Licorice Root Market to Reach USD 2,149.18 Million Driven by Demand for Natural Ingredients

The global licorice root market, projecting its value to reach USD 2,149.18 million by 2035, up from USD 1,052.52 million in 2025. This growth, at a Compound Annual Growth Rate (CAGR) of 7.4%, is fueled by a global consumer shift toward natural, herbal, and plant-based ingredients across multiple industries, including food, pharmaceuticals, and cosmetics.

The report highlights a significant market evolution, moving beyond traditional applications to embrace functional health benefits. The increasing awareness of licorice root's anti-inflammatory, antiviral, and digestive properties is a key driver, influencing product innovation and market expansion.

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Consumer Demand Drives Innovation and Sustainability

The market is responding to consumer demand for clean-label products and natural alternatives to artificial ingredients. Companies are strategically incorporating licorice root into a variety of products, including herbal teas, nutritional supplements, and natural sweeteners. This is particularly notable in the cosmetics industry, where licorice root is prized for its skin-brightening and anti-aging properties, aligning with the clean beauty movement.

Companies are also focused on supply chain resilience and sustainability to meet this growing demand. Over-harvesting and geopolitical tensions have put pressure on traditional sourcing regions. In response, market participants are exploring new cultivation geographies in Latin America and Eastern Europe and adopting sustainable farming practices to ensure a consistent and ethical supply of high-quality raw materials.

Key Industry Highlights

The licorice root market is experiencing growth across several dynamic segments, with key trends shaping its future.

Functional Uses and Clean-Label Sweeteners

A major trend is the integration of licorice root into functional foods and supplements. Its adaptogenic and anti-inflammatory properties are being leveraged in products aimed at supporting digestive health, respiratory function, and stress relief. The trend is also pronounced in the clean-label sweetener segment. As consumers seek to reduce sugar intake and avoid artificial additives, licorice root's natural sweetness makes it an attractive alternative, often blended with other plant-based sweeteners like stevia and monk fruit.

Sports Nutrition and Dermatological Applications

The sports nutrition sector is also taking notice of licorice root's benefits. Its adaptogenic qualities and ability to balance cortisol levels are making it a sought-after ingredient in recovery beverages, hydration powders, and plant-based protein mixes for athletes. Additionally, the dermatological and oral care industries are capitalizing on licorice root's antibacterial and anti-inflammatory properties. It is being used in natural toothpastes, mouthwashes, and skincare products formulated to combat hyperpigmentation, acne, and sensitive skin.

Competitive Landscape and Market Concentration

The global licorice root market is fragmented, with a mix of large-scale, organized players and smaller, unorganized regional producers. Leading companies such as Norevo GmbH and MAFCO Worldwide LLC are investing in advanced extraction technologies to optimize purity and yield, ensuring their products meet stringent quality standards for pharmaceutical and food-grade applications. These firms leverage extensive distribution networks to serve key markets in North America, Europe, and Asia-Pacific.

Meanwhile, local players, particularly in major cultivation regions like China, Iran, and India, provide a significant source of raw and semi-processed material. However, growing consumer demand for traceability and consistent quality is expected to drive further consolidation and favor businesses that can demonstrate sustainable and ethical sourcing practices.

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Regional Market Outlook

Growth is not uniform across all regions. India's licorice root market is projected to grow at a strong CAGR of 7.9% from 2025 to 2035, driven by the country's thriving Ayurvedic and nutraceutical sectors. Japan is also a key player, with a projected CAGR of 6.3%, fueled by the adoption of licorice root in its cosmetics and food industries. China, a major producer and consumer, is expected to maintain a steady growth rate of 5.9%, balancing its traditional use with increasing focus on sustainable cultivation.

As the licorice root market continues to expand, driven by health-conscious consumers and industry innovation, a focus on sustainable sourcing, product diversification, and advanced processing technologies will be critical for companies to thrive in this evolving landscape.

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This release was published on openPR.