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Unlocking Opportunities in the Breakfast Food Market: 2025-2034 Forecast Report
Use code ONLINE30 to get 30% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shifts.What Will the Breakfast Food Industry Market Size Be by 2025?
The size of the breakfast food market has seen robust growth in the past years, escalating from $457.71 billion in 2024 to $487.77 billion in 2025, demonstrating a compound annual growth rate (CAGR) of 6.6%. The historic period's expansion can be linked to the heightened production of key commodities like cereals, eggs, and dairy products, a rise in disposable incomes, the popularity of American-style breakfast, the demand for a speedy and easily prepared breakfast, and an increase in the working population.
What's the Long-Term Growth Forecast for the Breakfast Food Market Size Through 2029?
The market size of breakfast foods is anticipated to sustain a robust expansion in the ensuing years. The market will escalate to $619.91 billion by 2029, with a compound annual growth rate (CAGR) of 6.2%. Factors contributing to growth during the forecast years include rising consumer consciousness, environmental sustainability, fulfillment of vegan and vegetarian choices, augmented demand for ready-to-eat options, and an increase in breakfast food net sales. Predominant trends during the projection period encompass plant-based and alternative protein sources, introduction of new nutrient-enriched products, multitude of brands offering breakfast food, unveiling of frozen and ready-to-eat substitutes, and instant breakfast cereals.
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What Are the Key Growth Drivers Fueling the Breakfast Food Market Expansion?
The growth of the breakfast food market is anticipated to be fueled by the increasing demand for convenience foods. These are commercially made foods designed for effortless consumption, and often need little to no preparation. The growing interest in health, higher disposable incomes, and the rising demand for ready-to-eat meals are some factors contributing to the popularity of convenience foods. Breakfast foods have a significant place in the convenience food market, providing quick, simple, and healthy choices suitable for today's fast-paced lifestyles. For example, the US Department of Agriculture reported an increase in the total value of US processed food products exported from the US to $36.59 billion in 2023, a 1.7% rise from preceding years. Thus, the escalating demand for convenience foods is propelling the breakfast food market forward.
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What Are the Key Trends Driving Breakfast Food Market Growth?
Leading entities in the breakfast food industry are coming up with novel breakfast alternatives such as millet and jowar-focused foods like munch breakfast cereal to meet the demands of health-savvy customers searching for nourishing substitutes to conventional breakfast items. The munch breakfast cereal provides a healthier choice for breakfast by combining millet and jowar with traditional ingredients like rice and wheat. For instance, Nestle, a food corporation based in Switzerland, introduced KOKO KRUNCH Millet-Jowar and MUNCH breakfast cereals in June 2023. They incorporated jowar, a nutritious type of millet, with the aim to diversify and attract health-aware Indian consumers. MUNCH is comprised of three grains: whole grain wheat flour, rice, and corn, offering a tasty, crunchy texture.
How Is the Breakfast Food Market Segmented?
The breakfast food market covered in this report is segmented -
1) By Type: Breakfast Bars, Cereal Meals, Sausages And Salamis, Beverages, Bakery Products, Other Types
2) By Packaging: Films And Wraps, Rigid Boxes, Pouches And Sachets, Bottles And Jars, Trays, Cans
3) By Form: Solid, Liquid
4) By Distribution Channel: Hypermarkets And Supermarkets, Independent Retail Stores, Specialty Stores, Convenience Stores, Online Sales Channel
Subsegments:
1) By Breakfast Bars: Granola Bars, Protein Bars, Oatmeal Bars, Fruit and Nut Bars
2) By Cereal Meals: Ready-to-Eat Cereals, Hot Cereals, Muesli
3) By Sausages And Salamis: Pork Sausages, Chicken Sausages, Beef Sausages, Vegetarian Sausages, Salamis
4) By Beverages: Coffee, Tea, Fruit Juices, Smoothies, Protein Shakes
5) By Bakery Products: Bread, Muffins, Croissants, Pancakes And Waffles, Bagels
6) By Other Types: Yogurt And Parfaits, Eggs, Smoothie Bowls, Porridge Or Rice Pudding
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Which Companies Are Leading the Charge in Breakfast Food Market Innovation?
Major companies operating in the breakfast food market are Nestle S.A., PepsiCo Inc., Unilever PLC, Starbucks Coffee Company, The Kraft Heinz Company, General Mills Inc., Associated British Foods (ABF) PLC, The Kellogg Company, Hormel Foods Corporation, Conagra Brands Inc., Campbell Soup Company, Del Monte Food Inc., Dr. Oetker, Britannia Inc., The Hain Celestial Group, Kodiak Cakes, Beyond Meat, Impossible Foods Inc., Eat Just Inc., Annie's Homegrown
Which Regions Are Leading the Global Breakfast Food Market in Revenue?
North America was the largest region in the breakfast food market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the breakfast food market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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