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White Noise Machine Market Expansion Continues, with Forecast Valuation of $2 Billion by 2029
Use code ONLINE30 to get 30% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shiftsWhite Noise Machine Market Size Valuation Forecast: What Will the Market Be Worth by 2025?
The market for white noise machines has seen robust growth in the past few years. The market value is projected to increase from $1.45 billion in 2024 to $1.54 billion in 2025, demonstrating a compound annual growth rate (CAGR) of 6.7%. Factors that contributed to the historical growth include a rise in disposable income, improved awareness of the importance of sleep health, increasing levels of stress, advancements in industry technology, and an upward trend in venture capital funding and investments.
White Noise Machine Market Size Forecast: What's the Projected Valuation by 2029?
Projected robust expansions are expected in the white noise machine market in the coming years, with a growth prediction of $2 billion by 2029, exhibiting a compound annual growth rate (CAGR) of 6.7%. Factors contributing to the growth during this forecasted period include the escalating demand for tools that enhance sleep, increasing stress levels resulting in increased need for stress alleviation solutions, a rise in birth rates which leads to a higher demand for baby sleep aids and growing focus on elderly care needing age-related sleep disturbance solutions. Market trends in the projection period cover audience expansion, innovation in product services, stress easing solutions, integration with smart homes, and combo noise machines.
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What Are the Drivers Transforming the White Noise Machine Market?
The increasing occurrence of sleep issues is set to catalyze the expansion of the white noise machine market. The term "prevalence of sleep disorders" refers to the fraction of people in a certain population who suffer from one or more sleep-related afflictions at a certain time or over a certain time frame. The escalation in sleep ailments is due to various factors such as the rising rate of obesity, mounting stress levels, and the extensive use of electronics. White noise machines aid better sleep in individuals suffering from sleep disorders by generating a uniform, calming sound backdrop that drowns out disturbing noises and encourages relaxation. According to Sleep Doctor Holdings LLC, a company specializing in sleep wellness in the US, over 70 million males, over 50 million females, and almost 20 million juveniles were snorers as of September 2023. About 70% of snoring people have been identified with sleep apnea. Moreover, obstructive sleep apnea (OSA) impacts around one billion adults around the globe, accounting for 80-90% of cases. Hence, the ascending prevalence of sleep disorders is fueling the growth of the white noise machine market. A growth spurt in the elderly population is expected to drive the expansion of the white noise machine market. Individuals who are 65 or older are classified as part of this aging segment. The upswing in the aging population is a worldwide trend, spurred by factors such as advanced healthcare, dropping birth rates, and greater longevity. White noise machines are useful in promoting restful sleep and alleviating anxiety in the aged by muffling disruptive sounds and crafting a calming ambience. This equipment is particularly beneficial for seniors as it provides a non-drug-based method to boost sleep and overall wellness. For example, according to the World Health Organization, a health agency located in Switzerland, it is projected that by 2030, one out of six individuals across the globe will be aged 60 or above. This figure is anticipated to escalate to 2.1 billion elderly people by 2050. This surge in the senior population thus drives the growth of the white noise machine market.
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What Long-Term Trends Will Define the Future of the White Noise Machine Market?
Leading companies in the white noise machine market are pursuing innovative technology like sound machines to boost their market profitability. These sound machines are intended to generate relaxing sounds, such as white noise or sounds from nature, to create a tranquil environment conducive to sleep. For example, in September 2022, Dreamegg, a company based in China known for its high-quality sleep products, introduced the D11 Max Portable Sleep Aid. This new sound machine, focusing on helping infants sleep better irrespective of their surroundings, specifically while on the move, is a recent addition to their product line. This product aims to be a reliable solution for parents to soothe their children, no matter their geographical location. The D11 Max comes with a robust 1800mAh rechargeable battery, delivering over 30 hours of operation on just one charge, a longevity that far surpasses several competitors that usually only provide 10 to 12 hours of runtime. This extended battery life proves especially useful for families on lengthy journeys or overnight outings. Due to its compact size and light weight, the D11 Max is easily fit into diaper bags or backpacks, making it an excellent travel accompaniment. The product also comes with a lanyard for effortless attachment to baby strollers or car seats.
Which Segments in the White Noise Machine Market Offer the Most Profit Potential?
The white noise machine market covered in this report is segmented -
1) By Product Type: Combination Noise Machines, Portable Noise Machines, Stuffed Animal Noise Machines, Plug-In Noise Machines
2) By Distribution Channel: Offline, Online
3) By Application: Adults, Combination Noise Machines
Subsegments:
1) By Combination Noise Machines: Multi-Function Noise Machines, Noise And Light Combination Machines, Noise And Aroma Combination Machines
2) By Portable Noise Machines: Battery-Operated Noise Machines, Rechargeable Noise Machines, Compact And Travel-Friendly Noise Machines
3) By Stuffed Animal Noise Machines: Animal-Shaped Noise Machines For Infants, Animal-Shaped Noise Machines For Toddlers, Plush Toys With Built-In White Noise
4) By Plug-In Noise Machines: Wall Outlet Plug-In Noise Machines, USB Plug-In Noise Machines, Multi-Outlet Noise Machines
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Which Firms Dominate the White Noise Machine Market by Market Share and Revenue in 2025?
Major companies operating in the white noise machine market are Honeywell International Inc., Bose Corporation, Hatch Ltd., Graco Inc., HoMedics USA, Munchkin Inc., FKA Distributing Co. LLC, Snooz Inc., Zadro Inc., Marpac LLC, Verilux Inc., Yogasleep, Cloud B Inc., Sleepow LLC, Sweet Zzz, Sound+Sleep, Adaptive Sound Technologies Inc., Easysleep, Conair Corporation, ColourNoise, ihomeaudio, Dreamegg D3 Pro, Magicteam, Big Red Rooster
Which Regions Offer the Highest Growth Potential in the White Noise Machine Market?
North America was the largest region in the white noise machine market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the white noise machine market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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