Digital Personalized Nutrition Market Surges with Increased Use of Genomics and Real-Time Health Tracking Devices

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Digital Personalized Nutrition Market - (By Purchase Model (Subscription, One Time Purchase), By End-users (Direct Consumers, Wellness & Fitness Centers, Hospitals & Clinics, Institutions), By Application (Generic Health & Fitness, Disease Based, Sports Nutrition)), Trends, Industry Competition Analysis, Revenue and Forecast To 2034."

According to the latest research by InsightAce Analytic, the Global Digital Personalized Nutrition Market is valued at USD 669.3 Mn in 2024 , and it is expected to reach USD 3094.0 Mn by the year 2034, with a CAGR of 16.6% during the forecast period of 2025-2034.

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Digital personalized nutrition leverages cutting-edge technologies to deliver customized dietary and nutritional plans tailored to an individual's unique physiological and genetic profile. The global market for digital personalized nutrition is expected to witness significant growth in the coming years, primarily driven by advancements in diagnostic technologies. Key contributors to this expansion include the integration of biomarker analysis, microbiome profiling, and DNA sequencing techniques utilizing biological samples such as saliva, blood, and urine.

The proliferation of wearable health devices-including smart wristbands and health patches-further supports market growth by enabling real-time health monitoring and personalized data collection. Technological innovations have substantially improved consumer access to vital nutrition-related insights, particularly concerning food allergies, intolerances, and metabolic health, thereby heightening demand for tailored nutrition solutions.

Increasing consumer awareness surrounding health and wellness, coupled with the rising incidence of chronic diseases where nutrition plays a critical role in both prevention and management, is accelerating adoption across diverse populations. Moreover, the growing fitness and wellness sector-propelled by consumers' increasing inclination to invest in health-enhancing products and services-is catalyzing the development of digital platforms and driving sustained market expansion.

List of Prominent Players in the Digital Personalized Nutrition Market:
• Nutrigenomix
• DayTwo
• CircleDNA
• Ancestry
• Segterra
• Persona
• BiogeniQ
• Baze
• Rootine
• HealthifyMe
• Caligenix
• GenoPalate
• Habit Food
• Personalized
• Levels
• Culina Health
• Sirka
• Lifesum
• Foodvisor
• Nutrium
• 23ANDME
• VIOME
• Noom
• Atlas Biomed
• Other Market Players

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Market Dynamics
Drivers:
The increasing adoption of digital personalized nutrition solutions, coupled with continuous technological advancements, serves as a primary driver for market growth. The proliferation of mobile devices-particularly in emerging economies-is facilitating broader participation in digital health programs. As consumer disposable incomes rise, there is a notable shift toward smartphone adoption, which in turn enhances access to digital personalized nutrition platforms. This widespread smartphone penetration is significantly contributing to the growth and evolution of the industry by enabling seamless user engagement with personalized health services.

Challenges:
Despite the promising growth trajectory, the market faces several challenges, notably the fast-paced nature of technological advancements and escalating concerns regarding data privacy. Given the sensitive nature of personal health data, service providers must address increased risks related to data security and unauthorized access. Platforms that operate through connected medical devices, smartphones, tablets, and remote monitoring systems are particularly vulnerable to cybersecurity threats. The extensive use of internet-connected wearable health devices further amplifies the potential for data breaches, potentially undermining consumer trust and hindering market expansion.

Regional Trends:
North America is expected to command a substantial share of global revenue in the digital personalized nutrition market and is projected to grow at a robust compound annual growth rate (CAGR) in the coming years. This growth is driven by heightened consumer awareness of health and wellness, along with the increasing availability of advanced health-focused solutions. The region's strong demand for improved health outcomes, supported by state-of-the-art technologies, is fueling the uptake of personalized nutrition services. Europe also represents a significant market share, driven by evolving dietary patterns, lifestyle changes, and a growing emphasis on the benefits of balanced nutrition. This rising awareness is anticipated to further boost demand for digital personalized nutrition solutions throughout the region.

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Recent Developments:
• In Nov 2023, Viome Life Sciences recently acquired Naring Health, a digital health and wellness firm that offered personalized clinical and molecular data to enable well-informed decision-making. Viome acquired DiscernDX, a company that provided comprehensive early disease detection, health monitoring, and personalized care for individuals. They also acquired Foodome, a company that analyzed all bioactive compounds in food and utilized network science to explore the relationship between diet, genetic pathways, and diseases. These acquisitions were made under the umbrella of Naring Health.

Segmentation of Digital Personalized Nutrition Market-
By Purchase Model-
• Subscription
• One Time Purchase
By End-users-
• Direct Consumers
• Wellness & Fitness Centers
• Hospitals & Clinics
• Institutions
By Application-
• Generic Health & Fitness
• Disease Based
• Sports Nutrition
By Region-
North America-
• The US
• Canada
• Mexico
Europe-
• Germany
• The UK
• France
• Italy
• Spain
• Rest of Europe
Asia-Pacific-
• China
• Japan
• India
• South Korea
• South East Asia
• Rest of Asia Pacific
Latin America-
• Brazil
• Argentina
• Rest of Latin America
Middle East & Africa-
• GCC Countries
• South Africa
• Rest of Middle East and Africa

Read Overview Report- https://www.insightaceanalytic.com/report/digital-personalized-nutrition-market/2448

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InsightAce Analytic is a market research and consulting firm that enables clients to make strategic decisions. Our qualitative and quantitative market intelligence solutions inform the need for market and competitive intelligence to expand businesses. We help clients gain competitive advantage by identifying untapped markets, exploring new and competing technologies, segmenting potential markets and repositioning products. Our expertise is in providing syndicated and custom market intelligence reports with an in-depth analysis with key market insights in a timely and cost-effective manner.

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This release was published on openPR.