Press release
Key Factor Supporting Beauty Devices Market Development in 2025: Role Of Beauty Devices In Driving Growth Amidst Rising Demand For Cosmetic Procedures
Use code ONLINE30 to get 30% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shifts.How Large Will the Beauty Devices Market Size By 2025?
In recent times, the market size for beauty devices has experienced a swift expansion. The market is projected to escalate from $52.04 billion in 2024 to $60.48 billion in 2025, with a compound annual growth rate (CAGR) of 16.2%. Reasons for this growth during the historic period include customization, sustainability, concentration on health and wellness, online consultations, and synergy with wearable technology.
How Big Is the Beauty Devices Market Size Expected to Grow by 2029?
Anticipated to witness significant expansion in the upcoming years, the beauty devices market is predicted to escalate to a whopping $111.29 billion by 2029, with a compound annual growth rate (CAGR) of 16.5%. Various factors contributing to this growth during the forecast period include a boost in disposable income, an increasing aging demographic, celebrity endorsements, enhanced consumer awareness, and expansion in the retail sector. The key trends that will characterize this period are the rise of at-home treatments, the incorporation of technology, multifunctional features, technological breakthroughs, and the release of new products.
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Which Key Market Drivers Powering Beauty Devices Market Expansion and Growth?
The rise in cosmetic procedures is anticipated to fuel the expansion of the beauty device market in the future. Cosmetic procedures are medical or aesthetic treatments carried out to enhance or modify an individual's look for non-medical purposes. They are becoming more popular due to factors such as advancements in cosmetic surgery technology that make them safer, less invasive, quicker to recover from, and more affordable. Beauty devices play a vital part in these procedures, providing advanced technology and tools for enhancing different aspects of aesthetic treatments. They aim to address cosmetic issues effectively and innovatively, thereby enhancing an individual's overall appearance. As per the Global Survey 2022 report published by the International Society of Aesthetic Plastic Surgery, a US-based professional organization for board-certified aesthetic plastic surgeons, in September 2023, there was a reported overall 11.2% increase in procedures carried out by plastic surgeons in 2022, with over 14.9 million surgical procedures conducted worldwide. Thus, the rise in cosmetic procedures is contributing significantly to the growth of the beauty device market.
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Which Fast-Growing Trends Are Poised to Disrupt the Beauty Devices Market?
Big players in the beauty devices industry are introducing innovative tech-related products like SmartAppGuided to enhance their market profitability. The SmartAppGuided app serves as a guide to different beauty and pet care devices. For instance, Geske, a beauty tech firm based in Germany, launched the SmartAppGuided app in December 2023. The idea is to help it work seamlessly with varied beauty appliances like face rollers, hydration refreshers, and brushes, providing consumers with bespoke beauty treatments and latest technology. The app forms part of GESKE's holistic skincare product range, incorporating over 150 SmartAppGuided skincare goods and over 250 advanced beauty devices.
What Are the Emerging Segments in the Beauty Devices Market?
The beauty devices market covered in this report is segmented -
1) By Type: Hair Care Devices, Facial Devices, Skin Care Devices, Oral Care Devices, Eye Care Devices
2) By Gender: Female, Male
3) By End Users: Commercial Or Professional, Domestic Or Personalized Or Homecare
Subsegments:
1) By Hair Care Devices: Hair Dryers, Hair Straighteners, Hair Curlers, Hair Clippers
2) By Facial Devices: Facial Cleansing Brushes, Facial Massagers, LED Therapy Masks, Microdermabrasion Devices
3) By Skin Care Devices: Anti-Aging Devices, Acne Treatment Devices, Skin Tightening Devices
4) By Oral Care Devices: Electric Toothbrushes, Water Flossers, Teeth Whitening Devices
5) By Eye Care Devices: Eye Massagers, Eye Wrinkle Removers, Dark Circle Treatment Devices
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Who Are the Global Leaders in the Beauty Devices Market?
Major companies operating in the beauty devices market are Johnson & Johnson, Hitachi Ltd., The Procter & Gamble Company, MTG Co. Ltd., Unilever plc, Panasonic Corporation, L'Oréal S.A., Koninklijke Philips N.V., Shiseido, Amorepacific Corporation, Nu Skin Enterprises Inc., Conair Corporation, Revlon, FOREO, Oriflame, YA-MAN Ltd., Silk'n, Carol Cole Company, Cynosure, LLC, Beurer, Beurer, Sciton Inc., Syneron Medical Ltd., Homedics, Clarisonic, Tria Beauty, TRIA Beauty, NuFACE, Quasar Bio-Tech Inc., Trophy Skin
Which are the Top Profitable Regional Markets for the Beauty Devices Industry?
North America was the largest region in the beauty devices market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the beauty devices market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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