Nutritional Supplement Market Growth Fueled By Rising Non-Communicable Diseases: Transformative Forces Shaping the Nutritional Supplements Market Landscape in 2025

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What Will the Nutritional Supplements Industry Market Size Be by 2025?
The market for nutritional supplements has seen notable expansion in the past. There will be an increase from $414.85 billion in 2024 to $440.77 billion in 2025, with a compound annual growth rate (CAGR) of 6.2%. Factors such as the growing elderly population, transformation in lifestyle patterns, sports and fitness inclinations, the surge in e-commerce, and the widespread trend of veganism have contributed to the growth in the historical period.

What's the Long-Term Growth Forecast for the Nutritional Supplements Market Size Through 2029?
Strong expansion is anticipated in the nutritional supplements market in the coming years, with expectations set to surge to $604.05 billion in 2029, growing at a compound annual growth rate (CAGR) of 8.2%. The predicted growth during the forecast period is principally ascribed to factors such as personalized nutrition, an escalating interest in genetic testing, intelligent packaging, preparedness for epidemics, and a focus on sustainability. The major trends that are likely to shape the forecast period include and hemp-based supplements, plant-based proteins, supplements for mental well-being, collagen supplements, and brain health supplements.

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What Are the Key Growth Drivers Fueling the Nutritional Supplements Market Expansion?
The surge in non-communicable diseases is fuelling the need for nutritional supplements in the market. Non-communicable diseases are a set of medical conditions that aren't typically triggered by an infectious disease and demand for consistent care and treatment. Alpha-lipoic acid supplementation, used to treat complications from diseases like diabetes, is an example of such nutritional supplements. For example, the International Diabetes Federation, a non-profit organization based in Belgium, released statistics in 2022 showing that 26% of diabetic patients did not get adequate information upon diagnosis, 20% were not receiving regular education from their healthcare provider, 36% didn't have consultations with diabetes educators, and 20% of healthcare professionals had difficulties diagnosing depression as a complication of diabetes. Thus, the escalating occurrence of non-communicable diseases is propelling the expansion of the nutritional supplement market.

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What Long-Term Trends Will Define the Future of the Nutritional Supplements Market?
The nutritional supplements market is experiencing a significant trend of new product innovations. Esteemed companies in the nutritional supplement industry are channeling their efforts into the introduction of new products to remain relevant in the market. Demonstrating this, Amway India Enterprises Private Limited, an organization based in India and dedicated to the creation and advancement of nutritional supplements, rolled out nutrition supplements in a unique, appetizing, easy-to-use, and simplified format in February 2022. These innovative products, including mouth-refreshing candies and jelly strips that dissolve instantly in the mouth, are developed under the Nutrilite brand to accommodate modern lifestyles. In particular, Amway aimed these portable nutritional supplements at today's lifestyle and millennials.

How Is the Nutritional Supplements Market Segmented?
The nutritional supplements market covered in this report is segmented -

1) By Type: Vegan Sport Nutrition, Meal Replacement Shakes, Food Supplements, Other Types
2) By Formulation: Tablets, Capsules, Powder, Soft gels, Liquid, Other Formulations
3) By Ingredient: Botanicals, Vitamins, Minerals, Proteins & Amino Acids, Fish Oils, Fibers & Specialty Carbohydrates, Enzymes, Other Ingredients
4) By Distribution Channel: Supermarket/Hypermarket, Retail Pharmacies, Direct Selling, Drug Stores, E-Commerce
5) By End User: Infant, Children, Adults, Pregnant Women, Elderly

Subsegments:
1) By Vegan Sport Nutrition: Plant-Based Protein Powders, Vegan Pre-Workout Supplements, Vegan Recovery Supplements, BCAAs (Branched-Chain Amino Acids) For Vegans
2) By Meal Replacement Shakes: Protein Meal Replacement Shakes, Low-Calorie Meal Replacement Shakes, Nutrient-Dense Meal Replacement Shakes, Vegan Meal Replacement Shakes
3) By Food Supplements: Vitamins And Minerals, Herbal Supplements, Omega-3 And Fatty Acid Supplements, Probiotics And Digestive Aids
4) By Other Types: Performance Enhancers, Weight Management Supplements, Specialty Supplements, Dietary Fiber Supplements

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Which Companies Are Leading the Charge in Nutritional Supplements Market Innovation?
Major companies operating in the nutritional supplements market include The Archer-Daniels-Midland Company, Pfizer Inc., Bayer AG, Abbott Laboratories, GlaxoSmithKline plc, Otsuka Pharmaceutical Co Ltd., DuPont de Nemours Inc., Koninklijke DSM NV, Amway Corporation, Nutrilite Products Inc., Nestlé Health Science SA, Glanbia plc, Herbalife Nutrition Ltd., Carlyle Group Inc., Stepan Company, GNC Holdings Inc., Nu Skin Enterprises Inc., USANA Health Sciences Inc., Arkopharma Laboratories Company Limited, Iovate Health Sciences International Inc., Now Health Group Inc., Xango LLC, Garden of Life LLC, Pharmavite LLC, Nature's Bounty Co, Herb Pharm LLC, American Health Formulations Inc., Ayanda GmbH, BioTech USA, Himalaya Global Holdings, MegaFoods Products Madras Private Limited, MusclePharm Corporation, SmartyPants Vitamins Inc., Thorne Research Inc., Vitabiotics Ltd., Vitacost.com Inc.

Which Regions Are Leading the Global Nutritional Supplements Market in Revenue?
Asia-Pacific was the largest region in the nutritional supplements market in 2024. Latin America is expected to be the fastest-growing region in the forecast period. The regions covered in the nutritional supplements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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