Press release
Pea Milk Market Poised for Explosive Growth, Set to Reach USD 289.7 Million by 2035 Amid Surging Plant-Based Demand
The global pea milk market is on the cusp of significant expansion, projected to nearly double in value from an estimated USD 142 million in 2025 to a robust USD 289.7 million by 2035. This impressive growth, at a compound annual growth rate (CAGR) of 13.0%, is fueled by a global consumer shift towards healthier, sustainable, and allergen-friendly plant-based dairy alternatives.This comprehensive market forecast highlights the increasing prominence of pea milk within the rapidly evolving food and beverage landscape. "The rise in demand for plant-based beverages, particularly pea milk, reflects the shift in consumer preferences toward healthier, sustainable alternatives. We're committed to expanding our product offerings to meet this growing demand," stated Adam Lowry, Founder of Ripple Foods, a leading player in the market holding a 15% share.
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Key Market Insights:
Dominant Flavors and Packaging: Original Flavor Pea Milk is expected to maintain its leadership, accounting for 55% of the market share in 2025, underscoring its broad appeal. Tetra Packs will remain the preferred packaging format, commanding a significant 60% share due to their convenience and extended shelf life.
India Leads the Charge: India is set to emerge as the fastest-growing market, with an astounding CAGR of 22.2% during the forecast period. This surge is attributed to rising health awareness, increasing availability of diverse plant-based options, and the growing reach of online retail platforms in urban centers.
Competitive Landscape: The pea milk market, while fragmented, is seeing strong innovation from key players. Ripple Foods, Sproud, and Bolthouse Farms are at the forefront, leveraging substantial investments to expand their product lines and reach. Emerging players like Devon Garden Foods and Qwrkee Foods Ltd. are carving out niches with high-protein and nutrient-enriched variants, indicating a vibrant and dynamic market.
Market Penetration: Pea milk currently occupies a notable 8-10% of the broader plant-based beverage market, showcasing its competitive edge against almond, soy, and oat milks, particularly due to its clean-label and allergen-friendly advantages. Within the dairy alternatives market, it contributes around 5-7%, driven by the demand for lactose-free and sustainable options. Its high protein content and neutral flavor profile also secure a 10-12% share in the non-dairy protein beverage segment.
Driving Forces and Market Challenges:
The primary catalyst for this market boom is the accelerating adoption of vegan and plant-based diets. Consumers are increasingly aware of the environmental impact of traditional dairy farming and are actively seeking alternatives free from lactose and common allergens. Pea milk, derived from yellow peas, stands out as a nutritious option, boasting high protein and calcium content, making it a favorite among health-conscious individuals and those seeking versatile ingredients for cooking and beverages. Its lower carbon footprint further resonates with eco-conscious consumers.
However, the market faces a key challenge: the high production cost of pea milk. The intricate processes involved in extracting, formulating, and fortifying pea protein can lead to a higher retail price, potentially limiting its accessibility for a broader middle-class consumer base. Furthermore, the unique texture and taste profile of pea milk may not appeal to all palates, posing a hurdle for mass adoption.
Key Trends and Regional Dynamics:
The market is witnessing a significant trend towards the development of functional and flavored pea milk variants. Brands are introducing products fortified with added minerals, probiotics, and vitamins, catering to health-conscious consumers. Concurrently, the proliferation of diverse flavors like chocolate, vanilla, and coffee is expanding pea milk's appeal to a wider demographic, including youth and families, aligning with the growing demand for personalization.
Beyond India's rapid expansion, China is projected to grow at a CAGR of 19.3%, driven by rapid urbanization and increasing disposable incomes that support the demand for convenient and healthy food options. In Canada, strong demand for plant-based foods and a robust agricultural sector are fostering innovation, with companies like Ripple Foods leading the charge. The U.S. market benefits from supportive government health and nutrition regulations, with dietary guidelines recommending plant-based dairy alternatives. The UK is also seeing increased adoption as consumers seek healthier options to combat rising obesity rates, valuing pea milk's lower saturated fat content and added nutrients.
Competitive Analysis & Recent Developments:
Leading players are continuously innovating to solidify their market positions. Ripple Foods, with its significant funding, continues to develop proprietary pea protein isolates like Ripptein to enhance taste and nutritional profiles. Sproud is strategically targeting North America with its green, low-carbon pea milk, supported by recent funding. Bolthouse Farms has expanded its plant-based offerings with its Protein Milk line.
Recent industry news includes Lantmännen Biorefineries acquiring a 10% stake in Sproud, signaling a strengthening of the pea protein value chain and expansion of plant-based protein production.
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Key Market Players:
• Ripple Foods
• Sproud
• Bolthouse Farms
• Snappea Foods
• Qwrkee Foods Ltd
• Devon Garden Foods
• VLY Foods
• Nestle SA
• Freedom Foods
• Mighty Pea
The robust growth forecast and ongoing innovation within the pea milk market underscore its pivotal role in the future of plant-based nutrition. As consumer preferences continue to evolve towards healthier and more sustainable choices, pea milk is well-positioned for sustained expansion.
Explore FMI's related ongoing Coverage in Food and Beverage Domain:
Peanut Milk Market: https://www.futuremarketinsights.com/reports/peanut-milk-market
Chickpea Milk Market: https://www.futuremarketinsights.com/reports/chickpea-milk-market
Pea Protein Market: https://www.futuremarketinsights.com/reports/pea-protein-market
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About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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