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Mobile Gaming Market Growth Accelerates: Strategic Forecast Predicts $336.57 Billion by 2029

07-22-2025 09:42 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Mobile Gaming

Mobile Gaming

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How Large Will the Mobile Gaming Market Size By 2025?
In the last few years, there's been a stark acceleration in the expansion of the mobile gaming market. The market size is projected to escalate from $146.33 billion in 2024 to $166.64 billion in 2025, indicating a compound annual growth rate (CAGR) of 13.9%. The historical growth has been influenced by factors such as the widespread of smartphones and mobile devices, advancements in mobile graphics and processing power, the prevalence of mobile network connections and the surge of casual and hyper-casual games.

How Big Is the Mobile Gaming Market Size Expected to Grow by 2029?
It is projected that the mobile gaming sector will expand significantly in the years to come, reaching a valuation of $336.57 billion in 2029 with a compound annual growth rate (CAGR) of 19.2%. This impressive growth in the predicted period can be linked to factors such as the rise of e-sports and competitive mobile gaming, the emergence of cross-platform gaming, and initiatives towards sustainability and the environment. During the forecast period, the notable trends could encompass the incorporation of artificial intelligence (AI), the advent of app stores and digital distribution channels, the development of in-app purchase and monetization strategies, e-sports, competitive mobile gaming, and the integration of social functionalities.

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Which Key Market Drivers Powering Mobile Gaming Market Expansion and Growth?
The expansion of the mobile gaming market is anticipated to be driven by the increasing prevalence of smartphones. There are several factors contributing to this growth, including increasing internet penetration, greater use of social media, the simplicity and convenience of communication, the affordability of feature-rich phones, social status implications, rising income levels, and dependency on mobile phones. The burgeoning smartphone penetration will lead to a surge in mobile gaming demand, given their extensive use for gaming and pastime activities. For example, Uswitch Limited, a UK-based financial conduct authority, reported in February 2023 that there were 71.8 million smartphones in the UK at the start of 2022, marking a 3.8% (or around 2.6 million) hike from 2021. Further projections show that by 2025, out of 68.3 million people residing in the UK, 95% (or nearly 65 million individuals) will own a smartphone. This emphasizes the escalating smartphone penetration, which, in turn, will steer the growth of the mobile gaming market.

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Which Fast-Growing Trends Are Poised to Disrupt the Mobile Gaming Market?
Advancements in technology are becoming a vital trend observed in the mobile gaming industry. There is a fusion of virtual reality (VR) and augmented reality (AR) technologies, which are revolutionizing mobile gaming by providing deeply immersive experiences. VR brings to life a digitally created world with elements so real, they can deceive the senses. On the other hand, AR enhances the existing physical environment by overlaying virtual elements. Unlike VR, AR doesn't transport users to a new environment but enriches the current one within the gaming scenario. Top market players are attempting to solidify their market stance by introducing technology-centric mobile games. For example, in April 2022, American tech giant Meta (formerly known as Facebook) announced the Meta Quest Gaming presentation for 2022 and launched a VR rendition of Ghostbusters. This VR experience will enable players to chase, shoot, and trap ghosts in the Ghostbusters universe, with options for both single-player and multiplayer modes.

What Are the Emerging Segments in the Mobile Gaming Market?
The mobile gaming market covered in this report is segmented -

1) By Device Type: Smartphone, Smartwatch, PDA, Tablet, Other Devices Types
2) By Operating System: Android, iOS, Windows, Other Operating Systems
3) By Genre: Action And Adventure, Arcade, Roleplaying, Sports, Other Genres
4) By Subscription: Free, Premium

Subsegments:
1) By Smartphone: iOS Devices, Android Devices
2) By Smartwatch: Apple Watch, Android Wear Smartwatches
3) By PDA (Personal Digital Assistant): Legacy PDAs, Hybrid Devices
4) By Tablet: iOS Tablets (iPad), Android Tablets, Windows Tablets
5) By Other Device Types: Handheld Consoles, Portable Gaming Devices, VR (Virtual Reality) Headsets

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Who Are the Global Leaders in the Mobile Gaming Market?
Major companies operating in the mobile gaming market include Apple Inc., Google LLC, Microsoft Corporation, Tencent Holdings Limited, NetEase Inc., Nintendo Co Ltd., Bandai Namco Entertainment Inc., Activision Blizzard Inc, Electronic Arts Inc, CyberAgent Inc, Take-Two Interactive Software Inc., Square Enix Holdings Co Ltd., Zynga Inc., King Digital Entertainment Limited, Roblox Corporation, Ubisoft Entertainment SA, Supercell Oy, Playrix Holding Ltd, Niantic Inc., GungHo Online Entertainment Inc, GLU Mobile Inc., Voodoo SAS, Gameloft SE, Jam City Inc., Rovio Entertainment Corporation, Machine Zone Inc., Miniclip SA, Juego Studios LLP

Which are the Top Profitable Regional Markets for the Mobile Gaming Industry?
Asia-Pacific was the largest region in the mobile gaming market in 2024. The regions covered in the mobile gaming market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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4. Consultants & Analysts - To support market entry, expansion strategies, and client advisory work.

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With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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