Press release
Consumer Genomics Market Rising Business-Opportunities to Reach USD 12.59 Bn. by 2030.
Consumer Genomics Market
The global Consumer Genomics Market was valued at USD 3.29 billion in 2023 and is forecast to surge to approximately USD 12.59 billion by 2030, registering an impressive CAGR of 21.1% during the 2024-2030 period.
Higher demand is driven by rising awareness of personal health, wider access to DTC (direct‐to‐consumer) testing, and ongoing advancements in sequencing technologies.
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►Competitive Landscape
The market features several established and emerging players:
23andMe, Ancestry.com, Helix, Myriad Genetics, and Illumina lead in ancestry, wellness, and diagnostics.
Intensifying competition has sparked strategic growth moves-Illumina notably acquired GRAIL to reinforce early cancer detection, while Invitae strengthened its oncology portfolio via the ArcherDX acquisition.
This wave of M&A and partnerships underscores ongoing market consolidation, as firms scale through vertical integration and portfolio expansion.
►Regional Insights
♦ 🇺🇸 United States: Growth & Opportunity
The U.S. dominates with ~46% market share in 2023.
Growth: Strong reimbursement support and advanced healthcare infrastructure drive adoption.
Opportunity: DTC ancestry/journey kits remain popular, boosting revenue streams with personalized health insights.
♦ Asia Pacific: Trends & Updation
Trend: Management technologies from China, India, and Japan accelerate adoption of wellness & nutrition genomics.
Updation: China's DNA sequencing market reached US $1.3 billion in 2022 and is growing at 17.2% CAGR.
Rising R&D investments and a large consumer base contribute to rapid growth.
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♦ Europe: Growth & Opportunity
Europe shows steady growth in both ancestry and wellness genomics.
Opportunity: Integration with national health systems and growing awareness provide fertile ground for broader consumer adoption.
♦ Middle East & Africa (MEA): Trends & Updation
Growth is still nascent but gaining pace in the UAE, GCC, and South Africa.
Trend: DTC offerings are expanding regionally, with growing interest in personalized wellness as regulatory frameworks evolve.
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► Market Segmentation: In-Depth Analysis:
by Application
Genetic Relatedness
Ancestry
Diagnostic
Sports Nutrition & Health
Personalized Medicines
by End User
Research Institute
Healthcare facilities
Diagnostic Centers
Pharmaceuticals Company
Others
by Product and service
Consumables
Systems and Software
Others
For deeper market insights, peruse the summary of the research report:https://www.maximizemarketresearch.com/market-report/global-consumer-genomics-market/99942/
► Learn about the top players driving innovation in the Market :
1. Ancestry
2. Gene By Gene, Ltd.
3. Myriad Genetics, Inc.
4. Color Genomics, Inc.
5. Mapmygenome
6. Positive Biosciences, Ltd.
7. Future Genetics
8. My Heritage Ltd.
9. Pathway Genomics
10. VERITAS
11. Amgen, Inc.
12. Code Life
13. Diagnosis, Inc.
14. Toolbox Genomics
15. Soma Logic, Inc.
16. Illumine, Inc.
17. Helix OpCo LLC
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► About Maximize Market Research:
Maximize Market Research is a multifaceted market research and consulting company with professionals from several industries. Some of the industries we cover include medical devices, pharmaceutical manufacturers, science and engineering, electronic components, industrial equipment, technology and communication, cars and automobiles, chemical products and substances, general merchandise, beverages, personal care, and automated systems. To mention a few, we provide market-verified industry estimations, technical trend analysis, crucial market research, strategic advice, competition analysis, production and demand analysis, and client impact studies.
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