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Men's Personal Care Market to Grow at 9.9% CAGR, Reaching $109.83 Billion by 2029

08-28-2025 08:21 AM CET | Chemicals & Materials

Press release from: The Business Research Company

Men's Personal Care

Men's Personal Care

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Men's Personal Care Market Outlook: How is the Market Expected to Grow by 2025?
The size of the men's personal care market has witnessed robust expansion in the past few years. It is projected to escalate from $69.45 billion in 2024 to $75.38 billion in 2025, marking a compound annual growth rate (CAGR) of 8.5%. The historic growth spurt has been credited to a variety of factors such as diverse cultural maneuvers in advertising, society's changing views on self-care, the surge in natural & organic trends, the blend of wellness, and the influential role of celebrities and influencers.

Men's Personal Care Market Forecast: What Size Will It Reach By 2029?
Expectations are high for a significant expansion of the men's personal care market over the next decade. By 2029, its size is projected to reach $109.83 billion, with a compound annual growth rate (CAGR) of 9.9%. Factors contributing to this projected growth include increased market share, changes in consumer behavior, focus on health and wellness, advances in products tailored specifically for men, societal and cultural change, and environmental awareness. Forecasts for this period also indicate key trends, such as tailored and individualized products, a surge in men's grooming consciousness, emphasis on inclusivity and diversity, and an increase in natural, organic, and men-specific product innovations.

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Which Key Market Drivers Will Shape Men's Personal Care Industry Trends in 2025-2029?
The expansion of the men's personal care market is heavily influenced by the worldwide shift in consumer preference for specific grooming products. Grooming, the act of personal maintenance for cleanliness and attractive appearances, is facilitated by personal care products for men. This mounting emphasis on grooming is propelling the men's personal care market forward. Voyant Beauty, a personal care products manufacturer based in the US, reported in June 2024 that the demand for men's skincare regimens has jumped up by 857% in the last five years. The market is predicted to hit the $110 billion mark by 2030. In a noteworthy addition, the purchasing of skincare products by men has risen by 56% compared to five years ago. Hence, the growing preference of consumers for distinct grooming products bolsters the advancement of the men's personal care market.

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What Are the High-Growth Segments in the Men's Personal Care Market?
The men's personal care market covered in this report is segmented -

1) By Product: Skin Care Products, Hair Care Products, Shave Care Products, Fragrances, Other Products
2) By Category: Organic, Conventional
3) By Age Group: 18-30 Years, 31-58 Years, 59 And Above
4) By Distribution Channel: Online Retail Stores, Convenience Stores, Specialist Retailers, Super markets/Hyper markets, Other Distribution Channels

Subsegments:
1) By Skin Care Products: Moisturizers, Cleansers and Exfoliators, Sunscreen and Aftershave Balm
2) By Hair Care Products: Shampoo and Conditioner, Styling Products, Hair Treatments
3) By Shave Care Products: Shaving Creams and Gels, Razors and Blades, Post-Shave Balms and Lotions
4) By Fragrances: Eau de Toilette, Eau de Parfum, Body Sprays and Deodorants
5) By Other Products: Body Washes and Scrubs, Oral Care Products, Grooming Accessories

Which Global Trends Are Driving Men's Personal Care Market Expansion?
Significant firms in the men's personal care market are introducing skincare lines to tackle specific skin issues such as sensitivity, aging, and hydration. These skincare collections streamline skincare procedures by offering harmonious products that collectively enhance skin health and aesthetics, thereby promoting consistent skincare practices and boosting general grooming and self-assurance. For example, in April 2024, Piramal Pharma, a pharmaceutical organization based in India, made a foray into the men's grooming market with the introduction of the BOHEM product line. The brand aspires to influence grooming culture toward more comprehensive self-care regimes, making use of scientifically validated ingredients.

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Who Are the Fastest-Growing Companies in the Men's Personal Care Industry?
Major companies operating in the men's personal care market include LVMH Moët Hennessy Louis Vuitton, Johnson & Johnson, Procter & Gamble, Unilever, L'Oréal, Henkel AG & Co KGaA, Colgate-Palmolive Company, Reckitt Benckiser, Estee Lauder Companies Inc., Baxter of California, Kao Corporation, Beiersdorf AG, Shiseido Company Limited, The Clorox Company, Natura & Co, Bulldog Skincare, Coty Inc., Avon Products Inc., Edgewell Personal Care Company, Revlon Inc., L'Occitane International SA, The Himalaya Drug Company, Harry's Inc., EOS Products LLC, Every Man Jack, The Proactiv Company LLC, The Art of Shaving, Jack Black LLC, American Crew, Kiehl's, Lab Series Skincare for Men, Malin+Goetz, Molton Brown, Nivea Men

What Is the Regional Outlook for the Men's Personal Care Market by 2029?
North America was the largest region in the men's personal care market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the men's personal care market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Speak With Our Expert:
Saumya Sahay
Americas +1 310-496-7795,
Asia +44 7882 955267 & +91 8897263534,
Europe +44 7882 955267
Email:saumyas@tbrc.info
The Business Research Company -www.thebusinessresearchcompany.com
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Learn More About The Business Research Company
With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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