Future of Fruits and Vegetables Market: Sustainable & Functional Products | Top Most Keyplayers - Dole Food Company, Total Produce plc, Greenyard, Fresh Del Monte Produce, Inc.

Fruits and Vegetables Market Size reached US$ 735.65 billion in 2024 and is expected to reach US$ 1,106.08 billion by 2032, growing with a CAGR of 5.23% during the forecast period 2025-2032.

The Fruits and Vegetables Market as examined by DataM Intelligence, provides a thorough industry overview enriched with detailed insights, historical data, and essential statistics. The report extensively explores market dynamics and competitive landscapes, featuring profiles of leading companies, their product offerings, pricing strategies, financials, growth plans, and geographic footprint.

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Fruits and vegetables are essential plant-based foods rich in vitamins, minerals, fiber, and antioxidants that support overall health and wellness. They form a vital part of a balanced diet, helping reduce the risk of chronic diseases while promoting energy, immunity, and healthy growth.

Prominent Industry players in the Fruits and Vegetables Market

The prominent players in Fruits and Vegetables Market research report are: Dole Food Company, Total Produce plc, Greenyard, Fresh Del Monte Produce, Inc., General Mills, Ardo Group, Berry Global Inc., Sysco Corporation, METRO AG, Global Green Company

The companies are primarily focusing on strategies such as new product launches to penetrate the fastest-growing emerging markets across the world.

Industry News

USA

The US market experienced steady fruit and vegetable supplies, although localized weather events (like hurricanes and rain) temporarily impacted harvest and freight in certain regions.

For fruits, volume and quality improved for table grapes (especially reds), melons, strawberries, apples, peaches, and plums, with strong summer demand and Fourth of July promotions supporting growth.

Vegetables such as tomatoes, sweet corn, bell peppers, broccoli, cauliflower, carrots, green beans, and zucchini all reported good yield, while celery, leeks, fennel, Brussels sprouts, and some organic and specialty items faced temporary tightness or higher prices due to supply gaps.

Avocado supply remained strong, but smaller sizes dominated due to weather. Pineapples were tight due to low production in Central America.

Prices for farm-level vegetables rose in June and July, but by July 2025 were down 0.8% compared to July 2024. Fresh fruit across major categories posted higher retail sales, notably berries, bananas, cherries, apples, and melons.

Key themes included resilience despite weather disruptions, continued inflation-driven price sensitivity, and robust demand for seasonal and local produce.

Japan

The Japanese fruit and vegetable market maintained growth, with demand driven by health, traceability, and food security concerns.

Import costs remained elevated due to global shipping and exchange volatility, resulting in some upward price pressure for imported fruits and off-season vegetables.

Domestic production recovered from prior supply chain disruptions, with an emphasis on premium fruit varieties (melons, peaches, grapes) and high-quality local vegetables.

Supermarkets and supply chains highlighted traceability and food safety, responding to consumer demand for transparency.

Marketing campaigns promoting local and seasonal produce contributed to stable demand, while changing weather patterns led to moderate price and supply fluctuations for certain specialty crops.

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Market Segments

➥ By Product: Fruits, Vegetables

➥ By Type: Fresh, Dried, Frozen, Others

➥ By Category: Organic, Conventional

➥ By Distribution Channel: Supermarkets/Hypermarkets, Grocery Stores, E-Commerce, Others

➥ By End-User: Retail/Household, Food Service Sector

The Fruits and Vegetables Market industry is undergoing swift expansion, fueled by breakthroughs in medical technology, growing demand for cutting-edge therapies, and an increasing emphasis on patient-centric care. As the sector advances, in-depth market analysis is essential to track evolving trends, regulatory developments, and new opportunities.

Regions Covered:

The global Fruits and Vegetables Market report focuses on six major regions: North America, South America, Europe, Asia Pacific, the Middle East, and Africa.

☞ North America - US, Canada, Mexico

☞ Europe- Germany, Russia, UK, France, Italy, Rest of Europe

☞ Asia Pacific- China, India, Japan, Australia, Rest of Asia Pacific

☞ South America- Brazil, Argentina, Colombia, Rest of South America

☞ Middle East and Africa- Saudi Arabia, UAE, Oman, Bahrain, Qatar, Kuwait, Israel

FAQs:

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