Traditional Travel Agency Market Insights 2025-2034: Growth Forecast and Strategic Priorities

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Traditional Travel Agency Market Size Valuation Forecast: What Will the Market Be Worth by 2025?
The market size of conventional travel agencies has consistently witnessed robust growth over recent years. It is projected to escalate from $149.14 billion in 2024 to $157.74 billion in 2025, with a compound annual growth rate (CAGR) of 5.8%. The surge during the historic period can be ascribed to factors such as heightened global travel, expanding economic affluence, escalating consumer inclination towards customized travel experiences, growing requirements for corporate travel, profound industry connections, and the rising need for specialized travel services.

Traditional Travel Agency Market Size Forecast: What's the Projected Valuation by 2029?
The size of the conventional travel agency market is predicted to experience significant expansion in the upcoming years. The projection is a growth to about $195.5 billion by the year 2029, with a compound annual growth rate (CAGR) of 5.5%. This projected growth within the forecast period is likely due to factors such as the surge in travel demand after the pandemic, growing middle class demographics, technological advancements, increasing interest towards experiential travel, renewed corporate travel, and a growing emphasis on safety. The forecast period will also likely see major trends like usage of artificial intelligence, creation of hybrid travel solutions, improved safety and health measures for travel, advancements in virtual reality (VR), and venturing into emerging markets.

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What Are the Drivers Transforming the Traditional Travel Agency Market?
The growing requirement for corporate travel is set to accelerate the expansion of the traditional travel agency market. Corporate travel encompasses work-related journeys undertaken by employees or business representatives, which involve activities such as meetings, conferences and client visits. This escalating demand for corporate travel is driven by the growth of business operations. Moreover, the transition to remote and hybrid working arrangements and a heightened emphasis on direct client interactions has increased travel for reinforcing relationships and sealing deals. Traditional travel agencies dealing with corporate travel manage booking, plan itineraries, and offer travel support, providing customized services to simplify travel procedures for businesses. As an example, a recent survey conducted by the Global Business Travel Association (GBTA), a US-based group, in January 2024 showed that 83% of 700+ travel purchasers from 41 different nations witnessed an upsurge in their global business travel bookings for 2023 compared to 2022. Of these, 31% encountered a substantial increase, 37% a moderate hike, and 15% a minor enhancement. Additionally, 59% of purchasers expect a further increase in the count of business journeys in their organizations in 2024 compared to the present year. Consequently, the escalating requirement for corporate travel is likely to stimulate the expansion of the traditional travel agency market.

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What Long-Term Trends Will Define the Future of the Traditional Travel Agency Market?
Leading organisations in the conventional travel agency sector are honing in on opportunities for business growth such as direct-to-market strategies, in a bid to better meet the needs of their local clientele and improve operational oversight. In the context of travel agencies, direct-to-market means setting up physical operations, an office or establishing a footprint in a specific market or geographical locale, rather than depending on affiliations or middlemen to personally engage with clients in that area, thereby providing bespoke services and experiences. For example, FCM Travel Solutions, a travel management entity headquartered in Australia, launched a dedicated office in Tokyo in June 2022. This strategic initiative includes a corps of skilled consultants to build upon the company's existing proficiencies across Asia. FCM's decision to expand directly into the market illustrates its dedication to adopting state-of-the-art tech, inclusive of its pioneering platform. The move to strengthen FCM's foothold in Japan corresponds to rising customer expectations and recognises the significant potential for business growth within the nation.

Which Segments in the Traditional Travel Agency Market Offer the Most Profit Potential?
The traditional travel agency market covered in this report is segmented -

1) By Service Types: Transportation, Travel Accommodation, Vacation Packages
2) By Tourist Type: Domestic, International
3) By Age Group: 22-31 Years, 32-43 Years, 44-56 Years, Over 56 Years

Subsegments:
1) By Transportation: Air Travel, Rail Travel, Car Rentals, Cruise Services, Bus And Coach Services
2) By Travel Accommodation: Hotels, Resorts, Hostels, Vacation Rentals, Bed And Breakfasts
3) By Vacation Packages: All-Inclusive Packages, Customized Travel Packages, Group Tours, Honeymoon Packages, Family Holiday Packages

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Which Firms Dominate the Traditional Travel Agency Market by Market Share and Revenue in 2025?
Major companies operating in the traditional travel agency market are TUI AG, Booking Holdings Inc, Expedia Group Inc, CWT Global BV, American Express Global Business Travel, Flight Centre Travel Group Limited, Travelport Worldwide Ltd, Frosch International Travel, Thomas Cook (India) Ltd, BCD Travel, Abercrombie & Kent, Corporate Travel Management, JTB Corporation, G Adventures, Frosch Travel, Contiki, Travel Leaders Group, STA Travel, Classic Travel, HRG (Hogg Robinson Group), Kuoni Travel Ltd, Airtreks, National Geographic Expeditions, AAA Travel, Journese

Which Regions Offer the Highest Growth Potential in the Traditional Travel Agency Market?
Europe was the largest region in the traditional travel agency market in 2023 The regions covered in the traditional travel agency market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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