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Rising Internet Usage Propels Growth In Online Lottery Market: Transformative Forces Shaping the Online Lottery Market Landscape in 2025
Use code ONLINE30 to get 30% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shifts.How Large Will the Online Lottery Market Size By 2025?
In recent times, there has been a significant expansion in the size of the online lottery market. Presently valued at $12.68 billion in 2024, it is projected to increase to $13.57 billion in 2025, with a compound annual growth rate (CAGR) of 7.0%. Factors contributing to the growth during the historic period include robust economic expansion in developing markets, a surge in smartphone usage, a heightened interest in online gamb*ling, and an upsurge in digitalization.
How Big Is the Online Lottery Market Size Expected to Grow by 2029?
The digital lottery market is anticipated to witness robust growth in the upcoming years, with an expected worth of $19.73 billion by 2029, at a 9.8% compound annual growth rate (CAGR). This projected surge can be largely credited to factors such as higher internet accessibility, burgeoning population, and amplified governmental backing. Predominant trends within this forecast period encompass the leveraging of digital platforms for better reach and convenience, progressive technological improvements particularly on blockchain technologies and cryptocurrencies, escalating funding to devise new lottery games, and tactical alliances and amalgamations among market players.
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Which Key Market Drivers Powering Online Lottery Market Expansion and Growth?
The rise in Internet usage is anticipated to fuel the expansion of the online lottery market. This penetration refers to the percentage of a country's populace with Internet access, as demonstrated by the ratio of Internet users. The global mobile lottery sales have shot up largely due to the increased adoption of smartphones and the internet. An online lottery is a game synchronized with a central computer via a telecommunications network, hence the growing number of Internet users propel the growth of the online lottery market. For example, the International Telecommunication Union, a specialized agency of the United Nations based in Switzerland, reported in October 2023 that about 67 percent of the world's population, or 5.4 billion people, are internet users, a bump from 5.1 billion in 2022. Consequently, the growing Internet penetration propels the expansion of the online lottery market.
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Which Fast-Growing Trends Are Poised to Disrupt the Online Lottery Market?
Online lottery services are prioritizing the launch of mobile lottery applications as a strategy to offer consistent services to their clients and fortify their position in the market. These applications offer unprecedented convenience to users, making it possible to play lottery games anytime, anywhere through their smartphones or tablets. This ease of access promotes more regular participation. For instance, in October 2022, Jackpocket, a US-based digital lottery ticket platform that enables users to buy official state lottery tickets through their mobile devices, introduced a new lottery application in Idaho, USA. The app provides players with the option to play their preferred lottery games using their mobile devices. It also enables them to check their tickets, get automatic notifications if they win, and claim prizes directly through the application.
What Are the Emerging Segments in the Online Lottery Market?
The online lottery market covered in this report is segmented -
1) By Type: Lotto, Quizzes Type Lottery, Numbers Game, Scratch-Off Instant Games, Other Types
2) By Platform: Desktop, Mobile
Subsegments:
1) By Lotto: Traditional Lotto, Super Lotto, Multi-State Lotto
2) By Quizzes Type Lottery: Trivia Quizzes, Knowledge-Based Quizzes, Skill-Based Quizzes
3) By Numbers Game: Pick 3 Games, Pick 4 Games, Daily Numbers Games
4) By Scratch-Off Instant Games: Virtual Scratch Cards, Instant Win Games
5) By Other Types: Raffle Draws, Keno, Bingo Games
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Who Are the Global Leaders in the Online Lottery Market?
Major companies operating in the online lottery market include Camelot Group, International Game Technology Plc, The Hong Kong Jockey Club, Florida Lottery,North Carolina Lottery, Zeal Network, Lotto247, Lotto Direct, Lotto Agent, Dhankesari Lottery Sambad, Lottery Sambad Result, Takarakuji-official.jp, Ichiban Kuji Club, Lotterywest, Oz Lotteries, Baidu Inc, China Sports Lottery Operation and Management Co. Ltd., 360 Lottery, QQ Lottery, National Lottery, Jackpot.com, Betfred Lotto, Intralot SA, Française des Jeux (FDJ), EU Lotto Limited, Legacy Eight Curacao N.V., Wejdz do swiata LOTTO, Megalotto, SYNOT W, a. s., Jackpocket, Mido Lotto, Prize Pool, Scientific Games Corp, Long Game, Linq3, EMIDA Technologies, Atlantic Lottery Corporation, GammaStack, Mega Sena, Quina, Lotofácil, Dupla Sena, NeoGames S.A., Emirates Draw, Mahzooz, BuyLottoOnline, Ithuba National Lottery, wow!lotto
Which are the Top Profitable Regional Markets for the Online Lottery Industry?
Europe was the largest region in the online lottery market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the online lottery market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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