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Pet Herbal Supplements: A Leading Driver Behind Rising Pet Expenditure Fuels Growth In Pet Herbal Supplements Market Market Expansion in 2025

08-08-2025 08:34 AM CET | Health & Medicine

Press release from: The Business research company

Pet Herbal Supplements Market

Pet Herbal Supplements Market

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What Will the Pet Herbal Supplements Industry Market Size Be by 2025?
The market size of pet herbal supplements has seen steady expansion in the past few years. The growth from $1.12 billion in 2024 to $1.27 billion in 2025, marking a compound annual growth rate (CAGR) of 14.0%, can be seen. The surge during the historical period can be credited to the rise in consciousness regarding pet health, personification of pets, recommendations from veterinarians, support from regulations, and a consumer inclination towards natural products.

What's the Long-Term Growth Forecast for the Pet Herbal Supplements Market Size Through 2029?
The market size for pet herbal supplements is projected to experience considerable expansion in the coming years. The market is predicted to increase to $2.12 billion by 2029, with a compound annual growth rate (CAGR) of 13.7%. The predicted expansion during the forecast period can be credited to the consistent increase in pet ownership, the growing age of the pet population, the boom in e-commerce, individualized nutrition, and environmental sustainability. Key trends to look out for during the projected period include the enhancement of extraction techniques, the utilization of nanotechnology, digital health tracking, AI-enabled formulation fine-tuning, and custom-tailored supplements.

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What Are the Key Growth Drivers Fueling the Pet Herbal Supplements Market Expansion?
The anticipated growth of the pet herbal supplements market is largely due to the escalating costs associated with pet care. Pet expenditure, which includes the cost of pet food, supplies, medicines, vet care, purchasing live animals and other services, has seen a steady increase which has in turn fueled this market growth. The main drivers behind this hike in pet-related expenses are the humanization of pets - leading to pricier purchases of premium products and services- as well as advancements in pet healthcare that call for more expensive treatment options. As a result of this rise in expenditure, pet owners are increasingly turning to natural, premium health products, including herbal supplements, to ensure their pets' health and longevity. For instance, the American Pet Products Association, Inc., a non-profit organization based in the U.S., stated in a November 2023 report that pet industry expenditure in the U.S. increased to $147.0 billion in 2023 from $136.8 billion in the previous year. Thus, this surge in pet-related spending is spearheading the growth of the pet herbal supplements market.

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What Are the Key Trends Driving Pet Herbal Supplements Market Growth?
Key operators in the pet herbal supplements market, such as Badlands Ranch, are zeroing in on the creation of innovative offerings like dog supplements. These companies aim to improve the service provided to customers and secure a competitive advantage in the market. Dog supplements are products, either available over-the-counter or prescribed, that encompass additional vitamins, minerals, enzymes, amino acids, and herbal elements to help tackle a range of health issues in dogs, from skin conditions and joint discomfort to overall health. For example, in July 2023, Badlands Ranch, a prominent pet nutrition brand from the USA, introduced Super20, a canine superfood powder that aims to bolster the overall health of dogs. The holistic supplement comprises all-natural components like mushrooms, milk thistle, and ashwagandha, which promote energy, mobility, vibrant coats, mood improvement, and ease of digestion in dogs. Additionally, it targets prevalent issues like joint inflexibility, gut wellness, stress management, and immune reinforcement, offering a simple method to optimize the lifestyle of cherished pets.

How Is the Pet Herbal Supplements Market Segmented?
The pet herbal supplements market covered in this report is segmented -

1) By Product: Omega 3 Fatty Acids, Probiotics And Prebiotics, Multivitamins And Minerals, Cannabi*diol Oil (CB*D), Proteins And Peptides, Other Products
2) By Dosage Form: Tablets And Capsules, Gum*mies And Chewable, Powders, Liquids, Other Dosage Forms
3) By Animal Type: Dogs, Cats, Horses, Other Animals
4) By Application: Digestive Support, Immunity Support, Skin And Coat, Calming Or Stress Or Anxiety, Joint Health Support, Kidney Health, Liver Health, Respiratory Health, Other Applications
5) By Distribution Channel: Online, Offline

Subsegments:
1) By Omega 3 Fatty Acids: Fish Oil Supplements, Algal Oil Supplements
2) By Probiotics And Prebiotics: Digestive Health Supplements, Gut Health Probiotic Powders
3) By Multivitamins And Minerals: Daily Multivitamins, Mineral Supplements For Pet Health
4) By Can*nabidiol Oil (CB*D): CB*D Oil For Anxiety And Pain Relief, CB*D Treats And Chews
5) By Proteins And Peptides: Protein Powders, Amino Acid Supplements
6) By Other Products: Herbal Extracts, Antioxidant Supplements, Joint Health Supplements

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Which Companies Are Leading the Charge in Pet Herbal Supplements Market Innovation?
Major companies operating in the pet herbal supplements market are Merck & Co. Inc., C.H. Boehringer Sohn AG & Co. KG, Zoetis Inc., Elanco Animal Health Incorporated, Virbac, Dechra Pharmaceuticals plc, Vetoquinol, Nutramax Laboratories, Nulo Pet Food, Ceva Animal Health, Healthy Paws Herbal Labs, Zesty Paws, PetHonesty, Only Natural Pet, Petlab Co., Honest Paws, Vet's Best Friend, Ark Naturals, Herbsmith, NaturVet, Vital Pet Life, Paw Naturals

Which Regions Are Leading the Global Pet Herbal Supplements Market in Revenue?
North America was the largest region in the pet herbal supplements market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the pet herbal supplements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

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