Personalized Learning Market Expansion Continues, with Forecast Valuation of $14.15 Billion by 2029

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What Will the Personalized Learning Industry Market Size Be by 2025?
The sector of personalized learning has seen an impressive expansion in its market size over the past few years. The projected growth indicates an increase from $4.74 billion in 2024 to a staggering $5.96 billion in 2025, with an estimated compound annual growth rate (CAGR) of 25.7%. Several factors have contributed to this historic growth, including legislative developments in special education, inclination towards different educational models, the advocacy of parents, and grassroots campaigns.

What's the Long-Term Growth Forecast for the Personalized Learning Market Size Through 2029?
The market size of personalized learning is predicted to experience substantial expansion in the coming years. By 2029, it is forecasted to reach $14.15 billion with a compound annual growth rate (CAGR) of 24.1%. The growth in this prediction duration could be due to the development of data analytics capacity, the rise of globalization and cross-cultural interaction, and the increasing requirement for uniqueness and distinction in education. The upcoming trends to look out for during this forecast period are the use of augmented and virtual reality technologies, personalized learning trajectories, and the practice of ethical and all-inclusive personalization.

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What Are the Key Growth Drivers Fueling the Personalized Learning Market Expansion?
The rise of online education is anticipated to fuel the growth of the personalized learning market. Online education, which involves the delivery of instructional content and support through digital technology and the internet, is gaining popularity owing to its accessibility, adaptability, and cost-effectiveness. This allows learners to study at their own pace from any location. Online education bolsters personalized learning by providing educators with the requisite tools, flexibility, and infrastructure to enhance student involvement and achievement. Personalized learning enables online students to pursue individualized learning paths based on their present competence, abilities, and learning objectives. For example, as per Eurostat, a Luxembourg-based government agency, there was a rise in participation in online education in 2023 compared to 2022, with 30% of users aged 16 to 74 who have taken an online course or utilized online learning material within three months before the survey. This represents a 2 percentage point (pp) rise compared to the 2022 figure of 28%. Hence, the surge in online education is fuelling the expansion of the personalized learning market.

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What Are the Key Trends Driving Personalized Learning Market Growth?
Prominent businesses in the personalized learning sector are shifting their focus towards integrating artificial intelligence with personalized learning to deliver unique, highly-customized learning experiences for students. Artificial intelligence in this genre involves the application of AI technology to configure education that aligns with the distinct needs, inclinations, and learning strategies of students. For example, in June 2023, BYJU'S, an educational tech firm in India, launched BYJU'S WIZ to provide hyper-personalized learning experiences to students using AI technology. The WIZ package includes three AI transformers: BADRI, MathGPT, and TeacherGPT. Badri is an anticipatory AI model that pinpoints a student's strong and weak areas on a micro level. MathGPT delivers precise solutions to intricate mathematical problems, while TeacherGPT offers tailored guidance to students. This trio of AI models exhibits a remarkable precision rate of 90% in forecasting a student's comprehension level, skillfully identifying misconceptions, knowledge gaps, or mistakes throughout the student's academic journey.

How Is the Personalized Learning Market Segmented?
The personalized learning market covered in this report is segmented -

1) By Component: Platform, Services
2) By Delivery Mode: Self-Paced, Instructor-Led
3) By Application: Personal, Commercial
4) By End-User: Higher Education, kindergarten-12th grade, Academic, Others End-Users

Subsegments:
1) By Platform: Learning Management Systems (LMS), Adaptive Learning Platforms, Content Delivery Platforms, Virtual Classrooms, Analytics And Reporting Tools
2) By Services: Consulting Services, Implementation And Integration Services, Training And Support Services, Content Development Services

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Which Companies Are Leading the Charge in Personalized Learning Market Innovation?
Major companies operating in the personalized learning market are Google Plc, Wolters Kluwer N.V., Pearson Education, McGraw-Hill Education Inc., K12 Inc., Scholastic Corporation, Cengage Learning Holdings II Inc., Chegg Inc., Blackboard Inc., PowerSchool, Udemy Inc., Coursera Inc., Duolingo, Rosetta Stone, Desire2Learn Corporation, Codecademy Inc., Udacity Inc., Quizlet Inc., Discovery Education, Edgenuity Inc., Khan Academy Inc., Dreambox Learning Inc., NoRedInk Inc., Knewton Inc., Brainly Inc.

Which Regions Are Leading the Global Personalized Learning Market in Revenue?
North America was the largest region in the personalized learning market in 2024. It is expected to be the fastest-growing region in the forecast period. The regions covered in the personalized learning market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

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