United States Jerky Snacks Market 2025 | Next-Gen Protein Snacks Fueling Health & Fitness Trends

Market Size and Growth

Jerky Snacks Market is forecasted to reach at a CAGR of 6.9% during the forecast period (2024-2031).

Key Development:

United States: Recent Industry Developments

✅ In August 2025, Jack Link's launched a new line of high-protein turkey jerky with reduced sodium across major retail chains.The product is designed to meet the rising demand for functional snacking in the U.S. market.It highlights the company's focus on healthier innovation.

✅ In July 2025, Oberto Snacks secured a $50 million investment from a private equity group to expand its production facilities in Washington.The funding will enhance automation, packaging efficiency, and nationwide distribution reach.The move strengthens its competitive position in premium jerky.

✅ In June 2025, Hershey-owned Krave introduced a plant-based jerky made from mushrooms in California retail stores.The launch targets vegan and flexitarian consumers seeking protein alternatives.It marks Hershey's deeper push into plant-based snacking.

Japan: Recent Industry Developments

✅ In August 2025, Calbee unveiled a limited-edition seafood-flavored jerky snack for the domestic market.The product combines traditional Japanese flavors with modern convenience formats.It aims to attract younger consumers and premium snack buyers.

✅ In July 2025, Itoham Foods invested in a new jerky production line in Gunma Prefecture to meet rising demand.The facility features energy efficient processing equipment and sustainable packaging.The expansion supports its long-term growth strategy in protein snacks.

✅ In June 2025, Seven & i Holdings introduced a private-label beef jerky under the 7-Eleven brand across convenience stores nationwide.The product focuses on affordability without compromising quality.It strengthens 7-Eleven's share in the on-the-go snacking market.

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Jerky Snacks are high-protein, dried meat snacks made by curing and dehydrating beef, poultry, pork, or plant-based alternatives. Known for their portability, long shelf life, and savory flavor, they are popular among consumers seeking convenient, on-the-go, and nutritious snack options. With innovations in flavors, clean-label recipes, and plant-based jerky varieties, jerky snacks are gaining traction as a healthier, protein-rich alternative to traditional processed snacks.

Key Players:

-> The Blue Ox Jerky Company, Jack Link's Beef Jerky, The Hershey Company, Oberto Snacks Inc., Conagra Brands, Country Archer Jerky Co. and Devour Foods, among others

Growth Forecast Projected:

The Global Jerky snacks Market is anticipated to rise at a considerable rate during the forecast period, between 2024 and 2031. In 2023, the market is growing at a steady rate, and with the rising adoption of strategies by key players, the market is expected to rise over the projected horizon.

Research Process:

Both primary and secondary data sources have been used in the global Jerky snacks Market research report. During the research process, a wide range of industry-affecting factors are examined, including governmental regulations, market conditions, competitive levels, historical data, market situation, technological advancements, upcoming developments, in related businesses, as well as market volatility, prospects, potential barriers, and challenges.

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Key Segments:

By Product: Beef, Pork, Poultry, Others

By Distribution Channel: Online, Offline

Regional Analysis for Jerky snacks Market:

⇥ North America (U.S., Canada, Mexico)

⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)

⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)

⇥ South America (Colombia, Brazil, Argentina, Rest of South America)

⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)

Benefits of the Report:

Chapter 1: Sets the stage by outlining the report's coverage, summarizing key market segments by region, product type, and application. Presents a snapshot of market sizes, growth potential across segments, and anticipated industry evolution both short and long term.

Chapter 2: Highlights pivotal market insights and uncovers the most significant emerging trends driving change within the industry.

Chapter 3: Offers an in-depth look at the competitive landscape among Jerky snacks producers, including revenue shares, strategic moves, and recent mergers and acquisitions.

Chapter 4: Presents comprehensive profiles of the market's key players, delving into details such as revenue, profit margins, product portfolios, and company milestones.

Chapters 5 & 6: Analyze Jerky snacks revenue at both regional and country levels, providing quantitative breakdowns of market sizes, growth opportunities, and development prospects worldwide.

Chapter 7: Focuses on different market segments by type, examining their individual sizes and potential, guiding readers toward high-impact, untapped market areas.

Chapter 8: Explores segmentation by application, evaluating industry growth potential in various downstream markets and pinpointing promising sectors for expansion.

Chapter 9: Provides a thorough review of the industry's supply chain mapping out both upstream and downstream activities.

Chapter 10: Concludes with a summary of the report's key findings and highlights the most critical takeaways for industry stakeholders.

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FAQ

Q: What is the growth rate of the Jerky snacks Market?

A: The market is projected to expand at a compound annual growth rate (CAGR) of 6.9% during the forecast period from 2024 to 2031.

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