Press release
PilateSocks officially launches in Melbourne: Australia's grippiest, most stylish nonslip Pilates socks for women
Built for the women who seek stability and style, PilateSocks combines functionfirst design with a brand that truly cares for people, planet and the Pilates community.
PilateSocks introduces gamechanging rubberised soles that offer nonslip confidence on any mat, tower or barre. Each pair features dripdry yarns that wick moisture away and light support that aligns the foot, so you feel fresh, focused and firmly grounded.
The collection includes playful, foodinspired styles like the Guava Bellini Fade Gradient Crew Socks, fruity Peach Soda Classic Low Rise Socks and charming Strawberry Milk Crew Toesocks.
"Our goal was simple: create a sock so grippy it becomes your favourite fitness tool," says Dorian Jocquet, founder and owner of PilateSocks. "We wanted every woman to feel secure and supported while expressing her personal style."
The capsule features lowcut "low rise socks" and cosy crew socks, each delivering the same hightraction experience. Whether it's sleek monochrome or playful hues, designs are meant to pop in studios or at home. Highlights include:
* Engineered grip pattern on the sole with fullsurface all grip coverage for zero slips.
* Breathable blend of natural and recycled yarns for comfort and freshness.
* Supportive arch and heel zones to promote correct foot alignment.
* Ethical production that invests in fair wages and lowimpact processes.
* Fast Australian shipping and responsive local customer support.
* Community engagement through studio partnerships and sustainable growth initiatives.
Interview with Dorian Jocquet, Owner of PilateSocks
Q: What inspired you to launch this brand?
A: "As a Pilates devotee myself, I struggled to find yoga socks and Pilates socks that held firm during flow. That led me to design socks with enhanced grip, breathability and alignment support. Exactly what I needed."
Q: Why the focus on Aussie ownership and ethical practices?
A: "PilateSocks is proudly Aussieowned and operated. It matters that our products benefit our local economy and planet. Ethical factories, sustainable materials and inclusive community support are non-negotiable."
Q: How do the crew and lowrise styles compare?
A: "The crew socks offer extended ankle coverage and studio-chic looks, while the low rise socks give a sleek, minimal profile ideal for hot Pilates or warmer climates. Both provide the same premium grip and comfort."
PilateSocks is available online athttps://pilatesocks.com.au/shop from today. To celebrate the launch in Melbourne, shoppers can enjoy a limitedtime offer: free shipping on all Australian orders and an invite to join the PilateSocks community with exclusive updates, studio events and fitness tips.
About PilateSocks
PilateSocks is an Australiabased activewear brand that creates the highestquality grip socks tailored for Pilates, barre and yoga lovers. With a commitment to stability, breathability and responsible production, PilateSocks empowers women to feel confident and connected.
Media Contact
Company Name: PilateSocks
Contact Person: PilateSocks PR Team
Email:Send Email [https://www.abnewswire.com/email_contact_us.php?pr=pilatesocks-officially-launches-in-melbourne-australias-grippiest-most-stylish-nonslip-pilates-socks-for-women]
Phone: 61 423 930 497
Country: Australia
Website: http://pilatesocks.com.au
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