openPR Logo
Press release

OS Studios Taps Sharon Fuller to Lead Expansion into Sports Industry

09-03-2025 09:34 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: ABNewswire

OS Studios Taps Sharon Fuller to Lead Expansion into Sports

New York, NY - OS Studios [https://osstudios.gg/], the leading creator of interactive and immersive content for Gen Z and young millennial audiences, announced today that Sharon Fuller will join the company to spearhead its expansion into the sports industry. Fuller, a former senior executive at the NBA, Red Bull, and BBC Sport, brings decades of experience in global content strategy, audience growth, and innovation across major sports, including the Olympics, MotoGP, F1, soccer, and basketball.

At OS Studios, Fuller will lead initiatives to develop a fully connected sports ecosystem that integrates live events, digital platforms, social communities, and immersive fan experiences. Her role will focus on helping sports leagues and rights holders engage audiences in new ways, from pre- and post-game content loops to creator-driven experiences and next-generation fan engagement strategies. She will work with rights-holders to create new IP.

"Sharon brings unmatched expertise in building global sports audiences and creating content that resonates with fans at every touchpoint," said John Higgins, CEO of OS Studios. "Her vision aligns perfectly with our mission to redefine the future of sports content, connecting fans, creators, and communities around the live moment-the magic that can't be replicated."

Fuller is widely recognized for her innovative work in sports media and technology, including co-creating the UK's most downloaded participation app, Couch to 5k; doubling NBA EME social media reach within 18 months; and pioneering live-over-IP broadcasting at the BBC. Based in Madrid, she is also an advocate for women in sports, mentoring the next generation of female executives through the SportsPro New Era program.

"I'm thrilled to join OS Studios at a time when sports, technology, and culture are converging like never before," said Fuller. "Our goal is not just to improve broadcasts or digital offerings-it's to create an ecosystem that amplifies the live moment, engages fans wherever they are, and turns every game into a cultural event."

For more information visit https://osstudios.gg/.

About OS Studios

OS Studios is a culture-driven agency founded in 2018 by John Higgins and Ian Packard, built by gamers, fans, and creators who understand audiences from the inside out. Originally focused on gaming and esports, OS Studios is expanding into sports and entertainment, turning moments into movements, fans into communities, and brands into cultural mainstays. Leveraging their expertise in content creation, live and virtual events, brand strategy, and fan engagement, the agency helps develop new IP, commercial platforms for athletes and brands, and growth strategies for sports entities. Now part of the Project Worldwide network, OS Studios offers a unique, forward-looking model for the sports and entertainment industries that goes beyond transactional relationships to build lasting cultural impact.

Media Contact
Company Name: Otter PR
Contact Person: Gabrielle Lask
Email:Send Email [https://www.abnewswire.com/email_contact_us.php?pr=os-studios-taps-sharon-fuller-to-lead-expansion-into-sports-industry]
City: Orlando
State: Florida
Country: United States
Website: http://OtterPR.com

Legal Disclaimer: Information contained on this page is provided by an independent third-party content provider. ABNewswire makes no warranties or responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you are affiliated with this article or have any complaints or copyright issues related to this article and would like it to be removed, please contact retract@swscontact.com



This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release OS Studios Taps Sharon Fuller to Lead Expansion into Sports Industry here

News-ID: 4168845 • Views:

