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Driving Print Media Market Growth in 2025: The Role of Rapid Growth Of E-Book Sales Reshaping The Publishing Industry In Print Media Market
Use code ONLINE30 to get 30% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shifts.What Is the Expected CAGR for the Print Media Market Through 2025?
There has been consistent growth in the print media market size over the past few years. The market is projected to swell from $348.31 billion in 2024 to $359.53 billion in 2025, accounting for a compound annual growth rate (CAGR) of 3.2%. Factors contributing to the growth during the historic period include reader demographics, changing advertising trends, rising globalization and international news, economic circumstances, and diversified content.
What's the Projected Size of the Global Print Media Market by 2029?
The size of the print media market is predicted to experience a slight expansion in the coming years, reaching $388.95 billion in 2029 with a compound annual growth rate (CAGR) of 2.0%. This forecasted growth is mainly due to the use of subscription models and paywalls, sustainability efforts, a focus on community and local content, collaborations with brands, specialized audiences, and government backing and subsidies. Main trends to watch include advances in interactive print technologies, incorporation of digital elements and hybrid models, competition from digital media, technological advancements in the printing industry, and practices promoting sustainability and environmental friendliness.
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Top Growth Drivers in the Print Media Industry: What's Accelerating the Market?
The market for e-books is expanding at a quick pace in established markets like the USA and Europe. A larger proportion of earnings come from e-books than physical prints in developed markets, including the US and UK. PWC, a multinational professional services firm based in the UK, predicts that the overall global revenue for book publishers will experience an upward trend, forecasted to grow at a 1.7% CAGR. Despite the continuous contraction in the physical book publishing industry estimated at a decline of -2.8%, this is counteracted by the growth of the e-book industry which is projected to grow at a CAGR of 11.7% during the same period. The predilection of consumers towards digital formats is projected to have a considerable influence on market growth during this timeframe.
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What Trends Will Shape the Print Media Market Through 2029 and Beyond?
The surge in social media usage and the resultant increase in consumer data is fueling the expansion of the newspaper and magazine industry. With the help of digital technology, newspaper and magazine publishers are able to gain a comprehensive and more detailed understanding of their consumers, distributors, and other significant stakeholders. Publishers prioritizing digital are heavily investing in developing in-house data and analytics teams. Take for instance, Next Big Sound, an American company offering analytics for online music. Their Next Big Book application is a novel platform for the publishing industry, providing essential information about sales, publicity events, social media, and web trends to give a full perspective of a book's performance. It identifies the most impactful elements such as news preferences, columnist inclinations, and genre preferences.
What Are the Main Segments in the Print Media Market?
The print media market covered in this report is segmented -
1) By Type: Directory, Mailing List, And Other Publishers, Book Publishers, Newspaper & Magazines Publishers
2) By Business Model: Subscription, Advertising
3) By Application: Publishing House, Newspaper Office, Other Applications
Subsegments:
1) By Directory, Mailing List, And Other Publishers: Telephone Directories, Business Directories, Mailing List Services
2) By Book Publishers: Trade Publishers, Academic Publishers, Self-Publishing
3) By Newspaper And Magazines Publishers: Daily Newspapers, Weekly Newspapers, Monthly Magazines, Specialty Magazines
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Which Top Companies are Driving Growth in the Print Media Market?
Major companies operating in the print media market include News Corporation, Gannett Co. Inc., The New York Times Company, Hearst Communications Inc., Tribune Publishing Company, Axel Springer SE, Daily Mail and General Trust plc, The Washington Post Company, Advance Publications Inc., Guardian Media Group, Grupo Clarín, Japan Times Ltd., Globe Media Partners LLC, Schibsted ASA, Singapore Press Holdings, Torstar Corporation, Postmedia Network Inc., Lee Enterprises Inc., The E.W. Scripps Company, Bonnier AB, Bauer Media Group, Condé Nast, DMG Media, Archant Limited, Grupo Reforma
Which Regions Will Dominate the Print Media Market Through 2029?
Asia-Pacific was the largest region in the print media market in 2024. Middle East is expected to be the fastest growing region in the forecast period. The regions covered in the print media market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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