Vietnam Residential Real Estate Market Set to Reach USD 57.08 Billion by 2030, Driven by Urbanization and Mid-Market Demand

Mordor Intelligence has published a new report on the "Vietnam Residential Real Estate Market" offering a comprehensive analysis of trends, growth drivers, and future projections

Introduction: Growth Driven by Urban Expansion and Rising Demand

The Vietnam residential real estate market is poised for significant growth, with its size projected to increase from USD 33.19 billion in 2025 to USD 57.08 billion by 2030, marking a robust compound annual growth rate (CAGR) of 11.45%. This expansion reflects a combination of rising urbanization, population growth, and evolving housing preferences among Vietnamese buyers. Rapid infrastructural development, coupled with a growing middle-class population, continues to boost demand for both new housing and rental properties across the country.

Vietnam's two major cities-Ho Chi Minh City and Hanoi-remain the primary hubs of real estate activity, but emerging cities like Danang and Hai Phong are also experiencing increased investment interest. While the luxury segment continues to attract high-net-worth individuals and overseas Vietnamese investors, the mid-market and affordable segments are increasingly shaping the country's housing narrative. A shift in buyer sentiment, post-pandemic recovery, and supportive government policies further contribute to market momentum.

Report Overview: https://www.mordorintelligence.com/industry-reports/residential-real-estate-market-in-vietnam?utm_source=openpr

Key Trends: Mid-Market Expansion, Suburban Growth, and Evolving Rental Preferences

Rising Demand for Mid-Market Housing
The mid-market housing segment is becoming the backbone of Vietnam's residential property market. With more urban households falling into the middle-income category, the demand for moderately priced yet quality housing is increasing rapidly. Developers are tailoring their projects to meet this demand by offering well-planned apartments with essential amenities in both inner and outer city areas.

Shift Toward Suburban and Satellite Cities
As property prices continue to escalate in core urban districts, buyers are increasingly turning to suburban areas and secondary cities. Developments near metro lines, ring roads, and expressways are attracting attention due to improved accessibility. Cities such as Binh Duong, Long An, and Dong Nai near Ho Chi Minh City are gaining traction, while districts on the outskirts of Hanoi are also becoming residential hubs.

Growth in the Rental Housing Segment
The rental segment is witnessing consistent demand, particularly from students, migrant workers, and young professionals who prioritize flexibility and location over ownership. Smaller units, serviced apartments, and co-living models are gaining popularity in cities like Ho Chi Minh City and Hanoi. This has encouraged developers and private investors to explore long-term leasing models and invest in high-demand rental zones.

Increasing Appeal of the Secondary Market
With the primary market often tied to lengthy construction timelines and speculative pricing, many buyers are turning to the secondary market. Resale properties offer immediate occupancy and better value in well-established neighborhoods. This trend is supporting liquidity and boosting buyer confidence, especially among first-time homeowners and investors seeking rental income.

Limited but Steady Demand for Villas and Landed Houses
While apartments dominate overall demand, villas and landed houses continue to attract attention from high-income groups. These properties are typically located in gated communities or urban fringes and appeal to buyers seeking privacy and space. However, their growth remains limited by high prices and restricted land availability in major cities.

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Market Segmentation: A Diverse Mix Across Property Type, Price, and Geography

The Vietnam residential real estate market is segmented across several key dimensions:

By Property Type:

Apartments and Condominiums: The most in-demand segment, especially in major urban centers.

Villas and Landed Houses: Targeted by higher-income buyers, mostly in premium locations or gated suburbs.

By Price Band:

Affordable Housing: Driven by government housing programs and first-time buyers.

Mid-Market Segment: Largest contributor to demand, serving middle-class families.

Luxury Housing: Limited in supply but popular among high-income individuals and expatriates.

By Business Model:

Sales: Dominant model with high buyer interest, especially in the primary market.

Rental: Growing steadily in urban areas, especially among young professionals and students.

By Mode of Sale:

Primary Sales: Includes new developments and pre-sales, particularly from leading developers.

Secondary Sales: Increasingly attractive for investors and end-users looking for ready-to-move properties.

By Key Cities and Provinces:

Ho Chi Minh City: The largest and most active market with diverse offerings.

Hanoi: Strong demand for mid to high-end housing, with increasing rental yields.

Danang and Hai Phong: Emerging hotspots due to economic development and improved infrastructure.

