Connected Living Room Market Poised to Hit $93.08 Billion by 2029 with Accelerating Growth Trends

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Connected Living Room Market Size Growth Forecast: What to Expect by 2025?
The size of the connected living room market has seen robust expansion in the past few years. The market is set to grow from its value of $60.78 billion in 2024 to an estimated $66 billion in 2025, indicating a compound annual growth rate (CAGR) of 8.6%. This growth during the historical period can be ascribed to various factors such as a surge in internet accessibility, escalating consumer needs for content, rapid spread of smart devices, rising consciousness about home automation, along with the incorporation of Artificial Intelligence (AI) and voice control.

How Will the Connected Living Room Market Size Evolve and Grow by 2029?
The connected living room market is poised for robust expansion in the foroming years, with projections indicating a growth to $93.08 billion by 2029, at a compound annual growth rate (CAGR) of 9.0%. The expected growth during this forecast period is primarily due to the introduction of virtual and augmented realities (VR/AR), an amplified emphasis on cybersecurity measures, development of smart home ecosystems, rising trends in customization/personalization, and an increased focus on environmental sustainability. Key trends identified for the forecast period encompass the implementation of 5G technology, strategic collaborations and partnerships, speedy advancements in technology, the incorporation of 5G technology, and the growing importance of personalization and customization.

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What Drivers Are Propelling the Growth of Connected Living Room Market Forward?
The acceleration in smartphone and tablet usage is anticipated to fuel the expansion of the connected living room market onwards. Smartphones, versatile mobile devices equipped with telecommunication capability, internet access, apps, and a touchscreen interface, have become more prevalent due to increasing consumer interest in connectivity and a wealth of varied features. These features have rendered them indispensable for integration and interactive entertainment in connected residences. In connected living rooms, smartphones are utilised to integrate and control a range of smart devices and entertainment systems. Smartphones function as primary control centers, enabling users to manage and operate smart TVs, streaming gadgets, smart speakers, lighting systems, thermostats and other compatible devices within their household. For instance, Uswitch Limited, a UK-based financial conduct authority, reported that there were 71.8 million mobile connections in the UK in 2022, reflecting an increase of 3.8% (or about 2.6 million) from 2021. By 2025, it is estimated that approximately 65 million people, or 95% of the projected 68.3 million population in the UK, will possess a smartphone. Consequently, the surge in smartphone usage is set to stimulate the development of the connected living room market.

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Which Emerging Trends Are Transforming the Connected Living Room Market in 2025?
Leading firms in the connected living room market are concentrating their efforts on creating products and services that are technologically sophisticated, like smart home solutions, in order to heighten the level of convenience, connectivity, and entertainment made available to consumers. These solutions blend technology with automation to advance home management, security, entertainment, and energy efficiency, ultimately enhancing the living experience. For instance, in June 2022, the South Korea-based electronic manufacturing firm, Samsung Electronics Co. Ltd., unveiled their SmartThings Home Life. This product line offers an all-encompassing smart home solution including smart things innovations for cooking, energy, clothing care, pet care, air care, and home care. The SmartThings Home Life, with its compatibility with thousands of devices and partnerships with 270 global partners, amplifies home connectivity and offers smartphone control to the users. Additionally, Samsung has revealed new AI features in their updated Family Hub to further augment convenience in everyday activities.

What Are the Key Segments in the Connected Living Room Market?
The connected living room market covered in this report is segmented -

1) By Product Type: Smart Televisions (TV), Gaming Consoles, Computer And Laptops, Smart Speakers, Smartphones And Tablets, Security Systems, Lighting Systems
2) By Component: Sensors, Thermostats, Cameras, Communication Device, Other Components
3) By Application: Video Streaming, Audio Streaming, Gaming, Security

Subsegments:
1) By Smart Televisions (TV): OLED TVs, QLED TVs, LED Or LCD TVs, Smart TVs with AI Integration, 4K And 8K Ultra HD TVs
2) By Gaming Consoles: PlayStation, Xbox, Nintendo Switch, Streaming Game Consoles, Cloud Gaming Devices
3) By Computers And Laptops: Desktop Computers, Laptops, All-in-One PCs, Hybrid Or Convertible Devices, Gaming PCs Or Laptops
4) By Smart Speakers: Amazon Echo, Google Nest, Apple HomePod, Sonos Speakers, Smart Soundbars
5) By Smartphones And Tablets: Smartphones (Android, iOS), Tablets (iOS, Android, Windows), Phablets, Foldable Devices
6) By Security Systems: Smart Cameras, Smart Doorbells, Motion Detectors, Smart Locks, Home Alarm Systems
7) By Lighting Systems: Smart Bulbs, Smart Light Switches, Smart Light Panels, LED Strip Lights, Smart Ceiling Lights

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Who Are the Key Players Shaping the Connected Living Room Market's Competitive Landscape?
Major companies operating in the connected living room market are Amazon.com Inc., Apple Inc., Google LLC, Samsung Electronics Co. Ltd., Hitachi Ltd., Siemens AG, General Electric, Sony Corporation, Panasonic Corporation, Schneider Electric SE, Honeywell International Inc., Toshiba Corporation, Toshiba Corp., Pioneer Corporation, Eaton Corporation, LG Corporation, Koninklijke Philips N.V., Emerson Electric Co., Signify Holding, Rockwell Automation Inc., Osram GmbH, Roku Inc., Visionox Company, Ritek Corporation, Raystar Optronics Inc

What Geographic Markets Are Powering Growth in the Connected Living Room Market?
Asia-Pacific was the largest region in the connected living room market in 2024. The regions covered in the connected living room market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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