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Raw, Fresh And Frozen Dog Food Market Expansion Continues, with Forecast Valuation of $23.86 Billion by 2029

08-11-2025 12:49 PM CET | Food & Beverage

Press release from: The Business Research Company

Raw, Fresh And Frozen Dog Food

Raw, Fresh And Frozen Dog Food

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Raw, Fresh And Frozen Dog Food Market Size Valuation Forecast: What Will the Market Be Worth by 2025?
In recent times, there has been substantial growth in the market size of raw, fresh and frozen dog food. There will be an increase from a significant $17.7 billion in 2024 to a staggering $18.85 billion in 2025, indicating a compound annual growth rate (CAGR) of 6.5%. This notable growth during the historic period is associated with factors such as a rise in dog ownership, the growing culture of pet parenting, heightened awareness about pet health, an upsurge in the global pet population, and escalating concerns about pet obesity.

Raw, Fresh And Frozen Dog Food Market Size Forecast: What's the Projected Valuation by 2029?
Over the upcoming years, a robust expansion is anticipated in the market of raw, fresh and frozen dog food. It is forecasted to grow to a worth of $23.86 billion in 2029, with a compound annual growth rate (CAGR) of 6.1%. The projected growth over this period is primarily due to escalating health issues in pets, heightened awareness about pet nutrition, the ubiquity of e-commerce platforms, and increased demand for grain-free diets. Noteworthy trends during the forecast period encompass technological advancements, subscription-based service models, advancement in food preservation, preference for grain-free diets, and the use of environmentally-friendly packaging.

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What Are the Drivers Transforming the Raw, Fresh And Frozen Dog Food Market?
The growth of the raw, fresh, and frozen dog food market is projected to accelerate with the rise in pet ownership. Owning a pet signifies the lawful and moral duty of looking after and supervising a tamed animal for companionship. Factors contributing to the surge in pet ownership include companionship and emotional support, advanced living standards, urban development, transformed family structures, and heightened awareness about the health and well-being advantages of having pets. Pet owners thoughtfully incorporate raw, fresh, and frozen dog food in their pets' diets, considering the nutrition, health benefits, and particular requirements of their dogs. For example, The American Veterinary Medical Association, a non-profit organization based in the US, reported in November 2024 that there was a slight increase in households owning at least one cat, moving from 26% in 2020 to 29% in 2022. Consequently, the burgeoning pet ownership fuels the expansion of the raw, fresh, and frozen dog food market.

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What Long-Term Trends Will Define the Future of the Raw, Fresh And Frozen Dog Food Market?
The key players in the market of fresh, raw, and frozen dog food are focusing their efforts on creating novel products, such as kibble, to replicate the customary feeding experience. Kibble, a widely consumed dry dog food produced by cooking ingredients at high temperatures and then forming them into small, manageable pieces, has gained immense popularity due to its long-lasting nature, simple storage requirements, and cost-effectiveness. For example, in December 2023, Primal Pet Foods, a company based in the US, launched a new product called Kibble in the Raw. This product showcases an exceptional combination of raw nutrition, convenience, and optimized nutrition, positioning it as a revolution in the pet food industry. This method guarantees that dogs obtain the advantages of a raw diet, such as better digestion, enhanced fur health, and boosted energy levels, while providing pet owners with the ease of uncomplicated storage and feeding.

Which Segments in the Raw, Fresh And Frozen Dog Food Market Offer the Most Profit Potential?
The raw, fresh and frozen dog food market covered in this report is segmented -

1) By Food Type: Frozen Food, Raw Food, Fresh Food
2) By Flavor Type: Chicken, Beef, Lamb, Turkey, Fish, Other Flavors
3) By Application: Dental Care, Digestive Care, Bone And Joint Health, Weight Management, Immune Support, Energy And Muscle Support, Other Applications
4) By Sales Channel: Wholesalers And Distributors, Modern Trade, Convenience Stores, Pharmacy And Drug Stores, Online Retailers, Pet Specialty Stores, Other Sales Channels

Subsegments:
1) By Frozen Food: Frozen Raw Food, Frozen Cooked Food, Frozen Dehydrated Food
2) By Raw Food: Raw Meat, Raw Bones And Organs, Raw Freeze-Dried Food, Raw Frozen Formulations
3) By Fresh Food: Fresh Cooked Meals, Fresh Dehydrated Or Freeze-Dried Meals, Fresh Organic Meals, Fresh Homemade Dog Food

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Which Firms Dominate the Raw, Fresh And Frozen Dog Food Market by Market Share and Revenue in 2025?
Major companies operating in the raw, fresh and frozen dog food market are NutriSource Pet Foods Inc., Canidae Pet Food, Petco Health and Wellness Company Inc., Wellness Pet Co Inc., Hill's Pet Nutrition Inc., Tylee's, Blue Buffalo Co. Ltd., Freshpet Inc., Merrick Pet Care Inc., Primal Pet Foods Inc., Just Food For Dogs LLC, Fromm Family Foods LLC, Orijen Pet Foods, Bravo LLC, PetAg Inc., Natural Pet Food Group, Darwin's Natural Pet Products, Steve's Real Food Inc., Breeder's Choice Inc., Billy Margot Ltd., Nature's Diet, NRG Plus Ltd., Vital Essentials LLC, Answers Pet Food, SmallBatch Pets, K9 Natural, Happee Dawg, Raw Bistro Pet Fare, My Perfect Pet, Stella and Chewy's LLC

Which Regions Offer the Highest Growth Potential in the Raw, Fresh And Frozen Dog Food Market?
North America was the largest region in the raw, fresh and frozen dog food market in 2024. The regions covered in the raw, fresh and frozen dog food market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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