Each of these segments plays a crucial role in shaping the market dynamics, offering opportunities for varied stakeholders including developers, investors, and buyers.

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Key Players: Leading Developers Driving Supply Pipeline

The Vietnam residential real estate market is shaped by several key developers, many of whom have established a strong brand presence and large-scale project pipelines.

Vinhomes: A leading developer with a nationwide footprint, Vinhomes has delivered large residential townships featuring integrated amenities and community infrastructure. The company continues to set benchmarks in project execution and customer trust.

Novaland Group: Known for its diversified portfolio, Novaland focuses on both urban and resort-style residential developments. The company has been active in Ho Chi Minh City and has also expanded into tourism-related housing in southern provinces.

Dat Xanh Group: A major player in the mid-market segment, Dat Xanh is recognized for its cost-efficient projects targeted at the growing middle-class population. Its focus on affordability without compromising on quality has garnered strong buyer interest.

Sun Group: With a focus on premium housing and mixed-use developments, Sun Group's offerings are particularly popular among affluent buyers. Their projects often combine residential units with leisure and hospitality facilities.

Phat Dat Corporation: Specializing in high-end housing and commercial spaces, Phat Dat continues to expand its footprint across southern Vietnam. The company's emphasis on location and design has helped it cater to a niche buyer segment.

These developers play a crucial role in expanding the residential housing stock, improving design standards, and addressing diverse buyer preferences. Their ability to manage large-scale developments while responding to market needs has contributed to Vietnam's growing real estate landscape.

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Conclusion: Sustained Growth Backed by Demand and Infrastructure

The Vietnam residential real estate market is expected to maintain strong growth over the next five years. The combination of urban migration, a growing middle class, and continued infrastructure investment is reinforcing demand across all housing segments. While affordable and mid-market units remain central to expansion, the luxury and rental segments are also seeing steady interest.

Developers and investors who adapt to changing consumer preferences-such as smaller formats, co-living options, and suburban developments-are likely to stay competitive. As cities continue to expand outward and housing needs diversify, Vietnam's residential real estate market is set to offer dynamic opportunities for domestic and international stakeholders alike.

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Industry Related Reports

Turkey Residential Real Estate Market: Turkey Residential Real Estate Market Report is Segmented by Property Type (Villas & Landed Houses, Apartments & Condominiums), by Price Band (Affordable Housing, Mid-Market, and Luxury), by Business Model (Sales and Rental), by Mode of Sale (Primary (New-Build), and More), and by Key Cities (Istanbul, Ankara and More).

Get more insights: https://www.mordorintelligence.com/industry-reports/residential-real-estate-market-in-turkey?utm_source=openpr

Scandinavian Residential Real Estate Market: Scandinavian Residential Real Estate Market is Segmented by Property Type (Apartments & Condominiums, and Villas & Landed Houses), by Price Band (Affordable, Mid-Market, and Luxury), by Business Model (Sales and Rental), by Mode of Sale ( Primary (New-Build) and Secondary (Existing-Home Resale)), and by Country (Norway, Sweden, and Denmark).

Get more insights: https://www.mordorintelligence.com/industry-reports/residential-real-estate-market-in-scandinavian-countries?utm_source=openpr

France Residential Real Estate Market: The France Residential Real Estate Market is Segmented by Property Type (Apartments & Condominiums and Villas & Landed Houses), Price Band (Affordable, Mid-Market and Luxury), Mode of Sale (Primary and Secondary), Business Model (Sales and Rental) and Region (Île-De-France, Provence-Alpes-Côte D'Azur, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine and Rest of France).

Get more insights: https://www.mordorintelligence.com/industry-reports/residential-real-estate-market-in-france?utm_source=openpr

Brazil Residential Real Estate Market: The Brazil Residential Real Estate Market Report is Segmented by Property Type (Villas & Landed Houses, Apartments & Condominiums), by Price Band (Affordable Housing, Mid-Market, and Luxury), by Business Model (Sales and Rental), by Mode of Sale (Primary (New-Build), and More), and by Key Cities (São Paulo, Brasília, and More). The Report Offers Market Size and Forecasts in Value (USD) for all the Above Segments.

Get more insights: https://www.mordorintelligence.com/industry-reports/residential-real-estate-market-in-brazil?utm_source=openpr

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