Global Frozen Bakery Market Projected to Grow at 6.2% CAGR, Reaching $60.94 Billion by 2029

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What Will the Frozen Bakery Industry Market Size Be by 2025?
The size of the frozen bakery market has seen a significant increase in the past few years. The market, valued at $45.32 billion in 2024, is predicted to increase to $47.86 billion in 2025, showing a compound annual growth rate (CAGR) of 5.6%. The expansion seen in the previous period can be linked to factors such as rapid urbanization and busy lifestyles, a rise in customer preference for easy-to-prepare meals, enlargement of retail outlets and supermarkets, advancements in cold chain infrastructure.

What's the Long-Term Growth Forecast for the Frozen Bakery Market Size Through 2029?
The size of the frozen bakery market is anticipated to witness robust expansion in the forthcoming years, reaching a valuation of $60.94 billion in 2029 with a 6.2% compound annual growth rate (CAGR). The predicted expansion during this period is attributed to factors such as the increasing popularity of clean label and health-conscious products, the surge in online sales of frozen bakery items, the integration of automation in frozen bakery manufacturing, the adaptation of frozen bakery offerings for specific diet preferences, and the introduction of plant-based and vegan options in the frozen bakery segment. Notable market trends during this period would comprise advancements in quick-freezing technology, the introduction of inventive frozen bakery products, technological upgrades in frozen dough manufacturing, focus on eco-friendly packaging solutions, incorporation of unique ingredients and flavors, and the application of advanced packaging for better product traceability.

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What Are the Key Growth Drivers Fueling the Frozen Bakery Market Expansion?
The growth of the frozen bakery market is predicted to be propelled by the escalating consumption of convenience foods. Convenience food, which can be frozen, dried, or canned, is typically easy and quick to prepare. The appeal of frozen bakery products lies in their readiness, serving as an easy alternative to meals. Their already prepared status means that they just need to be baked or re-heated, allowing consumers to savour freshly baked goods with the least effort and time. For example, Food and Drinks Malaysia by SAIL Group reported in July 2023 that the convenience food sector experienced a 3.0% volume growth in 2023, and it is projected to reach 7,829.2 kg by 2027. Moreover, convenience food generated a revenue of US $31.84 billion in 2022 in Malaysia, a figure expected to rise by 5.49% from 2022 to 2027. Hence, the burgeoning demand for convenience foods is a significant driver of the growth of the frozen bakery market.

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What Are the Key Trends Driving Frozen Bakery Market Growth?
The primary trend sweeping through the frozen bakery market is product innovation. Numerous leading businesses in this sector are creating unique products to solidify their market presence. Take for example Griddle, a UK-based frozen baked goods business, which released new frozen vegan toaster waffles in February 2022. These new frozen vegan toaster waffles, completely compliant with HFSS, contain 40% less sugar than your standard waffle. Moreover, they are produced using entirely natural ingredients and contain no artificial colors, flavors, or preservatives.

How Is the Frozen Bakery Market Segmented?
The frozen bakery market covered in this report is segmented -

1) By Product: Ready-To-Prove, Ready-To-Bake, Ready-To-Eat
2) By Recipe: Bread, Viennoiserie, Patisserie, Savory Snacks
3) By Category: Gluten Free, Conventional
4) By End-User: Convenience Stores, Hyper markets And Super markets, Artisans Bakers, Hotels, Restaurants And Catering (HORECA), Bakery Chains, Online Channels

Subsegments:
1) By Ready-To-Prove: Frozen Dough, Frozen Croissants, Frozen Bread Rolls
2) By Ready-To-Bake: Frozen Cookies, Frozen Muffins, Frozen Pastries, Frozen Pizzas
3) By Ready-To-Eat: Frozen Cakes, Frozen Brownies, Frozen Desserts

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Which Companies Are Leading the Charge in Frozen Bakery Market Innovation?
Major companies operating in the frozen bakery market include Nestlé SA, Grupo Bimbo S.A.B. de C.V., Associated British Foods PLC, General Mills Inc., Kellogg Company, Dr. Oetker UK Ltd., ConAgra Foods Inc., Barilla Group, Flowers Foods Inc., Hillshire Brands Company, Rich Products Corporation, Lantmännen Unibake International, Aryzta AG, Vandemoortele Inc., Froneri International Limited., Alpha Baking Company Inc., Pepperidge Farm Incorporated, Europastry SA, Bridgford Foods Corporation, H&S Bakery Inc., Tasty Baking Company, Gonnella Baking Co., Aunt Bessie's Limited, Cole's Quality Foods Inc., Custom Foods Inc.

Which Regions Are Leading the Global Frozen Bakery Market in Revenue?
North America was the largest region in the frozen bakery market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the frozen bakery market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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