More Releases from ABNewswire

Secure Z100 Jingle Ball MSG Seats Fast with Promo Code CITY10: Dec 12, 2025 at CapitalCityTickets.com
Secure Z100 Jingle Ball MSG Seats Fast with Promo Code CITY10: Dec 12, 2025 at C …
Grab your Z100 Jingle Ball tickets at Madison Square Garden for Dec 12, 2025, fast with CapitalCityTickets.com! Use promo code CITY10 to save instantly. Don't miss performances from top artists, festive vibes, and unforgettable holiday music. Secure the best seats online today and enjoy an epic night of live entertainment at one of New York City's most iconic venues. The Z100 Jingle Ball is back, lighting up Madison Square Garden (MSG)
Cheapest Knicks Tickets Basketball Tickets Online - Best Prices Available with Promo Code CITY10 at CapitalCityTickets.com
Cheapest Knicks Tickets Basketball Tickets Online - Best Prices Available with P …
Get your New York Knicks tickets online at CapitalCityTickets.com and score the cheapest prices with promo code CITY10. Whether you want courtside action or upper-level seats at Madison Square Garden, fans can enjoy NBA games without overspending. Don't miss live basketball excitement featuring Julius Randle, RJ Barrett, and the Knicks - buy your tickets today for every home game this season. The 2025-26 NBA season is here, and New York Knicks
Fiber Optic Cable Market Expected to Reach USD 20.94 Billion by 2030, Driven by High-Speed Internet and 5G Deployments
Fiber Optic Cable Market Expected to Reach USD 20.94 Billion by 2030, Driven by …
Mordor Intelligence has published a new report on the Fiber Optic Cable Market, offering a comprehensive analysis of trends, growth drivers, and future projections. Fiber Optic Cable Market Overview The Fiber Optic Cable Market size is estimated at USD 13.92 billion in 2025, and is expected to reach USD 20.94 billion by 2030, at a CAGR of 10.46% during the forecast period (2025-2030). The market reflects increasing demand for high-speed internet, 5G
Upgraded Systems Made Possible with Water Heater Installation in Wilmington
Upgraded Systems Made Possible with Water Heater Installation in Wilmington
By ensuring reliable systems are available in homes and businesses, Powell's Plumbing & Air has become a trusted resource for essential upgrades and high-quality service. In Wilmington, NC, demand for modern solutions such as water heater installation near me [https://www.google.com/search?water+heater+installation+near+me&kgmid=/g/1tfqb2fb] continues to grow as property owners look for ways to improve comfort and efficiency. By ensuring reliable systems are available in homes and businesses, Powell's Plumbing & Air has become a

All 5 Releases


More Releases for Studios

Animated Films Market is Booming Worldwide | Big Giants Walt Disney Studios, Pix …
HTF MI just released the Global Animated Films Market Study, a comprehensive analysis of the market that spans more than 143+ pages and describes the product and industry scope as well as the market prognosis and status for 2025-2032. The marketization process is being accelerated by the market study's segmentation by important regions. The market is currently expanding its reach. 𝐌𝐚𝐣𝐨𝐫 𝗚𝗶𝗮𝗻𝘁𝘀 𝗶𝗻 Animated Films 𝗠𝗮𝗿𝗸𝗲𝘁 𝗮𝗿𝗲: Walt Disney Studios, Pixar Animation
Oversized Coat Market | Acne Studios, Arket, Balenciaga, Bite Studios
Introduction: The introduction to the report serves as a gateway into the comprehensive world of the oversized coat market. As industries continue to evolve and adapt to changing consumer demands and technological advancements, understanding the market dynamics becomes paramount for industry stakeholders. The report takes on the responsibility of offering a profound and all-encompassing analysis of the oversized coat market, catering to the needs of a diverse audience that includes manufacturers,
Whitepine Studios announces relocation.
Saline, Michigan, March 1, 2023 / Whitepine Studios is very pleased to announce its relocation to a larger and more inviting space. The new location at 105 W. Michigan Avenue will feature an event venue, art gallery and a reception area all housed within a historic building in the center of Saline's Main Street District. The new space reflects Whitepine Studios' commitment to providing exceptional experiences for artists,
Film Dubbing Market Size, Share, Trends, Industry Growth, and Forecast 2028 Top …
The study provides a thorough analysis of the global Film Dubbing industry. In-depth qualitative research, confirmed data from reliable sources, and forecasts of market size are all included in the report. The projections are supported by a tried-and-true research methodology. The program divides the participants into four groups based on several factors. Considerations include prior financial performance, growth objectives, innovation score, new product introductions, investments, market share growth, and other
Film Dubbing Market May See Exponential Growth Ahead | Major Giants ABC Studios, …
Global Film Dubbing Market Report 2020 is latest research study released by HTF MI evaluating the market, highlighting opportunities, risk side analysis, and leveraged with strategic and tactical decision-making support. The study provides information on market trends and development, drivers, capacities, technologies, and on the changing investment structure of the Global Film Dubbing Market. Some of the key players profiled in the study are ABC Studios, TFC, Mafilm Audio, BTI
Film Dubbing Market 2020 SWOT Analysis & Key Business Strategies by Leading Indu …
Film Dubbing Market Research Report study on market strategy, investment plan, industry share, growth factors, industry policy, revenue, opportunity, demand and 2026 forecast. The research report also provides information about industry growth, development history, competitive analysis, growth factors, and historical data with expert's opinions. Get Sample Copy of This Report at https://www.orianresearch.com/request-sample/1472831 Development policies and plans are discussed as well as manufacturing processes and cost structures. This report also