Global Biscuits Market Forecast: From USD 129.11 Billion in 2024 to USD 190.75 Billion by 2032, Delivering ~5% CAGR in Biscuits Industry

According to a new report by Maximize Market Research, the global biscuits market was valued at USD 129.11 billion in 2024 and is projected to reach USD 190.75 billion by 2032, growing at a CAGR of about 5.0% from 2025 to 2032. The forecast reflects increasing consumer demand for healthier, premium, and specialty biscuit products across regions, especially in Asia-Pacific. A new report forecasts the global biscuits market will grow steadily through 2032, driven by rising health consciousness and demand for premium & functional biscuit varieties.

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♦ Key Highlights:

Market size (2024) of USD 129.11 billion; projected to reach USD 190.75 billion by 2032 at a CAGR of ~5.0%.

Leading product segments include wheat-based biscuits; product types such as cookies, plain biscuits, sandwich biscuits, and wafer biscuits.

Asia-Pacific holds the largest regional market share (~33% in 2024), with Europe expected to grow at a slightly higher CAGR (~5.25%) during the forecast period.

Key drivers: health consciousness (e.g. low-calorie, sugar-free, organic, functional ingredients), growing premium & gourmet biscuit demand, expansion of distribution via hypermarkets, malls, online platforms. Restraints include fluctuating raw material prices (wheat, sugar, oil), rising costs.

Prominent companies in the competitive landscape: Nestlé; Parle Products; Britannia Industries; ITC Sunfeast; Mondelez International; Ferrero Group; Kellogg's; General Mills; PepsiCo; Lotus Bakeries; United Biscuits, among others.

♦ Market Outlook

The global biscuits market is expected to exhibit moderate to strong growth between 2025 and 2032. Product innovation is shifting toward healthier alternatives-organic, multigrain, protein-fortified and sugar-reduced varieties. The premium / gourmet biscuit sub-segments are gaining traction, especially in urban areas with rising disposable incomes and changing snacking habits. Online retail and modern trade channels will continue to expand accessibility, enabling wider product reach and frequency of purchase. However, volatility in input costs (wheat, sugar, oils) remains a key challenge for manufacturers, potentially affecting margins and pricing strategies.

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♦ Regional Insights

Asia-Pacific currently dominates the biscuits market, holding ~33% of share in 2024. Growth is propelled by large populations, rising middle-class incomes, and increasing consumption of biscuits as alternatives to bread and confectioneries.

Europe is expected to post a CAGR of ~5.25% over the forecast period, with strong demand for healthy biscuits (free-from, whole-grain, organic, high fiber) and convenience snacking.

North America remains significant in terms of value, with continued demand for premium and indulgent biscuits, along with increasing interest in functional nutritional products.

♦ Key Players & Competitive Landscape

Leading firms such as Nestlé, Britannia Industries, Parle Products, Mondelez International, Ferrero Group, Kellogg's, General Mills, PepsiCo, and others are investing in R&D to diversify product lines. Major competitive strategies include launching health-oriented variants, premiumisation, improved packaging, flavor innovation, and expansion of online and modern retail distribution. Companies are also responding to environmental and regulatory pressures by emphasizing natural ingredients, clean-label claims, and more sustainable sourcing.

♦ Quote

"The biscuits industry is at a turning point," said Dr. Anjali Mehta, Senior Analyst at Maximize Market Research. "With consumers increasingly seeking healthier, cleaner, and premium snack alternatives, the brands that innovate-especially in functional and organic biscuits-stand to capture significant market share. Asia-Pacific in particular will be a hotbed for growth, as disposable incomes rise and consumer preferences shift."

About Maximize Market Research:

Maximize Market Research is a multifaceted market research and consulting company with professionals from several industries. Some of the industries we cover include medical devices, pharmaceutical manufacturers, science and engineering, electronic components, industrial equipment, technology and communication, cars and automobiles, chemical products and substances, general merchandise, beverages, personal care, and automated systems. To mention a few, we provide market-verified industry estimations, technical trend analysis, crucial market research, strategic advice, competition analysis, production and demand analysis, and client impact studies.

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This release was published on openPR.