Luxury Activewear Market Landscape to 2034: Key Forces Shaping the Next Decade of Growth

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How Large Will the Luxury Activewear Market Size By 2025?
The market for high-end activewear has been experiencing significant expansion in recent years. The predicted growth is from $6.32 billion in 2024 to $6.81 billion in 2025, indicating a compound annual growth rate (CAGR) of 7.8%. Factors driving this expansion during the past period include a rise in health-aware consumers, greater fitness consciousness within the consumer base, an uplift in rates of engagement in sports and fitness activities, a surge in disposable income, an escalating demand for luxury activewear that is eco-friendly and sustainable, expansion in distribution channels, and a rise in specialty stores and e-commerce.

How Big Is the Luxury Activewear Market Size Expected to Grow by 2029?
In the coming years, the luxury activewear market is projected to experience robust expansion, with the market size anticipated to reach $9.09 billion in 2029, expanding at a compound annual growth rate of 7.5%. The forecast period's expansion can be linked to increasing celebrity influence and social media sway over consumer choices, novel marketing approaches employed by luxury activewear labels, intensifying focus on inclusive size ranges and personalization preferences, rising trend of high-intensity interval training and boutique fitness facilities, as well as growing interest in outdoor pursuits and adventurous sports. The projection duration is also expected to see trends like the development in environmentally friendly materials, advancements in the manufacturing processes of activewear, the adoption of fabric with enhanced moisture absorption, odor control, and temperature modulating features, in addition to improvements in custom-made activewear options.

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Which Key Market Drivers Powering Luxury Activewear Market Expansion and Growth?
The growth of the luxury activewear market is anticipated to be driven forward by the escalating rates of participation in sports and fitness pursuits. The upswing in these participation rates can be traced back to heightened health consciousness, trending fitness routines, advancements in fitness technology, social media's influence, and government-initiated drives encouraging physical exercise. By integrating high-performing fabrics, ergonomic design elements and flamboyant aesthetics, luxury activewear augments sports and fitness experiences, avowing athletes' comfort, reinforcement, longevity, and inspiration. To illustrate, the Outdoor Participation Trends report published by the US-based charitable organization, the Outdoor Industry Association (OIA) in June 2023, noted a 2.3% increase in the count of outdoor recreation participants in 2022 to reach a historic mark of 168.1 million from 164.2 million in 2021, thereby signifying 55% of the U.S. population aged six and above. Thus, the mounting rates of participation in sports and fitness activities act as a push for the luxury activewear market.

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Which Fast-Growing Trends Are Poised to Disrupt the Luxury Activewear Market?
Leading players in the luxury activewear market are expanding their product lines to include premium casual athletic wear, combining chic design with high functionality for both fitness pursuits and everyday wear. In May 2024, Jennifer Sey, previously the global brand president at the US-based Levi Strauss & Co., launched a new premium casual athletic clothing line, XX-XY Athletics. This brand is committed to producing top-tier sportswear for both genders and upholding the dignity of women's sports. The goal of XX-XY Athletics' performance-oriented collections is to cater to the needs of the active consumer, while simultaneously projecting a powerful and empowering message.

What Are the Emerging Segments in the Luxury Activewear Market?
The luxury activewear market covered in this report is segmented -

1) By Type: Top Activewear, Bottom Activewear, Innerwear, Swimwear, Outerwear
2) By Material: Nylon, Polyester, Cotton, Neoprene, Polypropylene, Spandex
3) By Distribution: Online Stores, Offline Stores
4) By End User: Men, Women, Kids

Subsegments:
1) By Top Activewear: Luxury Sports Bras, Luxury Tank Tops, Luxury T-Shirts And Sweatshirts, Luxury Jackets And Hoodies
2) By Bottom Activewear: Luxury Leggings, Luxury Yoga Pants, Luxury Shorts, Luxury Joggers And Sweatpants
3) By Innerwear: Luxury Sports Underwear, Luxury Sports Bras
4) By Swimwear: Luxury Swimsuits, Luxury Bikinis, Luxury Swim Tops And Bottoms
5) By Outerwear: Luxury Jackets, Luxury Coats And Parkas, Luxury Windbreakers, Luxury Active Outerwear

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Who Are the Global Leaders in the Luxury Activewear Market?
Major companies operating in the luxury activewear market are Nike Inc., Adidas AG, Gap Inc., PVH Corp., Puma SE, Lululemon athletica inc., Skechers USA Inc., Under Armour Inc., ASICS Corporation, Columbia Sportswear Company, Patagonia Inc., Reebok International Limited, Tory Burch LLC, Fabletics LLC, Mammut Sports Group AG, Sweaty Betty Limited, Outdoor Voices Inc., Norrona Sport AS, Carbon 38 Inc., PE Nation, Splits59, The Upside, Vaara, Live The Process

Which are the Top Profitable Regional Markets for the Luxury Activewear Industry?
North America was the largest region in the luxury activewear market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the luxury activewear market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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