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Spa Market Trends That Will Shape the Next Decade: Insights from Revolutionizing Spa Experiences Through The Rise Of Touch-Free Wellness Technologies In The Spa Market

09-10-2025 10:52 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Spa

Spa

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How Large Will the Spa Market Size By 2025?
The size of the spa market has seen a swift expansion in the past few years. Its growth is projected to escalate from $72.32 billion in 2024 to $80.06 billion in 2025, registering a Compound Annual Growth Rate (CAGR) of 10.7%. The expansion witnessed during the historic period can be ascribed to the surge in the demand for holistic and mind-body treatments, medical spa services, a luxurious and prosperous lifestyle, beauty and aesthetics, and corporate wellness programs.

How Big Is the Spa Market Size Expected to Grow by 2029?
In the coming years, the spa market size is projected to experience a surge, escalating to $122.44 billion by 2029 at a compound annual growth rate (CAGR) of 11.2%. This growth in the forecast period can be credited to demands from the elderly population, adoption of sustainable, and ecologically mindful practices, unification with fitness plans, cultural wellness experiences and government-implemented health initiatives. Prevailing trends set to rule in the forecast period are the prominence of virtual and remote spa services, cutting-edge wellness technologies, tailored and personalized spa experiences, advancement in treatment technologies, and alliances with cosmetology and skincare brands.

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Which Key Market Drivers Powering Spa Market Expansion and Growth?
The anticipated acceleration of urbanization is predicted to fuel the expansion of the spas market. Urbanization involves the transition of population from rural areas to urban settings and the escalation of human population density in urban locales. The evolving lifestyles and escalating stress levels attributed to increasing urbanization are encouraging demand for destination spas and spa holiday escapes. For example, in April 2023, data from the World Bank, a US-based international financial body, disclosed that roughly 4.4 billion people, or 56% of the world's population, currently reside in cities. By 2050, it is forecasted that around 7 in every 10 people will inhabit cities, and the urban population is expected to more than double its present size. Consequently, swift urbanization will propel the progression of the spa market.

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What Long-Term Trends Will Define the Future of the Spa Market?
The spa market is increasingly becoming popular due to advancements in technology. A wide range of technologies are being employed by a number of spas to offer inventive services to their clients. A case in point is the October 2024 launch of a hospitality partnership by Aescape, a lifestyle robotics firm located in the US, at R+R Wellness, the exquisite spa at Grand Hyatt Nashville. The partnership witnessed the introduction of automated AI massage technology, offering guests entirely tailor-made massage encounters that cater to their specific needs. This approach satisfies the escalating need for customized wellness solutions within the spa sector.

What Are the Emerging Segments in the Spa Market?
The spa market covered in this report is segmented -

1) By Service Type: Massage, Beauty Or Grooming, Physical Fitness, Other Service Types
2) By Facility Type: Hotel Or Resorts Spa, Destination Spa, Day Or Salon Spa, Medical Spa, Mineral Spring Spa, Other Facility Types
3) By End User Sex: Male, Female

Subsegments:
1) By Massage: Swedish Massage, Deep Tissue Massage, Aromatherapy Massage, Hot Stone Massage
2) By Beauty Or Grooming: Facials, Hair Treatments, Nail Services (Manicures And Pedicures), Body Treatments (Scrubs And Wraps)
3) By Physical Fitness: Yoga Classes, Pilates Sessions, Personal Training, Aqua Aerobics
4) By Other Service Types: Hydrotherapy, Spa Packages, Wellness Programs, Meditative Services

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Who Are the Global Leaders in the Spa Market?
Major companies operating in the spa market include Miraval Spa, Spa Montage, Hot Springs Resort & Spa, Hyatt Pure Spa, The Ritz-Carlton Spa, Clarins Group, Exhale Spa, Omni Hotels & Resorts, Aman Spa, Anantara Spa, Six Senses Hotels Resorts Spas, Banyan Tree Spa, Grand Resort Bad Ragaz AG, Massage Envy Franchising LLC, Canyon Ranch, Rancho La Puerta, Elemis, Marriott International Inc., Mandara Spa, Bliss Spa, Kersten Florian International, Harrison Hot Springs Resort, Jade Mountain Resort, COMO Shambhala, Emirates Palace, Four Seasons Hotels Limited, Lanserhof GmbH, Planet Beach Franchising Corporation, Mandarin Oriental Hotel Group, Chuan Spa

Which are the Top Profitable Regional Markets for the Spa Industry?
North America was the largest region in the spa market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the spa market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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1.Business Leaders & Investors - To identify growth opportunities, assess risks, and guide strategic decisions.
2.Manufacturers & Suppliers - To understand market trends, customer demand, and competitive positioning.
3.Policy Makers & Regulators - To track industry developments and align regulatory frameworks.
4.Consultants & Analysts - To support market entry, expansion strategies, and client advisory work.

Learn More About The Business Research Company
With over 15000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Armed with 1,500,000 datasets, the optimistic contribution of in-depth secondary research, and unique insights from industry leaders, you can get the information you need to stay ahead.
Our flagship product, the Global Market Model (GMM), is a premier market intelligence platform delivering comprehensive and updated forecasts to support informed decision-making.

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Learn More About The Business Research Company
With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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