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Navigating the Future: Emotion Analytics Market Trends and Forecast Insights, 2025 Edition
Emotion Analytics Market Size
Emotion Analytics Market Size Growth Forecast: What to Expect by 2025?
The market scale for emotion analytics has been expanding expeditiously over the past couple of years. The industry will catapult from $4.15 billion in 2024 to reach a staggering $4.81 billion in 2025, illustrating a compound annual growth rate (CAGR) of 15.8%. This significant growth during the historical phase can be ascribed to various factors such as the rising adoption of AI technology, surging demand for personalisation, amplified necessity for an improved customer experience, increasing requisition for socially intelligent artificial items, and the escalated employment in healare.
How Will the Emotion Analytics Market Size Evolve and Grow by 2029?
It is anticipated that the emotion analytics market will witness a swift expansion in the immediate future. The market size is projected to surge to $8.65 billion by 2029, with a significant compound annual growth rate (CAGR) of 15.8%. The surging integration with IoT devices, advancements in human-robot interaction, broader applications in human resources, and the expansion of edge computing, all contribute to the projected growth within this timeframe. Key trends during this forecast period look to be emotionally intelligent chatbots and virtual professors, the application of emotional AI in remote work and teamwork software, collaboration across different industries for standardization, and emotionally-responsive marketing campaigns.
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What Drivers Are Propelling the Growth of Emotion Analytics Market Forward?
The surge in IoT usage is anticipated to enhance the expansion of the emotion analytics market in the future. The term Internet of Things (IoT) denotes a network of linked tangible devices, vehicles, appliances, and other items, all fitted with sensors, actuators, software, and network connectivity. The uptake of IoT is escalating owing to its capabilities to allow intelligent connectivity, boost productivity, and deliver instantaneous data analysis in diverse sectors including healare, manufacturing, and transportation. The incorporation of emotion analytics with IoT gadgets can result in more customized, adaptable, and instinctive experiences in a variety of domains, thereby augmenting the overall worth and effectiveness of IoT applications. In January 2022, for instance, data from the GSM Association, a non-profit organization based in the UK, projected a considerable surge in global IoT connections from the 15.1 billion links documented in 2021 to 23.3 billion by 2025. Consequently, the escalating adoption of IoT is spurring the expansion of the emotion analytics market.
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Which Emerging Trends Are Transforming the Emotion Analytics Market in 2025?
Key players in the emotion analytics industry are revolutionizing their services through the integration of emotion AI attention metric technologies, offering customers superior features. Emotion AI, also referred to as affective AI or affective computing, is a specialized branch of artificial intelligence that interprets, responds to, and replicates human emotions. To illustrate, Affectiva, a software company based in the US, launched its unique cloud-based Emotion AI product in September 2023 which incorporates a newly developed attention metric. Utilizing Smart Eye's top-tier automotive safety-grade eye tracking technology, this metric provides significant enhancements for marketers, advertisers, entertainment firms, and market researchers in gauging viewer attention. This comprehensive evaluation technique offers unparalleled accuracy and insights by scrutinizing head orientation and visual focus.
What Are the Key Segments in the Emotion Analytics Market?
The emotion analytics market covered in this report is segmented -
1) By Type: Text Analytics, Facial Analytics, Speech Analytics, Video Analytics
2) By Deployment Mode: On-premise, Cloud
3) By Enterprise Size: Large Enterprise, SME's
4) By Application: Customer Experience Management, Sales And marketing Management, Competitive Intelligence, Public Safety And Law Enforcement, Workforce Management
5) By End User: Retail, IT And Telecom, BFSI, Government, Defense And Security, Others End User
Subsegments:
1) By Text Analytics: Sentiment Analysis, Emotion Detection, Topic Modeling
2) By Facial Analytics: Facial Expression Recognition, Emotion Recognition From Images, Real-Time Facial Tracking
3) By Speech Analytics: Voice Emotion Recognition, Speech-To-Text Analysis, Tone And Pitch Analysis
4) By Video Analytics: Emotion Recognition In Videos, Behavioral Analysis, Scene Context Analysis
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Who Are the Key Players Shaping the Emotion Analytics Market's Competitive Landscape?
Major companies operating in the emotion analytics market report are Apple Inc., Google LLC, Microsoft Corporation, Deloitte Touche Tohmatsu Ltd., IBM Corporation, Hexagon AB, Tobii AB, NVISO, Gorilla Technology Group, Cogito Corporation, Kairos AR Inc., Noldus Information Technology, Humanyze, Sensum Co., Clarifai Inc., Emotiv Inc., Lexalytics Inc., Affectiva Inc., Beyond Verbal, NuraLogix Corp., iMotions A/S, Empath Inc., Audeering GmbH, Nemesysco Ltd., Adoreboard, Emotion Research Lab, Neuromore, Sentiance NV
What Geographic Markets Are Powering Growth in the Emotion Analytics Market?
North America was the largest region in the emotion analytics market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the emotion analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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