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Rise of Biometric Authentication Technologies Industry Trends Gaining Momentum in the Global Password Manager Market
Use code ONLINE30 to get 30% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shiftsPassword Manager Market Size Valuation Forecast: What Will the Market Be Worth by 2025?
The market size of password managers has seen a substantial increase in the past few years. The market, valued at $3.06 billion in 2024, is projected to escalate to $3.75 billion in 2025, with a compound annual growth rate (CAGR) of 22.6%. Factors contributing to this growth include heightened awareness about cybersecurity risks, the increase in the quantity of online accounts and passwords, major instances of data breaching and identity theft, increased usage of digital services and e-commerce, and regulations that demand more robust password security.
Password Manager Market Size Forecast: What's the Projected Valuation by 2029?
In the coming years, the market size of password managers is set to experience a rapid rise. By 2029, it is predicted to increase to $8.28 billion, with an impressive compound annual growth rate (CAGR) of 21.9%. The surge in this period can be traced back to ongoing innovations in password manager technology, the incorporation of biometric authentication for greater security, an increasing focus on user convenience and fluid user experience, rising need for multi-factor authentication systems, consistent growth in online activities, and remote work settings. Key trends for this period include the integration of artificial intelligence and machine learning, the adoption of biometric authentication, password-free authentication solutions, improved user experience and interface designs, cloud-based password management, an increased emphasis on security education and training, cooperative work with internet of things (IoT) devices, and security solutions based on blockchain.
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What Are the Drivers Transforming the Password Manager Market?
The growth of the password manager market is projected to be driven by the escalating cybersecurity threats. Cybersecurity risks encompass possible dangers and weaknesses in the digital space that may jeopardize the privacy, integrity, and access to information and tech systems. Password managers have the capacity to generate complex and unique passwords for every account, augmenting the challenge for hackers to predict or decipher them, and characteristically includes a combination of alphabets, digits, and symbols, generally longer than those individuals would create themselves. For instance, the Department for Science, Innovation and Technology, a government arm in the UK, stated in April 2024 that roughly 22% of companies and 14% of charities suffered cyber crime in the previous year. This percentage escalates to 45% for mid-sized businesses, 58% for big businesses, and 37% for affluent charities. In contrast, among the 50% of businesses and 32% of charities that reported any cybersecurity breaches or attacks, slightly above two in five (44% for businesses and 42% for charities) eventually became a prey to cyber crime. Consequently, the mounting cybersecurity threats are anticipated to stimulate the password manager market.
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What Long-Term Trends Will Define the Future of the Password Manager Market?
In the password manager market, leading companies are prioritizing the development of high-tech features like biometric password managers to acquire a competitive edge. A biometric password manager is essentially a password management system which integrates biometric authentication methods. In an example from July 2022, VINCSS, an internet security service based in Vietnam, launched a FIDO2 platform that they hoped would solidify their reputaton as a market innovator. The unveiled solution, VinCSS FIDO2 KeyVault, uses a HMAC Secret Extension to replace the requirement for a master password in day-to-day tasks, which can minimize the chance of the master password being compromised. As part of the setup process with this service, individuals are generally asked to assign a name to their vault and pick a FIDO2 key. This could be a VinCSS FIDO2 Authenticator or another biometric hardware or software key. Utilizing a private instance technique for key derivation, it ensures that the root secret is only temporarily held in memory during the short interval when the vault is being accessed. This strategy not only boosts security but also aligns seamlessly with the industry's shift towards passwordless authentication systems.
Which Segments in the Password Manager Market Offer the Most Profit Potential?
The password manager market covered in this report is segmented -
1) By Solution Type: Self-Service Password Management, Privileged User Password Management
2) By Product Type: Windows System, Android System, iOS Systems, Linux Systems, Other Systems
3) By Deployment: Cloud Based, On-Premise
4) By Application: Commercial User, Private User
5) By End-User Vertical: Banking, Financial Services And Insurance (BFSI), Healthcare, IT And Telecommunication, Other End-User Verticals
Subsegments:
1) By Self-Service Password Management: Password Reset Tools, Self-Service Password Recovery Solutions, Multi-Factor Authentication (MFA) Integration, Security Questions And Answers, Mobile Password Management Apps
2) By Privileged User Password Management: Password Vaulting Solutions, Session Management Tools, Password Rotation And Policy Enforcement, Access Control And Auditing Features, Secure Sharing And Collaboration Tools
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Which Firms Dominate the Password Manager Market by Market Share and Revenue in 2025?
Major companies operating in the password manager market report are Apple Inc., Microsoft Corporation, Dell Inc., IBM Corporation, CA Technologies Inc., Zoho Corporation, Okta Inc., CyberArk Software Ltd., Untethered Labs Inc., Nord Security, Delinea, Lastpass US LP, 1Password, Keeper Security Inc., ManageEngine, Hitachi ID Systems Inc., Dashlane Inc., Core Security SDI Corporation, Bitwarden Inc., Avatier Corporation, Siber Systems, Id Agent LLC, Lunabee Studio, GateKeeper Enterprise, CommonKey Inc., EnPass, Hypervault, Lamantine Software Company, Password Boss Inc., SplashData Inc., True Key
Which Regions Offer the Highest Growth Potential in the Password Manager Market?
North America was the largest region in the password manager market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the password manager market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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