How BIS Certification Boosts Trust and Sales for Indian Manufacturers

Because of tough competition and high quality standards, Indian manufacturers now have to ensure their goods are reliable, safe, and up to national standards. That is why BIS certification matters a lot. Goods carrying BIS certification in India are trusted by consumers, which enables them to enter different markets and increases their sales. If you're an experienced or new manufacturer, it is important to know how the certification works and how it could benefit your company.

What is BIS Certification?

The Bureau of Indian Standards (BIS) is a national organization in charge of upholding quality, safety, and performance standards for different product types. When your product is BIS certified, it has been approved as safe, reliable, and of good quality by meeting standards set in Indian Standards (IS). When it comes to different products, BIS provides different ways to certify, such as the ISI Mark Scheme, the CRS for electronics, and the FMCS for products made abroad.

Read More: https://www.bl-india.com/services/bis/bis-isi-certification

Why Trust Matters in Manufacturing

Any business needs trust in order to keep growing. This trust is created by manufacturers who continue to make products that are safe and of great quality. More attention from shoppers and government authorities has made buyers tend to pick products that are certified to comply with local standards.
When it comes to electronics, construction materials, kitchen appliances, cement, steel, toys, and automotive parts, product failure can be very harmful. Customers feel confident in using a product that carries the BIS standard because it has undergone tests and is dependable.

How BIS Certification for manufacturers Enhances Credibility and Market Access

1. Build brand reputation
Earning a BIS certification proves that you are committed to quality. Any product that shows an ISI or CRS mark is recognized by customers as being safe and meeting the highest standards required by India's government.

2. Strengthens the Confidence of People Buying Goods
Products that receive certification from a well-known authority are more attractive to buyers. Having your product certified by BIS means it benefits from a higher standing among its competitors.

3.Makes it possible to create contracts between the government and companies
A lot of government agencies and big businesses use BIS-certified suppliers. When you have the certification, you can sell to government bodies, export goods, and work with businesses in the banking industry.

4. Opens up Access to Regulated Industries
Any electronics, electrical products, cement, or steel imported into India must get BIS certification before being put up for sale. Once manufacturers finish the process, they are allowed to distribute their products anywhere in the country.

5. Simplifies the process of recalling products and tackling legal matters
Having certification can stop any safety complications and reduce the occurrence of manufacturing issues. Since their goods are tested in BIS-recognized laboratories, producers can prevent recalls, expensive fines, and possible bans.

Also Read: https://www.bl-india.com/blogs/company-affairs/streamlining-compliance-management-with-brand-liaison

The Sales Boost: Quality as a Differentiator

With prices being key in India's market, providing high-quality products is now a way to compete. Nowadays, many customers take time to read labels, look for applicable certificates, and judge companies based on their certifications before buying. A BIS certification in India attracts attention from customers and also helps earn better profits. Focusing on quality and safety helps customers buy earlier and raises the rate of becoming customers, mainly in online shopping and retail chains.
Additionally, sites like Amazon and Flipkart choose to put certified products first on their lists when dealing with regulated goods. With BIS certification, exporting becomes easier, since it is valued among many foreign buyers in the process of sourcing goods.

How BIS Certification Consultants Work

Getting certified by the BIS may take a while as it consists of completing documents, testing samples in labs, and undergoing audits and checks for compliance. Because of this, many companies in the manufacturing industry depend on BIS certification consultants. A professional consultant eases the process, prevents any delays, and makes sure all BIS rules are followed. Help is given by a BIS Certification consultant when selecting which scheme to choose and in handling documents and setting up with test labs.

Why Work with Brand Liaison India?

Brand Liaison India is one of the top certification consultancies in India when it comes to expert guidance. For many years and with a record of successful BIS registrations, Brand Liaison gives full help to manufacturers, starting with the application and ending with approval.

This is what makes many partners prefer to partner with us:
1. Extensive knowledge about BIS schemes and what is required by Indian standards
2. Improve the timely interaction with labs that are recognized by the BIS
3. Help in getting information together, preparing for audits, and ensuring compliance
4. Additional certifications like WPC, EPR, LMPC, and TEC are also available in one place.

Conclusion

Having BIS certification means more to Indian manufacturers than just meeting the law. Sponsorship is a well-planned move that creates strong relationships, makes the brand look better, and increases sales. With rising consumer expectations, those manufacturers who put emphasis on certification will obey the law and succeed in the market.
It is wise to obtain a BIS certificate, whether starting with a new product or boosting business activities. Having Brand liaison will help you make your work easier and cause no trouble.

Brand Liaison India Private Limited
110, Sharma Complex
A-2, Guru Nanak Pura, Laxmi Nagar
Delhi - 110092, India

Brand Liaison is a trusted compliance consultant in India. It was established in 2014 and registered with the ROC, Ministry of Corporate Affairs, Government of India. Offering expert consultancy services for product certifications like BIS/CRS,BIS/ISI/, WPC Approval, BEE Certification, TEC Compliance, EPR Authorization, LMPC certification, and much more. Helping businesses meet Indian regulatory compliances, to ensure safety, performance, and reliability, we facilitate smooth market entry. With years of experience, we offer top-notch consultancy for producers, manufacturers, and importers.

This release was published on openPR.