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Petcare IoT Platforms Market Surges with Wearables, Telemedicine Apps, and Connected Pet Products

07-15-2025 09:01 AM CET | IT, New Media & Software

Press release from: Insightace Analytic Pvt Ltd.

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Petcare IoT Platforms Market- by Pet Type (Dog, Cat, Fish, And Other Pet Types), Products (pet wearables [safety & security (GPS collars), Identification (smart tags), tracking (smart collars), behavior monitoring (bark collars), facilitation (temperature scanners, veterinarian appointments), medical diagnostics and treatment devices], connected pet products [Pet feeders & bowls, pet crates & beds, pet doors, pet fence, pet toys, self-cleaning litter boxes], pet care platforms/pet apps [reminder applications, entertainment app, dog training app, telemedicine app, other apps]), Trends, Industry Competition Analysis, Revenue and Forecast To 2034."

According to the latest research by InsightAce Analytic, the global Petcare IoT Platforms market is valued at 9.07 billion in 2024, and it is expected to reach 47.86 billion by the year 2034 awith a CAGR of 18.2% during a forecast period of 2025-2034.

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The integration of Internet of Things (IoT) technologies into the petcare industry is emerging as a significant innovation, offering advanced tools for enhancing pet health and well-being. IoT-enabled solutions enable pet owners to remotely monitor and manage various aspects of pet care, including real-time activity tracking, health data monitoring, feeding routines, safety oversight, and interactive engagement. Devices such as GPS-enabled trackers, smart collars, and telemedicine platforms are gaining widespread adoption, providing comprehensive and connected petcare management systems.

The global petcare IoT platforms market is experiencing notable growth, driven by increasing demand for advanced pet monitoring technologies, a heightened focus on preventive healthcare, the rising rate of pet ownership, and broader digital transformation within the petcare sector. Additionally, escalating consumer spending on pet wellness and health services, along with government initiatives supporting the digitalization of animal healthcare, are contributing to the market's expansion.

The COVID-19 pandemic significantly accelerated the adoption of virtual petcare services, further propelling demand for IoT-enabled platforms and creating new opportunities for innovation. However, despite these favorable trends, the market faces challenges such as limited consumer awareness regarding IoT applications in petcare and the relatively high initial cost of implementation, which may moderate short-term growth.

Regionally, North America is expected to maintain a leading position in the global petcare IoT platforms market over the forecast period. This is largely attributed to rising veterinary care costs and the early adoption of smart technologies for pet health monitoring and management. The Asia Pacific region is anticipated to experience rapid growth, supported by the expansion of digital infrastructure, growing awareness of pet wellness, and increased governmental efforts to promote animal welfare and the adoption of innovative healthcare solutions.

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Major market players operating in the Petcare IoT Platforms market include
EIDAP Inc. (Canada), Datamars, Inc. (Switzerland), FitBark (US), Findster (US), Link AKC (US), Loc8tor (UK), Gibi Technologies (US), Marco Polo (US), Microchip4Solutions Inc. (Canada), GoPro (Fetch) (US), i4C Innovations (India), INUPATHY, Inc. (Japan), Kyon (Greece), AVID Identification Systems (US), Milkline (Italy), Pitpatpet Ltd. (UK), Scollar, Inc. (US), TekVet Technologies Co. (US), Tractive (Austria), Nuzzle (US), PetCare (US), PetDesk (US), V2P2 LLC (US), VetCheck (Australia), Virtual Recall (UK), VitusVet (US), Dogstar Life (US), Intervet Inc. (Merck & Co.) (US), Dogtra (US), Whistle Labs (US), PawPrint (UK), Pethealth Inc. (Canada), PetPace (US), PetSafe (US), Sure Petcare (SureFlap Ltd) (UK), Trovan, Ltd. (Isle of Man), Whistle (Tagg) (US), EYENIMAL (US), Felcana (UK), FitBark (US), WUF (US), Garmin International, Inc. (US), 11 PETS LTD. (Spain), DogLog (US), and others.

Recent collaborations and agreements in the market:
• In January 2022, The Link Smart Pet Wearable by Smart Tracking Technologies, LLC partnered with Petriage, a pet health technology firm. As part of this partnership, Petriage will combine Link Smart Pet Wearable, a new smart pet wearable device from Smart Tracking Technologies, with real-time pet health data from its AI-driven symptom analysis platform.
• In September 2021, Two 2021 pet independent innovation awards were given to PetSafe (US), a leader in pet product solutions, for two PetSafe products. The first is the ScoopFree Smart Self-Cleaning Litter Box. 2. A laser cat toy that dances.

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Market Segments
Global Petcare IoT Platforms Market, by Pet Type, 2022-2030 (Value US$ Mn)
• Dog
• Cat
• Fish
• Other Pet Types
Global Petcare IoT Platforms Market, by Products, 2022-2030 (Value US$ Mn)
• Pet Wearables
o Safety & Security (GPS collars)
o Identification (Smart Tags)
o Tracking (Smart Collars)
o Behaviour Monitoring (Bark Collars)
o Facilitation (Temperature Scanners, Veterinarian Appointments)
o Medical Diagnostics and Treatment Devices
• Connected Pet Products
o Pet Feeders & Bowls
o Pet Crates & Beds
o Pet Doors
o Pet Fence
o Pet Toys
o Self-Cleaning Litter Boxes
• Pet Care Platforms/Pet Apps
o Reminder Applications
o Entertainment App
o Dog Training App
o Telemedicine App
o Other Apps
Global Petcare IoT Platforms Market, by Region, 2022-2030 (Value US$ Mn)
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa
North America Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)
• U.S.
• Canada
Europe Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)
• Germany
• France
• Italy
• Spain
• Russia
• Rest of Europe
Asia Pacific Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)
• India
• China
• Japan
• South Korea
• Australia & New Zealand
Latin America Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)
• Brazil
• Mexico
• Rest of Latin America
Middle East & Africa Petcare IoT Platforms Market, by Country, 2022-2030 (Value US$ Mn)
• GCC Countries
• South Africa
• Rest of Middle East & Africa

Why should buy this report:
 To receive a comprehensive analysis of the prospects for the global Petcare IoT Platforms market
 To receive an industry overview and future trends of the Petcare IoT Platforms market
 To analyze the Petcare IoT Platforms market drivers and challenges
 To get information on the Petcare IoT Platforms market value (US$Mn) forecast to 2030
 Significant investments, mergers & acquisitions in the Petcare IoT Platforms market industry

Read Overview Report- https://www.insightaceanalytic.com/report/global-petcare-iot-platforms-market-/1214

About Us:
InsightAce Analytic is a market research and consulting firm that enables clients to make strategic decisions. Our qualitative and quantitative market intelligence solutions inform the need for market and competitive intelligence to expand businesses. We help clients gain competitive advantage by identifying untapped markets, exploring new and competing technologies, segmenting potential markets and repositioning products. Our expertise is in providing syndicated and custom market intelligence reports with an in-depth analysis with key market insights in a timely and cost-effective manner.

Contact us:
InsightAce Analytic Pvt. Ltd.
Visit: www.insightaceanalytic.com
Tel : +1 607 400-7072
Asia: +91 79 72967118
info@insightaceanalytic.com

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