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Educational Tourism Market Poised to Hit $680.46 Billion by 2029 with Accelerating Growth Trends

08-05-2025 02:42 PM CET | IT, New Media & Software

Press release from: The Business Research Company

Educational Tourism

Educational Tourism

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Educational Tourism Market Size Growth Forecast: What to Expect by 2025?
The rapid expansion of the educational tourism market has been prominent in recent years. The market is projected to surge from $382.9 billion in 2024 to $430.48 billion in 2025, with a compound annual growth rate (CAGR) of 12.4%. The growth observed in the past can be linked to the surge in globalization, a greater demand for cultural exposure, the establishment of more international collaborations between educational entities, an increase in disposable income, a focus on learning through experiences, and the proliferation of study abroad initiatives.

How Will the Educational Tourism Market Size Evolve and Grow by 2029?
Anticipations for the educational tourism market size indicate a swift expansion in the coming years, with an estimated growth to $680.46 billion by 2029. This represents a compound annual growth rate (CAGR) of 12.1%. Such significant growth during the forecast period is being credited to an escalating demand for worldwide learning experiences, a surge in the appeal of study abroad programs, growing backing from governments and institutions, a swelling middle-class demographic, a pronounced focus on cultural exchanges, and the spread of online educational platforms. Key trends for the forecast period encompass improvements in digital learning platforms, the embracing of virtual and blended learning experiences, environmentally sound travel practices, the incorporation of augmented and virtual reality, and the evolution of personalized educational travel experiences.

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What Drivers Are Propelling the Growth of Educational Tourism Market Forward?
The increased interest in global education is anticipated to fuel the expansion of the educational tourism market. This surge in demand for international instruction can be credited to factors like globalization, improved job prospects, superior educational quality, cultural interaction, the presence of specific courses, and the economic development in growing markets. Educational tourism is boosted by international education, as it invites students and educators to embark on overseas journeys for scholastic programs, cultural encounters, and research possibilities, thereby promoting a deeper global appreciation and cultural exchange. To illustrate, the Institute of International Education (IIE), a non-profit organization based in the US, revealed in November 2023 that over 1 million overseas students enrolled in tertiary education institutions in the academic year of 2022-2023, a rise of 12% relative to the preceding academic year. Consequently, the swelling demand for international education is pushing the growth of the educational tourism market.

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Which Emerging Trends Are Transforming the Educational Tourism Market in 2025?
Leading firms in the educational tourism market are creating virtual classroom platforms to enable students and teachers to have global education experiences without physically going there. These platforms allow for real-time interactions and group projects, as well as offer access to a wide range of academic content, thus making it simple to interact with various cultures and educational structures without the need for physical presence. For instance, Eduverse, a virtual classroom platform that aims to transform remote learning experiences, was launched by Avantis Education, a UK-based e-learning company, in June 2022. Eduverse combined advanced AI-powered personalized learning journeys, real-time collaboration tools, and immersive 3D environments to boost student engagement and educational results. It provides a flexible platform where educators can conduct interactive lessons, digital field trips, and other experiments remotely. It also allows students to interact with each other as avatars in a safe and controlled atmosphere, both inside and outside the classroom.

What Are the Key Segments in the Educational Tourism Market?
The educational tourism market covered in this report is segmented -

1) By Education Type: Primary, Secondary, College, Post Graduate
2) By Age Group: Less Than 12 Years, 13-18 Years, 19-25 Years, 26-40 Years, 41-55 Years
3) By Occupation Type: Students, Scholar, Teachers, Government Officials, Corporation Managers, Enterprise Owners, Workers, Other Occupations

Subsegments:
1) By Primary: School Tours For Primary Students, Educational Field Trips, Adventure And Learning Camps For Primary Schools, Cultural And Heritage Tours For Primary Education
2) By Secondary: High School Exchange Programs, Educational Field Trips And Study Tours For Secondary Students, Career Exploration Programs, Stem (Science, Technology, Engineering, And Math) Tours
3) By College: College Study Abroad Programs, University Campus Tours, International Exchange Programs For College Students, Internship And Research Programs Abroad, Summer Courses And Workshops For College Students
4) By Post Graduate: Graduate School Exchange Programs, Academic Conferences And Seminars Abroad, Post-Graduate Research Programs And Fellowships, Study Tours For Advanced Degrees, Specialized Workshops And Executive Education Programs

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Who Are the Key Players Shaping the Educational Tourism Market's Competitive Landscape?
Major companies operating in the educational tourism market are EF Education First, CIEE Council on International Educational Exchange, Brightspark Travel Inc., Contiki (US) Holdings Inc., Key Travel Limited, American Institute For Foreign Study, Road Scholar, ACIS Educational Tours, Ellison Travel &Tours Ltd., GVI Company, Academic Programs International, Cultural Vistas, WEP International, Capital Tours Inc., Stratix Consultants, Straight A Tours, Global Volunteers, Go Eco, Futures Abroad, GoIreland, IQ Education Consultants, M.K.H Consultancy Services, Meridean Overseas, Qadri International Education Consultancy, AAI Edutourz Pvt Ltd.

What Geographic Markets Are Powering Growth in the Educational Tourism Market?
North America was the largest region in the educational tourism market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the educational tourism market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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