Reimagining Traditional Indian Snacks For A Contemporary World

At a time when most Indian snacks are fried and loaded with excess oil, The Roasted Alternative launched by Chingari Ventures LLP provides a refreshing take - creating snacks that are not just wholesome and nutritious but also full of flavour.

Blending age old recipes with a proprietary roasting technique, The Roasted Alternative brings you a guilt-free snacking experience with snacks that are light, wholesome, and aligned with today's contemporary health-conscious lifestyles - all while retaining the same taste and flavours that we love.

"Our vision is simple - to make healthier choices effortless without compromising on taste. By avoiding deep frying, we cut down on saturated fats and eliminate trans fats, making our snacks better for your heart and waistline." says Dhirender Nirwani, one of the founders of The Roasted Alternative. "Indian food culture is deeply rooted in snacking, and we wanted to honour those traditions while giving people an option they can enjoy without guilt." chimes in Kunjal Nirwani, the other founder.

From mid-day office hunger pangs to evening tea with family, these snacks fit right in - without weighing you down. They're clean, wholesome, and tasty enough that you won't even miss the fried version.

The Roasted Alternative's current portfolio includes products such as Roasted Moong Jor, Roasted Chana Jor, and Protein Munch which are high in plaint protein; a range of gluten free alternatives such as Jowar Bites, Methi Bites and Nachni Bites, a range of Roasted Banana Wafers which are oil free along with a range of other snacking options such as Roasted Shakkar Para, Roasted Jeera Namak Para, Roasted Jowar Puri, Roasted Methi Sticks, etc. All products are vegan, free of any preservatives, artificial colouring or any other chemicals, nor any maida (or refined flour).

The products caters to a wide demographic - from professionals seeking convenient work-time snacks to families looking for nutritious options at home. They are available on their website https://www.theroastedalternative.com/ with shipping across the country. They are also available in select stores and should be available in more outlets soon.

With the growing demand for clean-label and better-for-you foods, The Roasted Alternative is carving a niche for itself in the Indian snacking industry. By taking the familiar and presenting it in a new, health-first way, the brand stands for a simple promise: snacking that's as tasty as tradition and as healthy as innovation.

We've kept the heart of the snack - the texture, the spice, the tradition - and simply given it a healthier twist through roasting. So whether you're reaching for a 4 pm snack, packing something for the kids, or setting out a festive platter, just reach out for The Roasted Alternative

Because when it comes to flavour and wellness - you shouldn't have to choose.

Dhirender Nirwani
The Roasted Alternative
Carlen, 1st Floor, St Mary's Colony, Miramar, Panjim, Goa 403001
Phone: +91 7709144894
Email: hello@theroastedalternative.com
Website: https://www.theroastedalternative.com/

The Roasted Alternative is a range of roasted Indian food products with a health first approach to snacking (with flavour coming a close second).

This release was published on openPR.