United States Functional Beverages Market Set to Surge as Demand for Health-Boosting Drinks Rises Globally 2025 | Top key players - PepsiCo, Coca-Cola, Danone.

Market Size and Growth:

The Global Functional Beverages Market size reached USD 130.4 billion in 2022 and is expected to reach USD 325.1 billion by 2031 growing with a CAGR of 12.1% during the forecast period 2024-2031.

The Functional Beverages Market report by DataM Intelligence provides insights into the latest trends and developments in the market. This report identifies the key growth opportunities in the market and provides recommendations for market participants to capitalize on these opportunities. Overall, the Functional Beverages market report is an essential resource for market participants who are looking to gain a comprehensive understanding of the market and identify opportunities for growth.

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The Functional Beverages Market refers to drinks formulated with added ingredients that provide health benefits beyond basic nutrition. These include vitamins, minerals, probiotics, antioxidants, and herbal extracts, designed to support hydration, energy, immunity, digestion, and overall wellness. Popular categories include energy drinks, sports drinks, fortified waters, and functional juices, catering to health-conscious consumers seeking convenient nutrition.

Recent Key Developments of United States (U.S):

Focus on Gut and Immune Health: The market is seeing a surge in new products fortified with prebiotics, probiotics, and ingredients like upcycled carrot pomace to support gut and immune health. (July 2025)

Expansion into Nootropics and Cognitive Health: Companies are introducing beverages infused with nootropics and brain health nutrients, targeting mental clarity and focus. An example is a new Lion's Mane mushroom-infused cold brew. (August 2025)

Targeted Wellness for Specific Demographics: Brands are launching functional drinks formulated to address the specific health needs of different consumer groups, such as a new line of juices for women's health (pregnancy, menopause). (August 2025)

Growth of Plant-Based and Clean-Label Products: The demand for plant-based and clean-label functional beverages is increasing. This is driving innovation in products that are low-sugar, non-GMO, and use natural ingredients. (June 2025)

Ready-to-Drink (RTD) Innovation: The market continues to see innovation in the convenient RTD format, including the launch of caffeine-free functional hydration drinks in powder stick form and new energy drinks with nootropics. (August 2025)

Key Players:

PepsiCo Inc
Amway Corporation
The Coca-Cola Company
Danone SA
Monster Beverage Corporation
JAB Holdings Company
General Nutrition Centers Inc.
The Hain Celestial Group Inc.
Fonterra Co-operative Group
Red Bull GmbH

This Report Covers:

✔ Go-to-market Strategy.

✔ Neutral perspective on the market performance.

✔Development trends, competitive landscape analysis, supply side analysis, demand side analysis, year-on-year growth, competitive benchmarking, vendor identification, and other significant analysis, as well as development status.

✔Customized regional/country reports as per request and country level analysis.

✔ Potential & niche segments and regions exhibiting promising growth covered.

✔ Analysis of Market Size (historical and forecast), Total Addressable Market (TAM), Serviceable Available Market (SAM), Serviceable Obtainable Market (SOM), Market Growth, Technological Trends, Market Share, Market Dynamics, Competitive Landscape and Major Players (Innovators, Start-ups, Laggard, and Pioneer).

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Market Segmentation:

By Product Type: Energy Drinks, Functional Juices, Functional Water, Dairy Alternative Beverages, Others.

By End-User: Athletes, Fitness Lifestyle Users, Others.

By Distribution Channel: Supermarkets/Hypermarkets, Convenience Stores, Online Sales, Others.

Regional Analysis:

⇥ North America (U.S., Canada, Mexico)

⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)

⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)

⇥ South America (Colombia, Brazil, Argentina, Rest of South America)

⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)

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Chapter Outline

⏩ Market Overview: It contains five chapters, as well as information about the research scope, major manufacturers covered, market segments, Functional Beverages market segments, study objectives, and years considered.

⏩ Market Landscape: The competition in the Global Functional Beverages Market is evaluated here in terms of value, turnover, revenues, and market share by organization, as well as market rate, competitive landscape, and recent developments, transaction, growth, sale, and market shares of top companies.

⏩ Companies Profiles: The global Functional Beverages market's leading players are studied based on sales, main products, gross profit margin, revenue, price, and growth production.

⏩ Market Outlook by Region: The report goes through gross margin, sales, income, supply, market share, CAGR, and market size by region in this segment. North America, Europe, Asia Pacific, Middle East & Africa, and South America are among the regions and countries studied in depth in this study.

⏩ Market Segments: It contains the deep research study which interprets how different end-user/application/type segments contribute to the Functional Beverages Market.

⏩ Market Forecast: Production Side: In this part of the report, the authors have focused on production and production value forecast, key producers forecast, and production and production value forecast by type.

⏩ Research Findings: This section of the report showcases the findings and analysis of the report.

⏩ Conclusion: This portion of the report is the last section of the report where the conclusion of the research study is provided.

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People Also Ask:

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◆ What is the projected growth rate of the Functional Beverages Market through 2033?
◆ Who are the key players in the Functional Beverages Market?
◆ Which region is expected to dominate the industry during the forecast period?

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