DSM-Firmenich enhanced its lutein ingredient portfolio by integrating sustainable marigold extract sourcing for European markets.
✅ In August 2025, Vitabiotics UK introduced a new vision-care multivitamin with lutein for daily eye health.
✅ In June 2025, the European Food Safety Authority (EFSA) updated guidelines supporting lutein's benefits in cognitive and eye health claims, encouraging new product launches.

Japan: Recent Industry Developments

✅ In September 2025, Kobayashi Pharmaceutical launched a lutein-rich functional food supplement marketed for retinal protection and anti-fatigue benefits.
✅ In July 2025, Otsuka Pharmaceutical invested in expanding clinical studies on lutein's role in visual performance for aging populations.
✅ In May 2025, Fancl Corporation introduced chewable lutein supplements designed for younger consumers exposed to high digital screen usage.

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Regional Analysis:

The global Lutein Supplements Market report focuses on six major regions: North America, South America, Europe, Asia Pacific, the Middle East, and Africa.

The report on Lutein Supplements market delivers in-depth insights into new product launches, technological advancements, innovative services, and ongoing R&D activities shaping the industry. The study combines qualitative and quantitative analysis, incorporating tools such as PEST, SWOT, and Porter's Five Forces to evaluate the Lutein Supplements market landscape, while also highlighting raw material sourcing, distribution channels, production capacities, supply chain structures, and detailed product specifications.

Regionally, North America leads the Lutein Supplements market with strong R&D investments and early technology adoption, with the United States showing robust growth driven by high healthcare spending, innovation hubs, and favorable regulatory frameworks. Europe follows with a focus on sustainability and stringent standards, while Asia Pacific is the fastest-growing region supported by rapid industrialization, rising consumer demand, and government initiatives. South America exhibits steady expansion with improving economic conditions, and the Middle East & Africa show gradual progress fueled by infrastructure development, diversification, and increasing foreign investments.

Points Covered in this Report:

📌 Market Overview: This section outlines five key chapters, covering research scope, leading manufacturers, market segments, Lutein Supplements market categories, study objectives, and the timeline considered for analysis.

📌 Market Landscape: Provides an evaluation of the competitive environment in the global Lutein Supplements market, analyzing value, revenue, turnover, and market share by company, along with growth trends, recent transactions, sales performance, and competitive developments.

📌 Company Profiles: Examines the top players in the global Lutein Supplements market, focusing on their sales performance, core products, pricing strategies, revenue, gross profit margins, and production growth.

📌 Regional Market Outlook: Offers a detailed breakdown of sales, revenue, supply, gross margin, CAGR, market share, and overall size across regions including North America, Europe, Asia Pacific, the Middle East & Africa, and South America.

📌 Market Segmentation: Presents in-depth research into how various applications, end-users, and product types contribute to overall market growth in the Lutein Supplements market.

📌 Market Forecast - Production Side: Highlights projections for production volumes and values, forecasts for leading producers, and production trends by product type.

📌 Research Findings: Summarizes the key results and insights uncovered throughout the study.

📌 Conclusion: Concludes the report with final observations and insights drawn from the overall analysis.

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People Also Ask:

Q.1. What are the key driving forces behind the growth of the Lutein Supplements industry?
Q.2. Which factors are supporting market expansion, and which challenges are hindering the Lutein Supplements market?
Q.3. What is the overall structure of the market, and what risks and opportunities does it present?
Q.4. How do pricing, revenue, and sales performance compare among the leading companies in the Lutein Supplements market?
Q.5. What are the major market segments, and how is the Lutein Supplements market categorized?
Q.6. Which companies hold a dominant position in the market, and what share do they command?
Q.7. What current and emerging trends are shaping the Lutein Supplements market landscape?

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