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Sweet Potatoes Market Driven By Rising Demand For Plant-Based Foods: Powering Innovation and Expansion in the Sweet Potatoes Market by 2025

07-17-2025 08:12 AM CET | Food & Beverage

Press release from: The Business Research Company

Sweet Potatoes

Sweet Potatoes

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How Large Will the Sweet Potatoes Market Size By 2025?
The market size of sweet potatoes has seen a consistent rise over the past few years. The market value is projected to expand from $48.92 billion in 2024 to $50.31 billion in 2025, maintaining a compound annual growth rate (CAGR) of 2.8%. Factors contributing to this growth in the historic period include an increase in global population, rising recognition of the health advantages of sweet potatoes, government schemes, and robust economic growth in developing markets.

How Big Is the Sweet Potatoes Market Size Expected to Grow by 2029?
The market size of sweet potatoes is anticipated to experience consistent expansion in the upcoming years. It is projected to reach a value of $56.21 billion in 2029 with a compound annual growth rate (CAGR) of 2.8%. This expansion during the forecast timeframe can be linked to the increased global populace and urbanization, a swing towards vegetarian diets, amplified investments, and heightened demand for plant-derived items. The significant trends within the forecast period encompass escalating organic food crop production, product innovations, advancements in technology, cross-industry collaborations, and surging investments.

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Which Key Market Drivers Powering Sweet Potatoes Market Expansion and Growth?
The growth of the Sweet potatoes market is predicted to be spurred by the mounting demand for plant-based food. A variety of delectable and nutritious meals can be prepared by integrating plant-based foods into millet-based dishes. Sweet potatoes, an adaptable and healthy root vegetable, when supplemented with other plant-based foods, can result in tremendous health benefits. For example, an article from USA Today, a news broadcasting firm based in the US, mentioned in August 2023 that the U.S. restaurant industry saw a sales climb to $898 billion in 2022, indicating an increase of $166.5 billion from 2021 sales. Consequently, the Sweet potatoes market is being stimulated by the escalating demand for plant-based food.

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Which Fast-Growing Trends Are Poised to Disrupt the Sweet Potatoes Market?
The sweet potatoes market is currently seeing a surge in popularity due to technological developments. Major players in this industry are utilizing cutting-edge technology in creating innovative products, solidifying their market stance. For example, the University of Pretoria (UP) researchers amplified the nutritional content of sweet potatoes in September 2022, by deploying a unique drying application that effectively combines microwave and infrared technologies. This has resulted in increased beta-carotene preservation, with the produced orange-fleshed sweet potato flour becoming a rich source of vitamin A.

What Are the Emerging Segments in the Sweet Potatoes Market?
The sweet potatoes market covered in this report is segmented -

1) By Form: Whole Fruit, Processed Sweet Potatoes, Paste/Purees and Flour
2) By Type: Fresh, Frozen, Dried and Other Types
3) By Nature: Conventional and Organic
4) By Packaging Type: bag, pouches, tray, box and other packaging types
5) By End Users: Household, Food and beverages Industry, Food Service Provider and Other End Users

Subsegments:
1) By Whole Fruit: Fresh Sweet Potatoes, Organic Sweet Potatoes
2) By Processed Sweet Potatoes: Canned Sweet Potatoes, Frozen Sweet Potatoes, Dehydrated Sweet Potatoes
3) By Paste/Purees: Sweet Potato Puree, Sweet Potato Paste
4) By Flour: Sweet Potato Flour, Gluten-Free Sweet Potato Flour

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Who Are the Global Leaders in the Sweet Potatoes Market?
Major companies operating in the sweet potatoes market include Black Gold Farms, Scott Farms, Inc, Ham Farms, Topashaw Farms, Vick Family Farms, A.V. Thomas Produce, Inc, Nash Produce, LLC, Edmondson Farms, Jackson Farming Company, Sharp Farms Inc, China Star Food Group, Nestlé, The Sweet Potatoes Spirit Company, KP Snacks, Sacoma Sweet Potatoes, Aviko, Bidfood, Mano Food, Solan S.A, Birds Eye Ltd, Jones Family Farms, Vapza, Intertropical Exotics, Marami food Industries Co, Fresh Leaf Foodstuff Trading LLC, Vegberry, Golden Dunes General Trading LLC, Wijhat Algetha, Langplaas Boerdery, Orange fleshed sweet potatoes, Kgarose Kgaros (Pty) Ltd

Which are the Top Profitable Regional Markets for the Sweet Potatoes Industry?
Asia-Pacific was the largest region in the sweet potatoes market in 2024. The regions covered in the sweet potatoes market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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